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Due to the exceptional situation we are all experiencing, telework has become a must for many companies around the world.  Working remotely means your home is now also your office, which can be quite challenging. Usually, you get up, go to work and then come home to switch off, relax or socialize. But, when you are working from home it is harder to separate the work environment from your home... Read More

What is Members area traffic? Members area traffic consists of users of any website that requires the user to sign up and join to see the content. This traffic source is very high quality and therefore highly valuable to advertisers. Dating tends to have the largest market share of members area traffic, but there are also other sources of membership sites such as VoD platforms, content pay sites and live... Read More

Barcelona, Spain. 27 February 2020: ExoClick, the innovative ad company, today announced that it has launched a Mobile Fullpage Interstitial ad format.  The fully responsive Interstitial is a full page ad displayed on mobile devices vertically. The Interstitial is triggered in between a page load and shown to the end user, the full screen displays the ad. The format is fully Google compliant because it features a ‘Close ad’ option... Read More

ExoClick has updated the process of creating a campaign, this includes an easier campaign creation flow, a new step and several useful features including set daily limits for budget and impressions and choose how both are delivered. You can also set time limits for your campaigns. The campaign flow has changed in many ways. The current state and changes for each step are detailed below. Step 1: General Here you... Read More

ExoClick, the innovative ad company, is presenting sponsor at TES Affiliate Conferences, Cascais 28 February - 2 March. We will be holding two in depth presentations related to Dating and Members Area traffic: The World of Dating (12 noon Saturday 29 February - Room 3) 5 dating industry professionals with extensive experience in the dating industry discuss the best ways to monetize this vertical. With Jenny Gonzalez, Vladislava Bogatinovski, Alfonsus... Read More

February’s big global event is Valentines Day and with the online dating industry generating $2.14 billion in revenues this year, dating is big business. In fact, research from Stanford University is demonstrated in the graph below shows that meeting a partner online far outweighs any other method. Dating site usage has risen year on year as single people looking for partners try out the different algorithms that dating sites use... Read More

Both Firefox and Chrome have made changes to the way users can opt-in to receive Push Notifications from a website. According to Chrome the issue that they are addressing is that many websites request the Push Notification opt-in when a user first visits a website, rather than at contextually relevant moments in the user’s journey. Unsolicited permissions requests interrupt the user’s workflow and result in a bad user experience.  Chrome... Read More

As a publisher deciding what ad format you should place in your ad zones is crucial to maximise the revenues that you generate. In this blog post we offer you 5 things to think about if you are considering whether to use the Instant Message or Video Slider formats of your website.   Don’t use both formats at the same time The Instant Message pops up from the bottom right... Read More

From February 2020, ExoClick is changing the maximum weight that it will accept from advertisers for all banner creatives to 150KB, this is to ensure that banner ads are aligned with the IAB’s industry recommendations as well as Google ones. This applies to ALL types of banners. Maximum Banner File Size Changes: Current Banner Maximum File Size: 1MB New Banner Maximum File Size: 150KB Fullpage Interstitial Maximum File Size: 300KB... Read More

From February 2020, ExoClick is changing the maximum weight that it will accept from advertisers for all banner creatives to 150KB, this is to ensure that banner ads are aligned with the IAB’s industry recommendations as well as Google ones. This applies to ALL types of banners. Maximum Banner File Size Changes: Current Banner Maximum File Size: 1MB New Banner Maximum File Size: 150KB Further ways ExoClick is reducing banner... Read More