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How to convert your online offers in Brazil with ExoClick
Anna Quiroga — Marketing Content Creator
September 28, 2023 — Ad formats, Advertisers, Blog, Business intelligence, Dating, Desktop, Devices, Direct Links, eCommerce, email clicks, Games, In Page Push Notification, In-Stream, Market research, Menu tabs, Mobile, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Slider, Sports Betting, Tips, Video
Are you wondering how to convert online offers in Brazil? According to PwC’s report ‘Brazil - leading the digital media revolution in Latin America’, Brazil is the largest economy and online entertainment market in LATAM. Brazil’s increase in spending on online entertainment and media is linked to its growing middle class, the growth in internet access, and is also further boosted by this GEO’s generalized interest in sports events, mostly... Read More
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Advertisers! How to convert online games offers with video advertising in Europe
Maria Serra — Marketing Content Creator
August 3, 2023 — Ad formats, Advertisers, Automation, Bidder, Client Care, CTA, Devices, Games, In-Stream, Outstream, Slider, Smart Bid, Tips, Video
As the internet has become increasingly more accessible across the world, and the pandemic forced people to turn to digital ways of entertainment, the online gaming industry has become largely popular in the past few years. This is especially noticeable in Europe, with more than half of the population playing online games on a regular basis. This means that promoting online gaming offers is a great way to achieve high... Read More
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How to optimize video advertising campaigns
Giles Hirst — Head of Communication
July 27, 2023 — Advertisers, In-Stream, Outstream, Pre-roll in-stream, Slider, Smart Bid, The Bidder, Tips, Video
Video advertising is one of the most effective ways to get clicks and drive conversions for your offers. However, it requires a different approach to display campaigns. In this blog post we will give you some expert tips on how to make video ad creatives easily, the best video ad campaign set up, how to set up test video ad campaigns and how to optimize video advertising campaigns with ExoClick.... Read More
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How to convert Dating offers in China with ExoClick
Maria Serra — Marketing Content Creator
July 20, 2023 — Ad formats, Advertisers, Blog, Dating, In-Stream, Mobile, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Slider, Smart Bid, Tips, Video
China is a fast-growing country with a thriving economy and a particular focus on developing advanced technologies that shape the future, as well as the population’s day to day life. People’s living standards and lifestyles are evolving and improving every year, with general interests shifting increasingly more towards socializing and dating - And a big part of their socializing and dating activities happen online! As a result, the online dating... Read More
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How to convert online games offers in China with ExoClick
Anna Quiroga — Marketing Content Creator
June 28, 2023 — Ad formats, Advertisers, Blog, Desktop, Devices, Direct Links, Fullpage Interstitial, Games, In Page Push Notification, In-Stream, Market research, Menu tabs, Mobile, Native, Outstream, Pre-roll in-stream, Responsive Display Ads, Slider, Tips, Video
In this article we will show you how to convert online games offers in China with ExoClick's Chinese premium traffic sources. China is one of Asia’s most important economies and has the largest online user base in the world, two-thirds of which play games online. So much so that this GEO's online game industry in China has now become one of the largest worldwide in terms of both number of... Read More
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HTML video player comparison: Fluid Player vs. Flowplayer
Anna Quiroga — Marketing Content Creator
June 22, 2023 — Ad formats, Blog, Comparison, Fluid Player, In-Stream, Outstream, Platform features, Pre-roll in-stream, Slider, Video
According to OptinMonster, online marketers using video get 66% more qualified leads per year, and grow revenue 49% faster than those who don't, according to Dash. Also, including a video on a landing page can increase conversion rates by up to 80%, according to Saleslion. So, it doesn’t take a genius to conclude that video marketing is highly profitable! In order to become a part of these winning percentages, then... Read More
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Expert tips to help your campaigns convert in LATAM with Video Slider ads
Anna Quiroga — Marketing Content Creator
May 30, 2023 — Ad formats, Blog, Dating, Desktop, Devices, eCommerce, Games, Market research, Mobile, Slider, Targeting, Tips, Video
The Latin American advertising industry seems to have been in constant expansion throughout the last decade. According to Statista’s estimation, LATAM's online ad spend will increase by almost 14%, to about 13.7 billion US dollars throughout 2023. If you want to be a part of this expansion, Video formats are ideal to promote your online offers - According to the most recent Hubspot survey, 92% of video marketers reported that... Read More