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Home » About Us » Blog

Blog

  • How to convert your online offers in Brazil with ExoClick

    Anna Quiroga — Marketing Content Creator

    September 28, 2023 — Ad formats, Advertisers, Blog, Business intelligence, Dating, Desktop, Devices, Direct Links, eCommerce, email clicks, Games, In Page Push Notification, In-Stream, Market research, Menu tabs, Mobile, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Slider, Sports Betting, Tips, Video
    How to convert online offers in Brazil

    Are you wondering how to convert online offers in Brazil? According to PwC’s report ‘Brazil - leading the digital media revolution in Latin America’, Brazil is the largest economy and online entertainment market in LATAM. Brazil’s increase in spending on online entertainment and media is linked to its growing middle class, the growth in internet access, and is also further boosted by this GEO’s generalized interest in sports events, mostly... Read More

  • Get the most out of your data with ExoClick’s customizable dashboards

    Maria Serra — Marketing Content Creator

    September 21, 2023 — Advertisers, Platform features, Publishers
    Get the most out of your data with ExoClick’s customizable dashboards

    Data analytics is a priceless tool for both Publishers and Advertisers, helping them better understand their market in order to create an overall picture of what is happening with their customers and business, and, ultimately, maximize profit: With the right insights, Publishers can create direct connections with end users and Advertiser ads that have been tailored to reach the right audiences - Which are carefully targeted by the latter, thanks... Read More

  • Marta Expósito, PHD: Improving the online advertising ecosystem 

    Anna Quiroga — Marketing Content Creator

    September 14, 2023 — Ad Refresh, Blog, Business intelligence, Careers, Company, Multicultural
    Ad tech companies that promote employee wellbeing 

    Employee wellbeing in the ad tech industry and personal and professional development in ad tech continue to be hot topics within the sector, so when thinking of working in this highly competitive environment, it is important to find ad tech companies that promote employee wellbeing and focus on their employee's development. ExoClick is an innovative ad network and multicultural ad tech company that has a strong focus on both improving... Read More

  • The ExoClick Customer Success Team: Your 24/7 Partner for Success

    Anna Quiroga — Marketing Content Creator

    September 8, 2023 — Advertisers, Blog, Careers, Client Care, Company, Multicultural, Publishers
    Ad tech support ExoClick Customer Success team

    If you are an ExoClick client, you have most likely gotten in touch with the ExoClick Customer Success Team - In the ever-evolving landscape of digital advertising and publishing, having a reliable partner to guide you through the intricacies of the industry is invaluable. ExoClick, a prominent player in the online advertising world, has been providing exemplary 24/7 customer service and dedicated ad tech support since 2013 through its dedicated... Read More

  • Publisher case study: Earn extra revenue with Post-Roll In-Stream video ads

    Maria Serra — Marketing Content Creator

    September 7, 2023 — Ad formats, Fluid Player, In-Stream, Publishers, Tips, Video
    Implementing ExoClick’s Post-roll In-Stream video ads

    Implementing ExoClick’s Post-Roll In-Stream video ads on your video zones is a quick and easy way to boost your ad revenues! Are you a publisher monetizing your website traffic with video advertising? According to Wyzowl, 92% marketers say they get a great ROI from video advertising: This form of advertising provides a great user experience, increasing engagement, a positive brand awareness, and maximizing sales, thus allowing brands to massively increase... Read More

  • New Publisher feature: Ad Refresh! How to further monetize user time

    Anna Quiroga — Marketing Content Creator

    August 30, 2023 — Ad formats, Ad Refresh, Publishers, Responsive Display Ads, Tips
    Ad refresh

    What is Ad Refresh? It is a new ExoClick feature that allows publishers to refresh ad content on various Banner ad zones, including RDAs, on their website, in order to serve not one, but several ads per user, per session. So the more time an end user spends on a page section that has an ad zone, the more ads they will get the chance to view. This is beneficial... Read More

  • ExoClick is now a member of WeProtect Global Alliance

    Giles Hirst — Head of Communication

    August 29, 2023 — News
    ExoClick is now a member of WeProtect Global Alliance

    ExoClick is now a member of WeProtect Global Alliance, an Alliance of over 200 members committed to ending child sexual exploitation and abuse online. We believe that every child deserves to grow up in a safe digital environment, free from harm and exploitation. WeProtect Global Alliance brings together governments, civil society, and the technology industry to tackle the growing threat of child sexual abuse online. By working together, the Alliance... Read More

  • How to convert UK Dating traffic with Email Clicks 

    Anna Quiroga — Marketing Content Creator

    August 24, 2023 — Ad formats, Advertisers, API, Blog, Business intelligence, CTA, Dating, email clicks, Members traffic, Targeting, Tips
    How to convert UK Dating traffic with Email Clicks

    Are you wondering how to convert UK Dating traffic with Email Clicks and why use ExoClick’s Email Clicks ad format to target Dating traffic? The United Kingdom is proving to be a very profitable GEO when it comes to the Dating vertical. In fact, according to Statista, revenue in the UK’s online Dating market is projected to reach US$192m in 2023, with a projected annual growth rate (CAGR 2023-2027) of... Read More

  • Advertisers! How to convert online games offers with video advertising in Europe

    Maria Serra — Marketing Content Creator

    August 3, 2023 — Ad formats, Advertisers, Automation, Bidder, Client Care, CTA, Devices, Games, In-Stream, Outstream, Slider, Smart Bid, Tips, Video

    As the internet has become increasingly more accessible across the world, and the pandemic forced people to turn to digital ways of entertainment, the online gaming industry has become largely popular in the past few years. This is especially noticeable in Europe, with more than half of the population playing online games on a regular basis. This means that promoting online gaming offers is a great way to achieve high... Read More

  • Adness Case Study: How to target Members Area sites with RTB programmatic ads

    Anna Quiroga — Marketing Content Creator

    August 2, 2023 — Ad formats, Advertisers, Blog, Business intelligence, Case study, Dating, Devices, Direct Links, Games, Members traffic, Mobile, RTB
    How to target Members Area sites with RTB programmatic ads: Buy Adness members area traffic with ExoClick

    Are you looking to easily reach huge volumes of Members Area traffic and automatically scale your campaigns? You can do it if you target Members Area websites with RTB programmatic ads! In today’s article we will explain to you why you should be using RTB ad zones to promote your offers on Members Area sites, and we will give your insights into Adness’ audience exclusive stats and expert tips to... Read More

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