In-Stream
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Ultimate Guide to Publishing: Tips to maximize ad zone optimization
Are you looking for the best possible traffic monetization platform for website Publishers and the best features to monetize your website? We are constantly helping you, our Publishers, to grow your business by working with you to monetize your traffic with our tips to maximize ad zone optimization, optimize your ad zones, stay Google compliant, give you business tips and ultimately improve your revenues and still ensure a great end... Read More
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Why is ExoClick the best ad network to convert my Dating offers?
Dating is a highly profitable industry as connection is a fundamental part of our lives. The online Dating market caters to all sorts of preferences, with Dating sites for every interest, ranging from traditional platforms like eHarmony and Match.com to niche-focused sites such as Christian Mingle, or Country Match. It is a huge market used by billions of people! In fact, according to Statista, by 2028, the projected number of... Read More
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ExoClick contributes to Adigital’s Report: 2024 Digital Trends for SME Growth
Adigital, the leading business association representing the Digital Economy in Spain has released a report entitled: ‘2024 Digital Trends for SME Growth.’ The report is a collaboration with members of the Adigital ecosystem of Associates, which explores the paths that will be decisive in promoting the digital transformation of small and medium-sized companies in 2024. The report analyzes the key elements needed to enhance the digital strategy of SEMs, facilitating... Read More
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Publisher Case Study: Optimize your In-Stream ad zones with ExoClick’s Frequency Capping
If you are a webmaster with a video website, the main goal is for your engaged users to spend as much time as possible exploring your content, and also interacting with your video ads to allow you to maximize video ad zone revenues. One way to increase the number of In-Stream ads that are shown per single end user is by enabling ExoClick’s Publisher tool Frequency Capping, which allows you... Read More
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3 reasons why ExoClick is the best video ad network for Advertisers
Are you an Advertiser looking for the best ad network to promote your video ad campaigns? ExoClick offers high performing video ad formats which are completely compliant with the IAB and Google, as well as a range of tools and features designed to help you easily and effectively create, promote and track your campaigns to help you reach your advertising and sales objectives. So, why is ExoClick the best video... Read More
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How to convert E-commerce offers with video ads in the United States
The E-commerce vertical has experienced a significant revenue growth over the last ten years - So much so that the US E-commerce market is estimated to reach 1.4 trillions U.S. dollars by 2027. This means that promoting E-commerce offers in the US is a great opportunity to generate high revenues. And the best format to do so? Video. In order to help you convert your E-commerce offers in the United... Read More
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Publisher case study: Earn extra revenue with Post-Roll In-Stream video ads
Implementing ExoClick’s Post-Roll In-Stream video ads on your video zones is a quick and easy way to boost your ad revenues! Are you a publisher monetizing your website traffic with video advertising? According to Wyzowl, 92% marketers say they get a great ROI from video advertising: This form of advertising provides a great user experience, increasing engagement, a positive brand awareness, and maximizing sales, thus allowing brands to massively increase... Read More
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Advertisers! How to convert online games offers with video advertising in Europe
As the internet has become increasingly more accessible across the world, and the pandemic forced people to turn to digital ways of entertainment, the online gaming industry has become largely popular in the past few years. This is especially noticeable in Europe, with more than half of the population playing online games on a regular basis. This means that promoting online gaming offers is a great way to achieve high... Read More
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How to optimize video advertising campaigns
Video advertising is one of the most effective ways to get clicks and drive conversions for your offers. However, it requires a different approach to display campaigns. In this blog post we will give you some expert tips on how to make video ad creatives easily, the best video ad campaign set up, how to set up test video ad campaigns and how to optimize video advertising campaigns with ExoClick.... Read More
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HTML video player comparison: Fluid Player vs. Flowplayer
According to OptinMonster, online marketers using video get 66% more qualified leads per year, and grow revenue 49% faster than those who don't, according to Dash. Also, including a video on a landing page can increase conversion rates by up to 80%, according to Saleslion. So, it doesn’t take a genius to conclude that video marketing is highly profitable! In order to become a part of these winning percentages, then... Read More