• New feature for advertisers: Traffic Distribution Mode

    How would you like the possibility to automatically spread your daily budget evenly throughout the day instead of burning up your budget in a few hours? Well now you can with this new feature from ExoClick. It works by implementing an algorithm that speeds up or throttles down the amount of traffic that you are buying, ensuring that your budget is spent evenly during the 24 hour day. How you... Read More

  • 6 publisher tips to optimise your digital advertising revenues

    If you are a publisher that generates income from your site using online ads from an ad network such as ExoClick, then these tips will help you to optimise your revenues. Tip 1 - What makes your site achieve high revenues? Well positioned ads that get attention from users that are browsing your site, motivating them to click on the ad and buy the promoted product. If you have high... Read More

  • Facebook cashed in with $709m from AdBlock users, what are you doing about it?

    In Q3 2016, Facebook took a stand against Ad Blockers, and implemented an AdBlock circumvention system that allows them to show advertising to AdBlock users. In their last quarterly report (Q2 2017), Facebook mentioned : “Desktop ad revenue grew 17% despite an ongoing decline in desktop usage. Note that our Q2 desktop ad revenue benefitted from our efforts to limit the impact of ad blocking technologies.” Eyeo, the company behind... Read More

  • What is members area traffic?

    Have you tried targeting your campaigns at dating membership area traffic yet? ExoClick gives advertisers the best opportunity to target their offers at this high converting traffic source. What is it? It consists of consumers who are members of dating sites, mainly from tier 1 English speaking GEOs in USA, Canada, UK, Australia and New Zealand. Consumers have joined these dating services and regularly login to their accounts and spend... Read More

  • Tutorial: 9 steps to set up a campaign with ExoClick

    If you are new to ExoClick, this 9 step guide will show you how to set up an advertising campaign on our network, and by using our high quality traffic sources and platform features in order to convert your offers. Step 1 - Create an account You can create an account using our signup form here. Normally it takes a few hours for our customer services team to approve your... Read More

  • How to use ExoClick’s Platform API v2

    ExoClick has just updated its platform API to version 2. This latest version allows you to automate every single feature inside ExoClick’s admin panel. You can use the API for simple processes such as automating repetitive tasks to save you time to more complex projects such as changing banner creatives on the fly. This blog post will show you how to use ExoClick’s API along with some automation examples to... Read More

  • New regional targeting features

    ExoClick has added some more in depth targeting, which now allows you to not just target countries, but also regions inside those countries, so you can directly target New York for example. This is a highly useful feature for advertisers for localised campaigns, such as dating or regional special offers/discounts, etc How to target by region In the admin panel under New Campaign > General Targeting, when creating/editing a campaign,... Read More

  • ExoClick kicks off September with three key trade shows

    Team ExoClick has a busy month in September, we will be attending trade shows in Amsterdam, Cologne and Prague! Meet with us and find out about our new Ad Exchange, RTB Programmatic, Native advertising, Membership site traffic and more! Here is a run down of our trade show agenda and which of our team is attending each show.     Our team touches down in The Netherlands for Webmaster Access.... Read More

  • New targeting features for advertisers in our admin panel

    Check out these new targeting features. More choices in the 'Network Selection' When creating or editing a campaign, under tab 4 – ‘Site Targeting’, there are now four options to choose from in the 'Network Selection': All – allows you target all Ad Zones RON – allows you to target all Ad Zones, excluding Premium and Members Area Zones Premium – allows you to only target Premium Ad Zones only... Read More

  • “Programmatic is the future of the digital ad industry.”

    Benjamin Fonzé CEO and founder of ExoClick, is interviewed by the eShow Magazine and talks about ExoClick's new Ad Exchange.  Click here to read the full interview. Read More