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Home » Über uns » Blog

Blog

  • Marta Expósito, PHD: Improving the online advertising ecosystem 

    Anna Quiroga — Marketing Content Creator

    September 14, 2023 — Ad Refresh, Blog, Business intelligence, Careers, Company, Multicultural
    Ad tech companies that promote employee wellbeing 

    Employee wellbeing in the ad tech industry and personal and professional development in ad tech continue to be hot topics within the sector, so when thinking of working in this highly competitive environment, it is important to find ad tech companies that promote employee wellbeing and focus on their employee's development. ExoClick is an innovative ad network and multicultural ad tech company that has a strong focus on both improving... Read More

  • The ExoClick Customer Success Team: Your 24/7 Partner for Success

    Anna Quiroga — Marketing Content Creator

    September 8, 2023 — Blog, Careers, Client Care, Company, Multicultural, Verleger, Werbetreibende
    ExoClick Customer Success team

    If you are an ExoClick client, you have most likely gotten in touch with the ExoClick Customer Success Team - In the ever-evolving landscape of digital advertising and publishing, having a reliable partner to guide you through the intricacies of the industry is invaluable. ExoClick, a prominent player in the online advertising world, has been providing exemplary 24/7 customer service and dedicated ad tech support since 2013 through its dedicated... Read More

  • New Publisher feature: Ad Refresh! How to further monetize user time

    Anna Quiroga — Marketing Content Creator

    August 30, 2023 — Ad Refresh, Empfehlungen, Responsive Display Ads, Verleger, Werbeformate
    Ad refresh

    What is Ad Refresh? It is a new ExoClick feature that allows publishers to refresh ad content on various Banner ad zones, including RDAs, on their website, in order to serve not one, but several ads per user, per session. So the more time an end user spends on a page section that has an ad zone, the more ads they will get the chance to view. This is beneficial... Read More

  • ExoClick is now a member of WeProtect Global Alliance

    Giles Hirst — Head of Communication

    August 29, 2023 — Unkategorisiert
    ExoClick is now a member of WeProtect Global Alliance

    ExoClick is now a member of WeProtect Global Alliance, an Alliance of over 200 members committed to ending child sexual exploitation and abuse online. We believe that every child deserves to grow up in a safe digital environment, free from harm and exploitation. WeProtect Global Alliance brings together governments, civil society, and the technology industry to tackle the growing threat of child sexual abuse online. By working together, the Alliance... Read More

  • How to convert UK Dating traffic with Email Clicks 

    Anna Quiroga — Marketing Content Creator

    August 24, 2023 — API, Blog, Business intelligence, CTA, Dating, email clicks, Empfehlungen, Members traffic, Targeting, Werbeformate, Werbetreibende
    How to convert UK Dating traffic with Email Clicks

    Are you wondering how to convert UK Dating traffic with Email Clicks and why use ExoClick’s Email Clicks ad format to target Dating traffic? The United Kingdom is proving to be a very profitable GEO when it comes to the Dating vertical. In fact, according to Statista, revenue in the UK’s online Dating market is projected to reach US$192m in 2023, with a projected annual growth rate (CAGR 2023-2027) of... Read More

  • Adness Case Study: How to target Members Area sites with RTB programmatic ads

    Anna Quiroga — Marketing Content Creator

    August 2, 2023 — Blog, Business intelligence, Case study, Dating, Devices, Direct Links, Games, Members traffic, Mobile, RTB, Werbeformate, Werbetreibende
    How to target Members Area sites with RTB programmatic ads:

    Are you looking to easily reach huge volumes of Members Area traffic and automatically scale your campaigns? You can do it if you target Members Area websites with RTB programmatic ads! In today’s article we will explain to you why you should be using RTB ad zones to promote your offers on Members Area sites, and we will give your insights into Adness’ audience exclusive stats and expert tips to... Read More

  • How to optimize video advertising campaigns

    Giles Hirst — Head of Communication

    July 27, 2023 — Empfehlungen, In-Stream, Outstream, Pre-roll in-stream, Slider, Smart Bid, The Bidder, Video, Werbetreibende
    how to optimise video advertising campaigns with ExoClick

    Video advertising is one of the most effective ways to get clicks and drive conversions for your offers. However, it requires a different approach to display campaigns. In this blog post we will give you some expert tips on how to make video ad creatives easily, the best video ad campaign set up,  how to set up test video ad campaigns and how to optimize video advertising campaigns with ExoClick.... Read More

  • Publishers! Benefits of using Sub IDs on your Email Click ad zones

    Anna Quiroga — Marketing Content Creator

    July 26, 2023 — Anleitung, Blog, CTA, Dating, email clicks, Empfehlungen, Members traffic, Verleger, Werbeformate
    using Sub IDs on your Email Click ad zones to

    Are you a Dating website publisher wanting to monetize your email sign ups? Then, Email Clicks are the ad format for you: Publishers have the freedom to create an email template that all advertisers will use to target your email lists. Available on CPC for advertisers, it works by sending an email to the end user which contains a call to action (Smart Link) that directs the user to the advertiser’s... Read More

  • How to convert Dating offers in China with ExoClick

    Maria Serra — Marketing Content Creator

    July 20, 2023 — Blog, Dating, Empfehlungen, In-Stream, Mobile, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Slider, Smart Bid, Video, Werbeformate, Werbetreibende
    How to convert Dating offers in China with ExoClick

    China is a fast-growing country with a thriving economy and a particular focus on developing advanced technologies that shape the future, as well as the population’s day to day life. People’s living standards and lifestyles are evolving and improving every year, with general interests shifting increasingly more towards socializing and dating - And a big part of their socializing and dating activities happen online! As a result, the online dating... Read More

  • ExoClick becomes a member of Adigital

    Giles Hirst — Head of Communication

    July 19, 2023 — Unkategorisiert
    ExoClick joins Adigital

    ExoClick, is now a member of Adigital. Adigital is the leading business association representing the Digital Economy in Spain. ExoClick is a Spanish company based in Barcelona and the company’s membership to Adigital will allow ExoClick to continue to strengthen its commitment to business innovation within the digital ecosystem. Adigital represents over 525 innovative and transformative companies that believe in and work for the development of the economy based on... Read More

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