In-Stream
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How to optimize video advertising campaigns
Giles Hirst — Head of Communication
July 27, 2023 — Advertisers, In-Stream, Outstream, Pre-roll in-stream, Slider, Smart Bid, The Bidder, Video, чаевые
Video advertising is one of the most effective ways to get clicks and drive conversions for your offers. However, it requires a different approach to display campaigns. In this blog post we will give you some expert tips on how to make video ad creatives easily, the best video ad campaign set up, how to set up test video ad campaigns and how to optimize video advertising campaigns with ExoClick.... Read More
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How to convert Dating offers in China with ExoClick
Maria Serra — Marketing Content Creator
July 20, 2023 — Advertisers, Dating, In-Stream, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Slider, Smart Bid, Video, Блог, Мобильные, Рекламные Форматы, чаевые
China is a fast-growing country with a thriving economy and a particular focus on developing advanced technologies that shape the future, as well as the population’s day to day life. People’s living standards and lifestyles are evolving and improving every year, with general interests shifting increasingly more towards socializing and dating - And a big part of their socializing and dating activities happen online! As a result, the online dating... Read More
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How to convert online games offers in China with ExoClick
Anna Quiroga — Marketing Content Creator
June 28, 2023 — Advertisers, Devices, Direct Links, Fullpage Interstitial, Games, In Page Push Notification, In-Stream, Menu tabs, Native, Outstream, Pre-roll in-stream, Responsive Display Ads, Slider, Video, Блог, исследования рынка, Мобильные, Рекламные Форматы, Сайт, чаевые
In this article we will show you how to convert online games offers in China with ExoClick's Chinese premium traffic sources. China is one of Asia’s most important economies and has the largest online user base in the world, two-thirds of which play games online. So much so that this GEO's online game industry in China has now become one of the largest worldwide in terms of both number of... Read More
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HTML video player comparison: Fluid Player vs. Flowplayer
Anna Quiroga — Marketing Content Creator
June 22, 2023 — Comparison, Fluid Player, In-Stream, Outstream, Pre-roll in-stream, Slider, Video, Блог, Возможности Платформы, Рекламные Форматы
According to OptinMonster, online marketers using video get 66% more qualified leads per year, and grow revenue 49% faster than those who don't, according to Dash. Also, including a video on a landing page can increase conversion rates by up to 80%, according to Saleslion. So, it doesn’t take a genius to conclude that video marketing is highly profitable! In order to become a part of these winning percentages, then... Read More
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Free HTML video players compared: Fluid Player vs. Video.JS
Anna Quiroga — Marketing Content Creator
April 19, 2023 — Comparison, Fluid Player, IAB, In-Stream, Outstream, Pre-roll in-stream, Video, VR, Блог, Вебмастера, Возможности Платформы, Рекламные Форматы
With 91% of businesses using video as a marketing tool, online video has become a fundamental part of digital advertising. Are you a publisher looking to stream and monetize video content on your site? Welcome to the second edition of our video player comparison series! In our fist article we measured Fluid Player against JW Player. On this occasion we have 2 free HTML video players compared: Fluid Player and... Read More
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Advertisers! Here are 11 top tips for video advertising in India
Anna Quiroga — Marketing Content Creator
March 20, 2023 — Advertisers, Dating, Devices, Games, In-Stream, Outstream, Pre-roll in-stream, Targeting, Video, Блог, исследования рынка, Мобильные, Рекламные Форматы, Сайт, чаевые
Advertisers! If you are not targeting India with your offers you are missing out on massive potential revenue volumes! With a population of around 1.37 billion people, it is one of the world’s largest economies and it is growing fast. As of January 2022, and according to DataReportal, there were 658 million internet users in India, with a penetration rate of 47% of the total population at the start of... Read More
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HTML Video Player Comparison: Fluid Player vs. JW Player
Anna Quiroga — Marketing Content Creator
March 13, 2023 — Comparison, Fluid Player, In-Stream, Outstream, Pre-roll in-stream, Video, VR, Блог, исследования рынка, Рекламные Форматы
In this article we are going to carry out an HTML video player comparison for two of the top players in the market today: JW Player and as an alternative to JW Player, Fluid Player. With 91% of online businesses using video as a marketing tool, online video content has become a fundamental part of digital advertising. By using video, online companies have achieved: Audience engagement (61%) Leads/click throughs (56%)... Read More
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Publishers! How to optimize video ad zones with ExoClick
Giles Hirst — Head of Communication
February 20, 2023 — In-Stream, Outstream, Pre-roll in-stream, Video, Вебмастера, Рекламные Форматы
When monetizing video advertising, one of the main questions from Publishers to their ExoClick account managers is how to use the different types of video ad formats to find the perfect balance between maximizing revenues and ensuring a great end user experience. ExoClick offers Video Slider, Instream and Outstream video ads. Every Publisher site’s traffic will behave differently and when you throw desktop and mobile versions into the equation, it... Read More
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Get your dating offers ready for Valentine’s Day with ExoClicks high quality traffic sources
Anna Quiroga — Marketing Content Creator
February 2, 2023 — Advertisers, Bidder, Dating, Devices, eCommerce, Fullpage Interstitial, In Page Push Notification, In-Stream, Keyword targeting, Members traffic, Menu tabs, Native, Outstream, Pre-roll in-stream, Push Notifications, Social Messenger Traffic, The Bidder, Блог, Мобильные, Рекламные Форматы, Сайт, чаевые
Valentine’s Day is on the 14th February, and it is the perfect time to give your campaigns an extra push with ExoClick’s dating high quality traffic sources! According to the National Retail Federation, consumers are expected to spend $25.9 billion on Valentine’s Day this year, with a huge percentage of purchases being made online (35%). The top Valentine’s Day gifts include candy, greeting cards, restaurants, flowers, jewelry, and online dating... Read More
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Use ExoClick’s free Video Ad Making Service for your Valentine’s Day Dating Offers!
Anna Quiroga — Marketing Content Creator
January 18, 2023 — Advertisers, Business intelligence, Dating, Devices, In-Stream, Members traffic, Outstream, Pre-roll in-stream, Video, Блог, Мобильные, Рекламные Форматы, Сайт, чаевые
Have you tried ExoClick’s free Video Ad Making Service for your Valentine’s Day Dating Offers? Video ads are an essential part of online advertising: They are a popular format because they are engaging, entertaining, and can be passively watched, resulting in high CTRs, along with the opportunity to really entertain an end user and make a connection with them. Because they are used to apps like Instagram, Youtube and TikTok,... Read More