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Home » About Us » Blog

Blog

  • New Messenger Apps / Social Media Traffic Type

    Anna Quiroga — Marketing Content Creator

    June 23, 2022 — Ad formats, Advertisers, Blog, Mobile, Social Messenger Traffic
    Social Media Traffic Type

    Our new Social & Messenger Apps traffic allows advertisers to target users interested in specific vertical topics being discussed in groups on social media and messenger apps, or target followers of a celebrity, popular influencer, etc. Keep reading to learn why and how to use this new ad format from your ExoClick admin panel. How does the new Social Messaging Ad Format work? Admins and affiliates who monitor profiles or... Read More

  • ExoClick’s ad creative making service for Online Games offers 

    Anna Quiroga — Marketing Content Creator

    June 20, 2022 — Ad formats, Advertisers, Blog, Fullpage Interstitial, Games, In Page Push Notification, Native, Outstream, Publishers, Push Notifications, Responsive Display Ads
    Ad creative making service for online games

    According to Statista, in 2020, the global online gaming market generated approximately 21.1 billion U.S. dollars in revenues and the number of users is expected to rise to 1.3 billion users by 2026. ExoClick recently released its free to download Ultimate Guide to Online Games Offers to help advertisers maximize their ROI for Online Games offers using ExoClick’s traffic sources and large range of ad formats. The Guide also includes... Read More

  • In-Stream Video Advertiser Case Study: 220% ROI for eCommerce Nutra Offer

    Giles Hirst — Head of Communication

    June 14, 2022 — Ad formats, Advertisers, Case study, eCommerce, Pre-roll in-stream, Tips, Video
    In-Stream Advertiser Case Study: 220% ROI for eCommerce Nutra Offer

    Using ExoClick's video ad making service  In this In-stream video advertiser case study, an ExoClick advertiser wanted to convert a Nutra offer to the Indian market via his eCommerce website, Nutra is a very popular vertical with consumers in India. The advertiser had never tried video advertising before and was advised by his account manager that In-stream video could convert well for his product as it has a high CTR.... Read More

  • Fluid Player New Update! Live Stream Video Ads

    Anna Quiroga — Marketing Content Creator

    June 10, 2022 — Advertisers, Case study, News, Pre-roll in-stream, Publishers, Video
    Fluid Player New Update! Live stream video Ads

    Ever since YouTube LIVE and Twitch, live stream video ads have become extremely popular to promote brands. Brands get to connect in real-time with their audience, achieving immediate engagement. This format has been proven to achieve a higher and more positive response from target consumers, which makes it very attractive both for publishers and advertisers alike.  The free open source HTML 5 video player Fluid Player has been serving streaming... Read More

  • Image Site Publisher Case studies: Fullpage Interstitial

    Giles Hirst — Head of Communication

    June 8, 2022 — Ad formats, Case study, Fullpage Interstitial, Manga & Anime, Publishers
    Fullpage Interstitial ad format for Publishers

    If you are a publisher who does not show video content, but static image content such as free cartoon sites, gallery sites, the Fullpage Interstitial ad format is a great way to increase your revenues. In this blog post we will explain what the Fullpage Interstitial is and how it works, the benefits of the ad format and 4 publisher case studies from static image only content websites on how... Read More

  • Advertisers! ExoClick launches the Ultimate Guide to Online Games Offers

    Anna Quiroga — Marketing Content Creator

    May 30, 2022 — Ad formats, Advertisers, Business intelligence, Fullpage Interstitial, Games, In Page Push Notification, Manga & Anime, Members traffic, Mobile, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Targeting, Tips, Video
    Download the Ultimate Guide to Online Games Offers

    Online games have become one of the most popular forms of entertainment globally. This is why online games offers can lead to a great ROI for advertisers, especially with ExoClick’s traffic. According to Statista, online video games generated approximately 21.1 billion U.S. dollars in revenues in 2020. ExoClick serves 408,661,817 daily impressions for Games offers, including Free Content sites and Members area. If you are promoting and monetizing Games offers,... Read More

  • Cryptocurrency Funding and Payment Options Explained

    Anna Quiroga — Marketing Content Creator

    May 25, 2022 — Advertisers, curious, Payments, Publishers
    Cryptocurrency Funding and Payment Options explained

    In order to offer more accessibility options to advertisers and publishers around the world, ExoClick recently added USDC cryptocurrency as an available account funding method for advertisers and a payment method for publishers. In this blog post we explain the key benefits of crypto payments, transactional risks and crypto coin safety. What is Crypto currency? Cryptocurrency works as a digital medium of exchange through a computer network, based on blockchain.... Read More

  • Advertiser Guide to Responsive Display Ads

    Giles Hirst — Head of Communication

    April 20, 2022 — Ad formats, Advertisers, Responsive Display Ads, Tutorial
    Advertiser Guide Responsive Display Ads

    Imagine if you could access all display inventory from one campaign. That’s where Responsive Display Ads can help. In our Advertiser Guide to Responsive Ads, we are going to explain everything you need to know! A Responsive Display Ad (RDA) is a Banner ad that automatically adapts its size, format and appearance to fit any standard IAB Banner display ad placement. RDAs are used by Advertisers and Publishers on Google... Read More

  • Publisher Guide to Responsive Display Ads

    Ada Llorca — Head of Publishing

    April 4, 2022 — Ad formats, Publishers, Responsive Display Ads

    A Responsive Display Ad (RDA) is a Banner ad that automatically adapts its size, format and appearance to fit any standard IAB Banner display ad placement. RDAs are used by Advertisers and Publishers on Google Ads and now they are available on ExoClick’s platform. RDAs are created automatically from an Advertiser's uploaded assets: images and texts (title, description and brand). ExoClick's system then combines and adjusts them so that the... Read More

  • Using Video Ads to Drive Sales for Your Online Store

    Giles Hirst — Head of Communication

    March 21, 2022 — Advertisers, eCommerce, Outstream, Pre-roll in-stream, Video
    Using Video Ads to Drive Sales for Your Online Store

    The pandemic changed people’s shopping habits and online shopping became the norm. At the same time the trend for watching short form video has also exploded as apps like TikTok, Instagram Reels, etc grew in popularity. In fact Influencer Shopping featuring short videos promoting products and brands are a big part of today’s marketing budgets. One of the best ways to get clicks to your eCommerce website is to use... Read More

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