Author: Giles
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Larger Push Notification 720×480 ad format
ExoClick has added a new campaign ad format for Push Notifications called Push Notifications 720x480, which allows advertisers to upload one 720x480px image to use for both the icon and the main creative image. Additionally Carrier and IP Ranges targeting options have been added to this ad format. The smaller sized 192x192px Push Notification format which will now be displayed in your Admin Panel as Push Notifications (Deprecated). Advantages to... Read More
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Publishers! Try our Fullpage Interstitial & Popunder combinations
Giles Hirst — Head of Communication
May 11, 2020 — Ad formats, Desktop, Mobile, Platform features, Tutorial
The Fullpage Interstitial is a postitial ad that appears between page loads on a website. You can set various criteria set within ExoClick’s admin panel to trigger the ad on a user's click, which then displays the ad to the end user. The large format is fully responsive and takes up the full screen of the user’s device making it a popular choice for advertisers. It is available on the... Read More
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ExoClick and Voluum roll out a range of tools for campaign integration
Giles Hirst — Head of Communication
April 29, 2020 — Uncategorized
29 April 2020, Barcelona. ExoClick, the innovative ad company, today announced that the company has partnered with the industry standard tracking platform Voluum. The partnership allows Voluum clients to integrate their ExoClick campaigns and control certain parameters directly from their Voluum accounts. The following features are now available for integration: Automatic synchronization of cost information on keyword, placements or campaign levels Create in-depth reports 30+data points Pause or resume campaigns ... Read More
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A typical working day for Compliance Team Leader Marius Soare
ExoClick’s Compliance Team’s role is to ensure that our ad network is clean and free of any form of malvertising and that ad creatives are fully compliant with the industry standards set by Google and The Better Ads Coalition. This ensures that our publishers can be confident in knowing that the ads show on their sites are safe and that their end users are fully protected, so that they can... Read More
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Traffic increases and vertical tips during COVID-19
Giles Hirst — Head of Communication
April 8, 2020 — Business intelligence, Dating, Games, Market research
Network Traffic increases ExoClick’s Business Intelligence team has been closely monitoring our network’s traffic since various states of emergency and lockdowns were put into place by different GEOs. Below you can see the served impressions for each week from 9 March to 5 April, week 11 to week 15 of the year. The weekly percentages were calculated by comparing the traffic on our network from 2 to 8 March, week... Read More
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Tips for remote working
Due to the exceptional situation we are all experiencing, telework has become a must for many companies around the world. Working remotely means your home is now also your office, which can be quite challenging. Usually, you get up, go to work and then come home to switch off, relax or socialize. But, when you are working from home it is harder to separate the work environment from your home... Read More
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ExoClick launches new Mobile Fullpage Interstitial ad format
Giles Hirst — Head of Communication
February 27, 2020 — Uncategorized
Barcelona, Spain. 27 February 2020: ExoClick, the innovative ad company, today announced that it has launched a Mobile Fullpage Interstitial ad format. The fully responsive Interstitial is a full page ad displayed on mobile devices vertically. The Interstitial is triggered in between a page load and shown to the end user, the full screen displays the ad. The format is fully Google compliant because it features a ‘Close ad’ option... Read More
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Don’t miss ExoClick’s Dating & Members Area presentations at TES
Giles Hirst — Head of Communication
February 10, 2020 — Uncategorized
ExoClick, the innovative ad company, is presenting sponsor at TES Affiliate Conferences, Cascais 28 February - 2 March. We will be holding two in depth presentations related to Dating and Members Area traffic: The World of Dating (12 noon Saturday 29 February - Room 3) 5 dating industry professionals with extensive experience in the dating industry discuss the best ways to monetize this vertical. With Jenny Gonzalez, Vladislava Bogatinovski, Alfonsus... Read More
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Tips for Push Notifications on the latest browser versions
Giles Hirst — Head of Communication
February 6, 2020 — Ad formats, Compliance, Desktop, Google, Mobile, Push Notifications
Both Firefox and Chrome have made changes to the way users can opt-in to receive Push Notifications from a website. According to Chrome the issue that they are addressing is that many websites request the Push Notification opt-in when a user first visits a website, rather than at contextually relevant moments in the user’s journey. Unsolicited permissions requests interrupt the user’s workflow and result in a bad user experience. Chrome... Read More
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Instant Message or Video Slider? 5 things you should know
As a publisher deciding what ad format you should place in your ad zones is crucial to maximise the revenues that you generate. In this blog post we offer you 5 things to think about if you are considering whether to use the Instant Message or Video Slider formats of your website. Don’t use both formats at the same time The Instant Message pops up from the bottom right... Read More