Author: Alice Naughton
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Mastering iGaming Ads: Best Practices for Southeast Asia
If you are an Advertiser in the iGaming vertical, now is a great time for you to start looking to Tier 3 GEOs in Asia like the Philippines, Singapore, Thailand, and Vietnam, for your offers. Asia is home to over half of the world's population, which gives Advertisers a huge opportunity for brand growth and access to a diverse consumer base. So, read on to learn about the iGaming Market... Read More
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Bring your ads to life: AI tools to animate Native Video Thumbnails
Are you an Advertiser looking to make an impact on your Native ad zones? Well, incorporating Native Video Thumbnails can help you do that. In this article, we will look at AI tools to animate Native Video Thumbnails. So you can start creating short video loops or GIFs without a videographer! What are Native Video Thumbnails? Traditional Native thumbnails are the images displayed in Native ads. Instead, Native Video Thumbnails... Read More
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Boost your website revenue with Video ads
Are you a Publisher looking to monetize your website traffic? In this article, we will look at how to boost your website revenue with Video ads. We will also dive into all the available Video ad formats on ExoClick and our Publishing Account Managers’ best practices for Publishers using Video ad placements that larger volume traffic sites also use. Why use Video ad formats? The ad spend in global Digital... Read More
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Why ExoClick is the number one choice to monetize your Members Area Games website
Do you own a membership web-based Games product? Did you know you can monetize your subscribers with non-intrusive advertising? Then keep reading to find out how ExoClick can help you maximize your Members Area Games advertising revenues, whilst maintaining the best possible end-user experience. Membership Games and Communities When we talk about members-only Games websites, we are talking about Games that are behind a paywall. Usually, the member has paid... Read More
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Publishers! Unlock the Potential of Native Video Thumbnails on Video Content sites
You can now allow your advertisers to use Video Thumbnails for their Native ad creatives. Using a Native Video Thumbnails 1x1 creates a seamless end-user experience on your Video Content website. This format allows you to showcase an ad zone that appears like one of the video content thumbnails on your webpage. Read on to learn the potential of Native Video Thumbnails on Video Content sites and some best practices... Read More
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How Publishers & Advertisers are using Telegram Mini Apps monetization
Telegram is a cloud-based, cross-platform, social media and instant messaging service. It has exploded in popularity, especially in the last two years with 950 million end users. It appears to be changing the game when it comes to online activities. This all-in-one app allows end users to send messages, photos, videos, and files of any type to their contacts for free. But most interestingly there is a large scope for... Read More
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Valentine’s Day 2025: Tips for Advertisers in the Dating Vertical
Valentine's Day is just around the corner! It is time for you to start thinking about setting up your Dating campaigns. Read on to learn about our top tips for Advertisers in the Dating vertical, including email marketing, how to increase sales on Dating offers and opportunities on Members Area sites. Why advertise Dating offers this Valentine's Day? In 2024, more than 400 million people around the world were using... Read More
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Advertisers! Increase revenue with Native Video Thumbnails
Here at ExoClick we are constantly growing and continuing to innovate in order to create higher revenue for our Advertisers. Our latest innovation is Native Video Thumbnails. This new format will help you to create more eye-catching creatives that still blend into the website’s look and feel. Read on to learn how you can increase revenue with Native Video Thumbnails and the benefits of using them in your campaigns. What... Read More
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Publishers! Increase CTRs with Native Video Thumbnails
Here at ExoClick we are constantly growing and continuing to innovate in order to create higher revenue for our Publishers. Our latest innovation is Native Video Thumbnails. This new format will help Advertisers create more eye-catching creatives that still blend into your website’s look and feel. Read on to learn what are Native Video Thumbnails and the benefits of enabling this format on Publisher websites. What are Native Video Thumbnails?... Read More
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New Year Promotions: Start 2025 with increased revenue!
Alice Naughton —
December 23, 2024 — Advertiser tips, Business intelligence, eCommerce, European traffic, US traffic
New Year's Eve is coming so it is time for you to prepare your New Year campaigns. This article will look at internal data from the 1st to the 7th of January 2023 to help you choose your targeting strategy for your 2025 New Year promotions. We will cover everything from Devices to Geos as well as the best ad formats to target for New Year’s promotions. New Year Promotions:... Read More