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ExoClick has added the ability for publishers to use Asynchronous Tags for desktop and mobile banners ad zones. When creating either of these zone types, Publishers can use this tag to ensure that zones are loaded onto the page asynchronously. 3 great benefits of Asynchronous Tags: The ads will be able to load asynchronously, meaning that other content will be able to load while the ads are loading. This will... Read More

13 April 2021 Barcelona, Spain. ExoClick has released a comprehensive guide that is entitled: The Ultimate Guide to Dating. Available as a downloadable PDF, the guide is packed with network business intelligence statistics, ad format CTRs, ideas for clickable creatives, optimisation techniques and tips from dating industry experts. The guide covers:   Why is Dating big business? Industry statistics, different types of dating offers and payout types ExoClick’s traffic sources: Email Clicks:... Read More

31 March 2021. Barcelona, Spain. ExoClick and leading dating affiliate network REBLL today announced that ExoClick is exclusively managing sales for all of REBLL Networks dating members area traffic. The traffic is world wide with top GEOs in English speaking countries: US, CAN, UK, AUS, NZ, South Africa and tier 1 European countries FR, DE and all Nordic countries. Device split is 75% mobile, 25% desktop. Traffic comes from a... Read More

The Outstream video ad format is a game changer for publishers because it allows you the freedom to put video ads on your site wherever you want, and where you place your Outstream ad zone can have different effects on revenues and impressions. We looked at 5 publisher sites (2 on desktop, 2 on mobile and 1 on tablet) who implemented 1 Outstream ad zone. We examined the effect on revenues... Read More

The Fullpage Interstitial (FPI) is available for Desktop and Mobile/Tablet. The ad format has been used in the mainstream for a couple of years now and is well accepted by users. Here are 5 reasons you should be advertising your offer with the FPI. Reason 1 - It’s BIG! ExoClick’s FPI is full screen and the large format size gives you the opportunity to really capture a user's attention. This... Read More

ExoClick offers 3 different video ad formats: In-Stream, Outstream and Video Slider. Keyword targeting is especially useful for video formats because publishers tend to have lots of video content on their sites covering hundreds of different content genres. Keywords can then be used by an advertiser to target specific video content ad zones with relevant video ads.   Why is keyword targeting useful? If you are an advertiser, Keyword targeting... Read More

With the explosion of TikTok, Reels and the dominance of video traffic online the whole world is embracing video. The Outstream Video ad format is a game changer for publishers because it allows you to put video ads on your site where ever you want! This guide will explain: How is Outstream displayed? Outstream benefits to Publishers Outstream best practices Outstream ad zone creation How is Outstream displayed? The Outstream... Read More

According to HubSpot, 52% of marketers say video is the type of content with the best ROI. A Singlegrain report noted that 93% of marketers use video. This is because viewers claim they retain 95% of a message when obtained via video (Social Media Week) and Wyzolw states 84% of people say that they’ve been convinced to buy a product or service by watching a brand’s video. With the explosion... Read More

4 February Barcelona, Spain. Ad network ExoClick has launched a brand new ad format: Outstream Video. The Outstream Video ad is shown to an end user during their user journey and is fully responsive, playing on desktop, tablet and mobile. The publisher can set the positioning on their website for when the video ad will trigger. As the user scrolls down the page the ad zone pushes the website’s content... Read More

18 January, 2021. Barcelona, Spain. ExoClick has introduced new lower minimum bid prices across all ad formats and tiers on desktop & mobile in USD or Euros. Video formats In-stream and Slider: Tier 1 : 0.1 CPM / 0.01 CPC Tier 2: 0.05 CPM / 0.01 CPC Tier 3: 0.01 CPM / 0.01 CPC Native - Banners - Instant Message: Tier 1: 0.01 CPM / 0.01 CPC Tier 2: 0.005... Read More