Advertiser tips
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Bring your ads to life: AI tools to animate Native Video Thumbnails
Are you an Advertiser looking to make an impact on your Native ad zones? Well, incorporating Native Video Thumbnails can help you do that. In this article, we will look at AI tools to animate Native Video Thumbnails. So you can start creating short video loops or GIFs without a videographer! What are Native Video Thumbnails? Traditional Native thumbnails are the images displayed in Native ads. Instead, Native Video Thumbnails... Read More
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Advertisers: How to effectively promote AI Dating offers
AI is becoming more important in everyone's lives, especially the use of personified chatbots. One of the largest consumer growth areas are AI Dating platforms which have gained significant popularity among end users worldwide. In 2023, the global AI dating market was valued at $2.8 billion, and is expected to reach a milestone of $9.5 billion by 2028. Are you a Product Owner wanting to promote your AI Dating offers... Read More
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eCommerce campaign tips and best practices for Advertisers
eCommerce is a highly productive vertical for online Advertisers, whether Product Owners or Affiliates. In fact, according to SellersCommerce, eCommerce sales will surpass $6.8 trillion in 2025. With over 28 million eCommerce stores globally, 52% of online shoppers look for products internationally, 34% of them shopping online at least once a week. Are you an Advertiser promoting your eCommerce product? Find out the 10 top performing GEOs for eCommerce; how... Read More
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Case Study: Lower eCPAs and increase conversions with Retargeting
Anna Quiroga — Marketing Content Creator
March 4, 2025 — Advertiser tips, Case Study: Advertiser, Retargeting
Retargeting is a great tool for Advertisers. It allows them to re-engage audiences who have already shown an interest in their product, but might have gotten lost within the funnel, and has the potential to bring higher CTRs and conversions. Read the next 2 Case Studies to find out how to achieve lower eCPAs and increase Conversions with Retargeting. What are Retargeting campaigns and how to lower eCPAs and increase... Read More
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How to promote digital Content Creator profiles with ExoClick
Anna Quiroga — Marketing Content Creator
February 20, 2025 — Ad formats, Advertiser tips, Creator Content Platforms
Creator Content Platforms such as OnlyFans or Patreon enable digital creators, influencers and models to offer exclusive access to their content (fashion tips, workout plans, lifestyle and travel videos, etc) through a monthly subscription. Through these sites, creators can directly engage with their audience through DMs, custom content, and live streams, building stronger relationships. In 2024, Creator Content Platform payouts amounted to ca. $3.23 billion in 2024, a +38.03% increase... Read More
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How Publishers & Advertisers are using Telegram Mini Apps monetization
Telegram is a cloud-based, cross-platform, social media and instant messaging service. It has exploded in popularity, especially in the last two years with 950 million end users. It appears to be changing the game when it comes to online activities. This all-in-one app allows end users to send messages, photos, videos, and files of any type to their contacts for free. But most interestingly there is a large scope for... Read More
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Advertisers! Increase revenue with Native Video Thumbnails
Here at ExoClick we are constantly growing and continuing to innovate in order to create higher revenue for our Advertisers. Our latest innovation is Native Video Thumbnails. This new format will help you to create more eye-catching creatives that still blend into the website’s look and feel. Read on to learn how you can increase revenue with Native Video Thumbnails and the benefits of using them in your campaigns. What... Read More
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New Year Promotions: Start 2025 with increased revenue!
Alice Naughton —
December 23, 2024 — Advertiser tips, Business intelligence, eCommerce, European traffic, US traffic
New Year's Eve is coming so it is time for you to prepare your New Year campaigns. This article will look at internal data from the 1st to the 7th of January 2023 to help you choose your targeting strategy for your 2025 New Year promotions. We will cover everything from Devices to Geos as well as the best ad formats to target for New Year’s promotions. New Year Promotions:... Read More
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Enabling Two-Factor Authentication on ExoClick accounts
Juanma Cortes — Head of Technical Support
December 16, 2024 — Advertiser tips, Compliance, Platform features, Publisher tips, Security, Tutorial
Updated on the 16th December 2024 - Your online security is a top priority for ExoClick, that is why we recommend that you activate Two-factor authentication. Online security experts strongly suggest enabling 2FA on all your online accounts, to make unauthorized access much more difficult, making it a key feature in the digital world, and especially in Ad Tech. Continue reading this article to find out the benefits of enabling Two-Factor... Read More
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How to optimize Christmas marketing campaigns
Christmas is fast approaching and is one of the most lucrative times of the year for Advertisers. In this article, we will delve into questions like how to optimize Christmas marketing campaigns and how to gain holiday advertising success while sharing tips for creating compelling Christmas ads and festive ad copy examples. So, if you are an Advertiser looking to make the most out of the Christmas period, keep reading... Read More