Ad format

• Online campaign trends for Chinese New Year 2023

  

  Anna Quiroga — Marketing Content Creator

  January 9, 2023 — Ad format, Affiliates, Anunciantes, Bidder, Blog, Conselhos, Devices, eCommerce, Fullpage Interstitial, Games, In Page Push Notification, In-Stream, Menu tabs, Mobile, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Social Messenger Traffic, Targeting, The Bidder, Video, Web
  

  Chinese New year 2023 is just around the corner, it starts on Sunday January 22nd and lasts a full 16 days of celebration, but only the first 7 days are considered a public holiday (January 22nd–January 29th, 2023). This highly popular festival celebrates the beginning of a new year on the traditional lunar Chinese calendar, and it is one of the most important calendar events for the Chinese population. It... Read More

• Members Area Publisher Case study: Increase revenues with Menu Tabs

  

  Anna Quiroga — Marketing Content Creator

  November 30, 2022 — Ad format, Blog, Case study, Dating, Devices, Members traffic, Menu tabs, Publishers, Web
  

  If you are a Publisher of a Members Area site and you haven’t enabled Menu Tabs, you are missing out! Menu Tabs are one of the best ways to convert advertisers’ offers for Members Area Traffic, especially when it comes to dating: Because daters are actively engaged with the content, they are more likely to click and generate conversions. This results in more competitive ad zones, which in turns translates... Read More

• Publishers! Meet Fluid Player: The lightweight free HTML video player

  

  Anna Quiroga — Marketing Content Creator

  November 22, 2022 — Ad format, Blog, CTA, Fluid Player, IAB, In-Stream, Pre-roll in-stream, Video
  

  Video advertising is currently one of the most profitable forms of advertising for publishers. If you are a publisher wondering what is the best way to monetize video content, you should use a powerful free HTML video player such as Fluid Player, which is free and open source. It’s also lightweight, and fully compatible with video ad formats. Additionally, it allows features such as CTA and Live Stream video ads... Read More

• World Cup 2022: Maximize your Online Sports Betting Offers

  

  Anna Quiroga — Marketing Content Creator

  November 14, 2022 — Ad format, Affiliates, Anunciantes, Blog, Devices, Fullpage Interstitial, In Page Push Notification, Mobile, Native, Outstream, Pesquisa de mercado, Push Notifications, Social Messenger Traffic, Video, Web
  

  Football fever is rapidly taking over the world as the FIFA World Cup 2022 approaches! Because everybody will be tuning in to watch the matches, it is the perfect time to promote your Online Sports Betting offers. To help you prepare for this occasion and to help buy gambling traffic that is high quality we have put together 10 Tips and Video advertising advice to maximize the results of your... Read More

• 7 ways to maximize your Christmas online sales 2022 

  

  Anna Quiroga — Marketing Content Creator

  November 10, 2022 — Ad format, Blog, Conselhos, Devices, eCommerce, Games, In Page Push Notification, Native, Outstream, Pesquisa de mercado, Push Notifications, Video, Web
  

  Christmas is just around the corner! And it is the biggest shopping event of the year - even bigger than Black Friday and Cyber Monday. In this blog post we bring you 7 ways to maximize Christmas online sales, with Christmas strategy tips and network CTRs to help you generate better conversions using ExoClick’s traffic sources this holiday season. #1 Christmas online sales are the main growth driver This year,... Read More

• ExoClick’s traffic sources for Online Dating offers

  

  Anna Quiroga — Marketing Content Creator

  November 9, 2022 — Ad format, Anunciantes, Blog, Conselhos, Dating, Devices, email clicks, Fullpage Interstitial, In Page Push Notification, Members traffic, Mobile, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Social Messenger Traffic, Video, Web
  

  Email Clicks, Members Area, Free Content Sites and, very recently added on our Marketplace, Social Media, are ExoClick’s best traffic sources for online dating offers. Which one is the most appropriate for your campaigns will depend on the nature of your product or service, its niche, and what audience you are looking to target - So, if you are ready to jump ahead and buy dating traffic, continue reading to... Read More

• Publishers! Increase CPMs using Responsive Display Ads with Async & iFrame

  

  Anna Quiroga — Marketing Content Creator

  October 31, 2022 — Ad format, Anunciantes, Blog, Case study, Compliance, IAB, Mobile, Web
  

  Hey Publisher! Have you made sure that your site codes are up-to-date and contain Async tags and the latest version of iFrame? More and more ExoClick Publishers are getting around to updating their website’s scripts using the latest Admin Panel codes. Some after their Account Manager’s recommendation, others because they realized that their ad zones run on unoptimized code such as old Standard or JS tags, affecting overall site and... Read More

• Email Clicks are one of the best traffic sources for dating offers

  

  Giles Hirst — Head of Communication

  October 18, 2022 — Ad format, Anunciantes, Conselhos, Dating, email clicks
  

  When you buy dating traffic, one source: Email marketing, is one of the best traffic sources for dating offers. Our Email Clicks ad format can be a highly effective way of reaching end users. Using our Email Clicks ad format, our dating membership site publishers send an email campaign on your behalf to dating site users inboxes. These are email opted-in dating site users who are currently using or have... Read More

• Members Area Menu Tabs 101

  

  Anna Quiroga — Marketing Content Creator

  September 28, 2022 — Ad format, Anunciantes, Bidder, Blog, Dating, Members traffic, Traffic Share
  

  Members Area traffic is a high quality dating traffic source. It consists of members of dating sites who are active users that have gone through a signup process to become a member of a website. 67% of Members Area traffic is from English speaking and tier 1 European countries. One of the best ways to convert any offer with dating site members is by targeting the Menu Tabs. These appear... Read More

• Video advertising campaign case study: Games Offer using ExoClick’s CTA Video Feature

  

  Giles Hirst — Head of Communication

  September 22, 2022 — Ad format, Anunciantes, Case study, CTA, Games, Outstream, Video
  

  According to Statista, global revenues for the Online Games segment are projected to reach US$23.56bn in 2022. This segment is expected to show an annual growth rate of 6.96%, resulting in a projected market value of US$32.98bn by 2027. Currently, the average revenue per user (ARPU) of Online Games is US$21.93. In this Advertiser Case Study we look at how an advertiser promoting a Games offer used ExoClick’s new CTA... Read More

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