Tips
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Case Study: In-Page Push Notifications VoD offer 35.15% ROI
Oscar Amores — Senior Media Buyer
February 23, 2022 — Ad formats, Advertisers, Affiliates, Case study, In Page Push Notification, Mobile, Tips
Campaign period: 10/10/2021 - 31/12/2021 (71 days) Offer type: VoD Ad Network: ExoClick Ad format: In-Page Push Notifications GEO: United States Devices: Mobile, iOS Introduction I wanted to promote a Video-on-Demand offer. It was based on the end user taking out a monthly/yearly subscription. The Payout was $45 for a sign up to a subscription. Although video ads are a great way to convert a video offer, I wanted to... Read More
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ExoClick updates The Ultimate Guide to Dating for 2022
Giles Hirst — Head of Communication
February 10, 2022 — Ad formats, Advertisers, Dating, email clicks, Members traffic, Tips
Converting Dating offers with ExoClick’s traffic can lead to a great ROI for advertisers. To help our clients maximize their revenues, we have updated our Ultimate Guide to Dating with the latest network statistics. We have also highlighted some new ad formats that give advertisers even more opportunities to convert their Dating offers. In the downloadable PDF you will find: Detailed Business Intelligence statistics about our traffic sources including volumes... Read More
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How to protect your account credentials
Juanma Cortes — Technical Coordinator
January 19, 2022 — Advertisers, API, Platform features, Publishers, Tips
It is very important that your ExoClick account is kept secure, two-factor authentication is key, but there are also some additional things you can do for added security. In this blog post we show you some best practices you can carry out to ensure your account credentials are protected. 1 - Enable Two-factor authentication on your ExoClick account This is the first and one of the most important things to... Read More
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6 ways to maximise Christmas online sales
Giles Hirst — Head of Communication
November 23, 2021 — Ad formats, Advertisers, Affiliates, Desktop, Fullpage Interstitial, Games, Mobile, Native, Outstream, Pre-roll in-stream, Push Notifications, Tips, Video
Christmas is the biggest shopping event of the year, coming straight after BlackFriday/Cyber Monday. In this blog post we bring you 6 ways to maximise Christmas online sales, with Christmas strategy tips and network CTRs to help you generate better conversions on ExoClick's platform this holiday season. #1 Digital products will be huge this Christmas This year physical goods are being hit by supply chain issues, in fact American online... Read More
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Advertisers! Get The Ultimate Guide to LiveCams!
Giles Hirst — Head of Communication
November 16, 2021 — Ad formats, Advertisers, Affiliates, LiveCams, Members traffic, Mobile, Native, Newbies, Push Notifications, Tips, Tutorial
ExoClick has produced it's latest PDF in its Ultimate Guide series, this time it's all about how to monetize LiveCam offers. The Ultimate Guide to LiveCams is explains: Why LiveCam offers are so profitable and different payout methods ExoClick's network statistics for CTRs of different ad formats and devices specifically for LiveCam offers Detailed ways to monetize LiveCam offers with Members Area and Free Content site traffic sources and creative... Read More
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7 ideas for Black Friday promotions
Giles Hirst — Head of Communication
November 4, 2021 — Advertisers, Affiliates, Business intelligence, Tips
This year's Black Friday 26 November and Cyber Monday 29 November are just around the corner and they are the busiest online shopping days of the year, because product owners and affiliates give great discounts for their offers. Many consumers wait especially for this time period to make a purchase, so it is a great opportunity to build up big volume sales. Did you know? From 2018 to 2020, Cyber... Read More
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Media Buyers! 5 ways to convince your boss to use video advertising
Giles Hirst — Head of Communication
August 4, 2021 — Ad formats, Advertisers, Affiliates, Business intelligence, Tips, Video
If you haven't tried video advertising to promote your offers yet, here we bring you 5 solid tips to convince your boss that you need to do it. #1 Statistics don’t lie According to industry sources, more and more marketers are using video advertising to drive sales. Check out these statistics: 84% of video marketers say video has been effective for generating leads, up 1% from 2020. (Wyzowl) Video ads... Read More
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Publishers! How does Outstream compare to Banner eCPMs & CTRs?
The Outstream video ad format should be considered as a display ad and using the Outstream video ad format can not only bring you extra revenues, but is great for user experience. In this blog post we bring you our network’s Business Intelligence data as well as some tips for using both Outstream and Banner ad zones on your desktop and mobile sites. Outstream versus Banners Our Business Intelligence department... Read More
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Euro & Copa América: Sports Betting CTRs and tips
Giles Hirst — Head of Communication
June 14, 2021 — Ad formats, Advertisers, Affiliates, Business intelligence, Tips
Football tournaments have kicked off, after 18 months of the pandemic, two of the worlds biggest will create a month of football frenzy, UEFA Euro 11 June – 11 July and Copa América 13 June - 10 July, making it the perfect time to promote your Sports Betting offers. This blog post is packed with tips to help you convert your campaigns score big! Sports Betting CTRs Our Business Intelligence... Read More
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Multi-Format Ads Guide for Publishers
Giles Hirst — Head of Communication
May 13, 2021 — Ad formats, Multi-Format Ads, Platform features, Publishers, Tips
Let's talk about Multi-Format Ads! Reaching online audiences on different devices means advertisers can no longer adopt a ‘one size fits all’ approach when it comes to running campaigns. They need to be able to use different ad formats targeting different website positions to grab an end user's attention at just the right moment. Equally, Publishers need to provide inventory that is flexible enough to support different ad formats within... Read More