Advertisers
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Advertiser Guide to Responsive Display Ads
Giles Hirst — Head of Communication
April 20, 2022 — Ad formats, Advertisers, Responsive Display Ads, Tutorial
Imagine if you could access all display inventory from one campaign. That’s where Responsive Display Ads can help. In our Advertiser Guide to Responsive Ads, we are going to explain everything you need to know! A Responsive Display Ad (RDA) is a Banner ad that automatically adapts its size, format and appearance to fit any standard IAB Banner display ad placement. RDAs are used by Advertisers and Publishers on Google... Read More
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Using Video Ads to Drive Sales for Your Online Store
Giles Hirst — Head of Communication
March 21, 2022 — Advertisers, eCommerce, Outstream, Pre-roll in-stream, Video
The pandemic changed people’s shopping habits and online shopping became the norm. At the same time the trend for watching short form video has also exploded as apps like TikTok, Instagram Reels, etc grew in popularity. In fact Influencer Shopping featuring short videos promoting products and brands are a big part of today’s marketing budgets. One of the best ways to get clicks to your eCommerce website is to use... Read More
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Advertisers! How to stay compliant with your Dating offer creatives
Giles Hirst — Head of Communication
March 16, 2022 — Advertisers, Compliance, Dating, In Page Push Notification, Native
In-Page Push Notifications and Native ad formats are a great way to generate leads for your Dating offers. Both format creatives allow an Image, Title text (50 characters), Description text (90 characters) and Brand text (30 characters). However, when creating campaigns for Dating offers there are some strict compliance rules for creatives of both these formats. These rules must be adhered to in order to have your campaigns approved to... Read More
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ExoClick’s Payment & Funding Methods Update
Giles Hirst — Head of Communication
March 15, 2022 — Advertisers, Payment/Funding Methods, Publishers
ExoClick offers a range of options for Publisher payments and Advertiser account funding, and we also have some new methods coming soon. Current Publisher Payment Methods Paxum, you will need to have a Paxum account where we can transfer your earrings to. For weekly or monthly payments your minimum earnings must be 20 EUR/USD Cryptocurrency currently we support Cryptocurrency payments only through the ERC20 network and using USDC currency, you will... Read More
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Case Study: In-Page Push Notifications VoD offer 35.15% ROI
Oscar Amores — Senior Media Buyer
February 23, 2022 — Ad formats, Advertisers, Affiliates, Case study, In Page Push Notification, Mobile, Tips
Campaign period: 10/10/2021 - 31/12/2021 (71 days) Offer type: VoD Ad Network: ExoClick Ad format: In-Page Push Notifications GEO: United States Devices: Mobile, iOS Introduction I wanted to promote a Video-on-Demand offer. It was based on the end user taking out a monthly/yearly subscription. The Payout was $45 for a sign up to a subscription. Although video ads are a great way to convert a video offer, I wanted to... Read More
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ExoClick updates The Ultimate Guide to Dating for 2022
Giles Hirst — Head of Communication
February 10, 2022 — Ad formats, Advertisers, Dating, email clicks, Members traffic, Tips
Converting Dating offers with ExoClick’s traffic can lead to a great ROI for advertisers. To help our clients maximize their revenues, we have updated our Ultimate Guide to Dating with the latest network statistics. We have also highlighted some new ad formats that give advertisers even more opportunities to convert their Dating offers. In the downloadable PDF you will find: Detailed Business Intelligence statistics about our traffic sources including volumes... Read More
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How to protect your account credentials
Juanma Cortes — Technical Coordinator
January 19, 2022 — Advertisers, API, Platform features, Publishers, Tips
It is very important that your ExoClick account is kept secure, two-factor authentication is key, but there are also some additional things you can do for added security. In this blog post we show you some best practices you can carry out to ensure your account credentials are protected. 1 - Enable Two-factor authentication on your ExoClick account This is the first and one of the most important things to... Read More
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How ExoClick innovated in 2021
Giles Hirst — Head of Communication
December 22, 2021 — Ad formats, Advertisers, Company, Dating, In Page Push Notification, LiveCams, Members traffic, Multi-Format Ads, Native, Outstream, Platform features, Publishers, Video
As the online advertising industry continues to get more and more competitive, ExoClick’s platform and business assistance to clients provided several new features and revenue generation tips to help clients grow their businesses in 2021. Here are 7 ways ExoClick innovated in 2021. #1 Outstream Video ad format With the explosion of TikTok, Reels and the dominance of online video traffic the whole world is embracing short video content. Therefore... Read More
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6 ways to maximise Christmas online sales
Giles Hirst — Head of Communication
November 23, 2021 — Ad formats, Advertisers, Affiliates, Desktop, Fullpage Interstitial, Games, Mobile, Native, Outstream, Pre-roll in-stream, Push Notifications, Tips, Video
Christmas is the biggest shopping event of the year, coming straight after BlackFriday/Cyber Monday. In this blog post we bring you 6 ways to maximise Christmas online sales, with Christmas strategy tips and network CTRs to help you generate better conversions on ExoClick's platform this holiday season. #1 Digital products will be huge this Christmas This year physical goods are being hit by supply chain issues, in fact American online... Read More
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Advertisers! Get The Ultimate Guide to LiveCams!
Giles Hirst — Head of Communication
November 16, 2021 — Ad formats, Advertisers, Affiliates, LiveCams, Members traffic, Mobile, Native, Newbies, Push Notifications, Tips, Tutorial
ExoClick has produced it's latest PDF in its Ultimate Guide series, this time it's all about how to monetize LiveCam offers. The Ultimate Guide to LiveCams is explains: Why LiveCam offers are so profitable and different payout methods ExoClick's network statistics for CTRs of different ad formats and devices specifically for LiveCam offers Detailed ways to monetize LiveCam offers with Members Area and Free Content site traffic sources and creative... Read More