Push Notifications
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Advertisers! ExoClick launches the Ultimate Guide to Online Casino Games Offers!
Anna Quiroga — Marketing Content Creator
September 14, 2022 — Ad formats, Advertisers, Case study, Desktop, Devices, Fullpage Interstitial, In Page Push Notification, Members traffic, Mobile, Multi-Format Ads, Native, News, Outstream, Push Notifications, Responsive Display Ads, Social Messenger Traffic, Targeting, Tracking
Online Casino games have become extremely popular over the last few years, growing to a multimillion dollar enterprise! This is why Casino offers can lead to a great ROI for advertisers, especially with ExoClick’s traffic. According to Grand View research, the global online Casino market size was valued at $57.54 billion USD in 2021. ExoClick serves 708 million daily impressions for the Casino vertical including Free Content, Members Area and... Read More
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Why you should be targeting China, US & India with online Games offers for Mobile
Anna Quiroga — Marketing Content Creator
July 6, 2022 — Ad formats, Devices, Fullpage Interstitial, Games, In Page Push Notification, Market research, Mobile, Multi-Format Ads, Native, News, Outstream, Pre-roll in-stream, Push Notifications, Tips
The online games segment generated approximately 21.1 billion U.S. dollars in revenues, being a huge segment of the overall Video Gaming industry. In this blog post we will give you some insights into the US, Chinese and India markets to help you maximize the performance of your offers using ExoClick's traffic sources. Whether you are promoting online games or mobile gaming apps, our aim is to inform you about each... Read More
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ExoClick’s ad creative making service for Online Games offers
Anna Quiroga — Marketing Content Creator
June 20, 2022 — Ad formats, Advertisers, Fullpage Interstitial, Games, In Page Push Notification, Native, News, Outstream, Publishers, Push Notifications, Responsive Display Ads
According to Statista, in 2020, the global online gaming market generated approximately 21.1 billion U.S. dollars in revenues and the number of users is expected to rise to 1.3 billion users by 2026. ExoClick recently released its free to download Ultimate Guide to Online Games Offers to help advertisers maximize their ROI for Online Games offers using ExoClick’s traffic sources and large range of ad formats. The Guide also includes... Read More
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Advertisers! ExoClick launches the Ultimate Guide to Online Games Offers
Anna Quiroga — Marketing Content Creator
May 30, 2022 — Ad formats, Advertisers, Business intelligence, Fullpage Interstitial, Games, In Page Push Notification, Members traffic, Mobile, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Targeting, Tips, Video
Online games have become one of the most popular forms of entertainment globally. This is why online games offers can lead to a great ROI for advertisers, especially with ExoClick’s traffic. According to Statista, online video games generated approximately 21.1 billion U.S. dollars in revenues in 2020. ExoClick serves 408,661,817 daily impressions for Games offers, including Free Content sites and Members area. If you are promoting and monetizing Games offers,... Read More
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Publisher Case Study: Increased eCPMs with In Page Push Notifications
Giles Hirst — Head of Communication
December 2, 2021 — Ad formats, Case study, In Page Push Notification, Publishers, Push Notifications
Publishers! Have you implemented our In Page Push Notifications ad format yet? Since launching the ad format in September, more and more publishers are creating In Page Push Notification ad zones. In this article we look at 2 Publisher sites who have implemented the format and how it increased their revenues and how In Page Push Notification eCPMs compared to standard banner eCPMs for their sites. But first, here’s a... Read More
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6 ways to maximise Christmas online sales
Giles Hirst — Head of Communication
November 23, 2021 — Ad formats, Advertisers, Affiliates, Desktop, Fullpage Interstitial, Games, Mobile, Native, Outstream, Pre-roll in-stream, Push Notifications, Tips, Video
Christmas is the biggest shopping event of the year, coming straight after BlackFriday/Cyber Monday. In this blog post we bring you 6 ways to maximise Christmas online sales, with Christmas strategy tips and network CTRs to help you generate better conversions on ExoClick's platform this holiday season. #1 Digital products will be huge this Christmas This year physical goods are being hit by supply chain issues, in fact American online... Read More
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Publisher Benefits of In-Page Push Notifications
What is an In-Page Push Notifications ad? In-Page Push Notifications, sometimes called Native Push, it is a type of display ad that is designed to look like a Push Notification, however unlike traditional Push Notifications, In-Page Push Notifications ads are not displayed within a website’s browser, but directly on the publisher’s site, just like banner ads. Let’s compare the differences between Traditional Push Notifications and In-Page Push Notifications: Publisher benefits ... Read More
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Advertiser Benefits of In-Page Push Notifications
What is an In-Page Push Notification ad? In-Page Push Notifications, sometimes called Native Push, it is a type of display ad that is designed to look like a Push Notification, however unlike traditional Push Notifications, In-Page Push Notifications ads are not displayed within a website’s browser, but directly on the publisher’s site, just like banner ads. Let’s compare the differences between Traditional Push Notifications and In-Page Push Notifications: In-Page Push Notifications... Read More
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ExoClick’s Ultimate Optimization Guide for Publishers
Giles Hirst — Head of Communication
June 8, 2020 — Ad blocking, Ad formats, Business intelligence, Google, Platform features, Publishers, Push Notifications, Tips, Video
We are constantly helping you, our Publishers, to grow your business by working with you to monetise your traffic, optimise your ad zones, stay Google compliant, give you business tips and ultimately improving your revenues. We have put together 11 great problem solving solutions using ExoClick’s Publisher platform tools/features to overcome 2020 challenges and to improve your bottom line, providing you with the Ultimate Guide for Optimization! 1. Push... Read More
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Larger Push Notification 720×480 ad format
ExoClick has added a new campaign ad format for Push Notifications called Push Notifications 720x480, which allows advertisers to upload one 720x480px image to use for both the icon and the main creative image. Additionally Carrier and IP Ranges targeting options have been added to this ad format. The smaller sized 192x192px Push Notification format which will now be displayed in your Admin Panel as Push Notifications (Deprecated). Advantages to... Read More