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Home » О нас » Блог Page 2

Blog

  • ExoClick becomes a member of Adigital

    Giles Hirst — Head of Communication

    July 19, 2023 — Без категории
    ExoClick joins Adigital

    ExoClick, is now a member of Adigital. Adigital is the leading business association representing the Digital Economy in Spain. ExoClick is a Spanish company based in Barcelona and the company’s membership to Adigital will allow ExoClick to continue to strengthen its commitment to business innovation within the digital ecosystem. Adigital represents over 525 innovative and transformative companies that believe in and work for the development of the economy based on... Read More

  • How to create a Native campaign from scratch in just 5 steps with ExoClick

    Anna Quiroga — Marketing Content Creator

    July 5, 2023 — Advertisers, Conversion tracking, Dating, Devices, Keyword targeting, Native, Pуководство, Responsive Display Ads, Retargeting, Smart Bid, Targeting, Блог, Мобильные, Рекламные Форматы, Сайт, чаевые
    How to create a Native ad campaign from the ExoClick native advertising platform

    How much does Native advertising cost and what benefits can it bring for advertisers? According to Outbrain, Native advertising is expected to reach $98.59 billion by the end of 2023, so it makes sense that advertiser clients look for the best Native ad networks for advertisers, as well as the best Native traffic sources and tools to make their Native advertising campaigns thrive - This format has become widely popular... Read More

  • How to convert online games offers in China with ExoClick

    Anna Quiroga — Marketing Content Creator

    June 28, 2023 — Advertisers, Devices, Direct Links, Fullpage Interstitial, Games, In Page Push Notification, In-Stream, Menu tabs, Native, Outstream, Pre-roll in-stream, Responsive Display Ads, Slider, Video, Блог, исследования рынка, Мобильные, Рекламные Форматы, Сайт, чаевые
    online games offers in China

    In this article we will show you how to convert online games offers in China with ExoClick's Chinese premium traffic sources. China is one of Asia’s most important economies and has the largest online user base in the world, two-thirds of which play games online. So much so that this GEO's online game industry in China has now become one of the largest worldwide in terms of both number of... Read More

  • What is an ad tech Hackathon: The ultimate multicultural tech creative exchange 

    Anna Quiroga — Marketing Content Creator

    June 23, 2023 — Careers, Company, Hackathon, Multicultural, Без категории, Блог, Разработчики
    Creative exchange 

    Let us explain one of the perks of working in ad tech and being in the team of one of the best ad tech companies to work for, whether it is in Barcelona, Dublin, or Porto: Our internal ad tech Hackathon! Our team of Developers love a Hackathon, but ad tech Hackathon projects need teams that also include other roles for their teams including QA, Sales, Business Intelligence and Marketing... Read More

  • HTML video player comparison: Fluid Player vs. Flowplayer

    Anna Quiroga — Marketing Content Creator

    June 22, 2023 — Comparison, Fluid Player, In-Stream, Outstream, Pre-roll in-stream, Slider, Video, Блог, Возможности Платформы, Рекламные Форматы
    HTML video player comparison:

    According to OptinMonster, online marketers using video get 66% more qualified leads per year, and grow revenue 49% faster than those who don't, according to Dash. Also, including a video on a landing page can increase conversion rates by up to 80%, according to Saleslion. So, it doesn’t take a genius to conclude that video marketing is highly profitable! In order to become a part of these winning percentages, then... Read More

  • What is an adblocker? How does ad blocking work and how to beat ad blockers

    Giles Hirst — Head of Communication

    June 14, 2023 — Ad blocking, Advertisers, Devices, Google, Neverblock, Neverblock, Без категории, Блог, Мобильные, Рекламные Форматы, Сайт, чаевые
    What is an adblocker? How does ad blocking work and how to beat ad blockers

    What is an adblocker? Ad blocking refers to the process of using software or tools to prevent advertisements from being displayed on websites, mobile apps, or other digital platforms. Ad blocking tools work by identifying and blocking the scripts, codes, or content associated with online advertisements. Ad blocking has become popular due to several reasons. Some people find online ads intrusive, disruptive, or distracting while browsing the web. Others may... Read More

  • Advertisers! Register for our Smart Bid Webinar 15th June 2023

    Giles Hirst — Head of Communication

    June 6, 2023 — Advertisers, Smart Bid, события
    Smart Bid Webinar

    ExoClick’s Smart Bid feature can revolutionize the way you manage your campaigns. It uses Machine Learning to automatically optimize your campaign using historical data. Some of the great benefits of using Smart Bid include: Get a guaranteed profitable campaign Automates campaign management and bidding to reach your target objective. 2 bidding strategies available: Target ROAS or Target CPA. Set up a new campaign or switch an existing campaign to Smart... Read More

  • Advertisers! Have you tested out our high quality Direct Link Menu Tabs?

    Giles Hirst — Head of Communication

    June 1, 2023 — Без категории
    Benefits of Direct Link Menu Tabs

    What is a Direct Link Menu Tab? The Direct Link Menu Tab ad format is an advertisement displayed within the Menu or Navigation Tab of a website on desktop or mobile. The ad format is displayed as an actual Menu Tab. Publishers select either a Text or Image to describe the Menu Tab, so the end user is aware of what he will be clicking on. Once an end user... Read More

  • Expert tips to help your campaigns convert in LATAM with Video Slider ads

    Anna Quiroga — Marketing Content Creator

    May 30, 2023 — Dating, Devices, eCommerce, Games, Slider, Targeting, Video, Блог, исследования рынка, Мобильные, Рекламные Форматы, Сайт, чаевые
    video slider ads

    The Latin American advertising industry seems to have been in constant expansion throughout the last decade. According to Statista’s estimation, LATAM's online ad spend will increase by almost 14%, to about 13.7 billion US dollars throughout 2023. If you want to be a part of this expansion, Video formats are ideal to promote your online offers - According to the most recent Hubspot survey, 92% of video marketers reported that... Read More

  • How to convert Sports Betting offers with ExoClick

    Giles Hirst — Head of Communication

    May 23, 2023 — Advertisers, Affiliates, Business intelligence, Sports Betting, Мобильные, Рекламные Форматы
    Sports Betting and Tier 1 GEOs

    Football fever is here! With the UEFA Europa League final just around the corner on 31 May and the UEFA Champions League final on 10 June, now is the time to get your campaigns set up on ExoClick to promote your sports betting offers. Even though many sports events are local to certain countries, they have a global opportunity to generate interest from billions of betters, all over the world.... Read More

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