• How to optimize Video ad campaigns with AI editors

    How to optimize Video ad campaigns with AI editors

    Big Data and AI have become fundamental in Advertising, especially in the AdTech industry. In this article, we will discover how to optimize Video ad campaigns with AI editors by reviewing some software options that can help improve and personalize your Video ad campaigns. We will also look at some of ExoClick’s tools that will increase your campaign conversions! Keep reading as we answer the question ‘How to create a... Read More

  • Account Manager tips on how to monetize Social Media traffic

    highest social media traffic times how to monetize Social Media traffic how to monetize social media audience monetize your social media audience create a social media channel for monetization how to monetize facebook page with ExoClick How to place Direct Links on a WhatsApp channel

    Social Media traffic typically consists of users who are highly engaged and interested in the content being shared, which often translates to higher conversion rates when they click on Advertiser Direct Links. In short, because this engaged audience is more likely to take action, it leads to higher revenues for you as a Publisher. In this article we tell you the main benefits of monetizing your Social Media traffic with... Read More

  • Enhanced Advertiser campaign setup in your Admin Panel

    Enhancing user experience Improve user experience Improve the filters section in campaign setup New ad server advertiser feature improvement Enhanced Advertiser campaign setup

    At ExoClick we strive to be an Ad Platform with great user experience! In our continuous effort to improve user experience on the ExoClick platform and enhancing Advertiser clients’ user experience, we’ve implemented key changes to the “Filters” section in the campaign setup in your Admin Panel, in order to aid Advertisers in configuring their campaigns quicker and easier. We tell you all about it in this article. To streamline... Read More

  • Create high quality Video ads with AI

    AI is the future of Video Advertising

    In the last ten years, there have been significant advancements in AI technology. Chatbots are now able to respond to a wide array of inquiries, and text-to-image AI can quickly transform text into animated images. Additionally, AI has made strides in generating Videos that can be utilized for various purposes, including Advertising. In this article, we will look at why people are saying AI is the future of Video Advertising... Read More

  • Meet the HR team: What is it like to work in Ad Tech?

    What is it like to work in Ad Tech?

    Human resources (HR) is a very important department in every industry. In part one we met some of our wonderful HR team members and learned about how ExoClick’s HR Department takes care of our amazing team, supporting new joiners, and throughout their career within the company. ExoClick is a multicultural environment with team members from across the globe meaning that the HR Department is crucial to promoting a positive and... Read More

  • How to make the most out of Asynchronous ads

    asynchronous ad code  asynchronous ad tags asynchronous ads synchronous vs asynchronous ads load ads asynchronously to improve website speed Serve multiple zones with a single request ad zones loading with website content  speed up ad loading time improve Google rankings with async Attract contextual Advertisers

    Using ExoClick’s updated version of Async tags brings a series of performance benefits to your site and its ad zones. From allowing your content to load asynchronously, therefore quicker, and improving your Google rankings, all the way to enabling excellent ExoClick features such as Ad refresh and Responsive Display Ads. In this article we tell you what are the 7 main reasons why you should use Asynchronous ads and how... Read More

  • How to create a high converting landing page to maximize your offers

    how to create a high converting landing page to maximize your offers landing page optimization best practices for Advertisers landing page best practices to maximize your offers conversion landing page best practices landing page best practices 2024 for Advertisers landing page best practices examples  advertising landing page tips for beginners advertiser landing pages creation tips 3 golden rules for maximizing landing page conversions

    Wondering how to create a high converting landing page to maximize your offers? A landing page is a simple web page that has a very specific purpose: converting visitors into leads. As an Advertiser, your landing acts as a bridge between your ad and your offer, designed to persuade potential clients who have clicked on your ad to purchase or sign up. In this article we tell you how to... Read More

  • The best ad formats to promote Sports Offers in 2024

    Best ad formats in Sports Betting 2024

    This summer is big for sports with both the UEFA Euro Cup and the Olympics being held in Paris. These sporting events create a huge opportunity for your Sports offers. In our previous article, we delved into our top tips on creating Video ads for the UEFA Euros 2024 and the 2024 Olympics so now we will focus on answering the question 'What are the best ad formats to promote... Read More

  • How to create great Banner ads: Maximize Display offers conversions

    how to create great banner ads maximize Display offers conversions High quality digital marketing banner ads for advertisers the primary purpose of a banner ad is to Where to find web banner ad templates banner ad design best practices for higher conversions how do i create a banner ad to maximize conversions online advertising banner ads tips from account managers Video and static types of web banner ads  banner ads lower bidding cost animated web banner ads with video

    Wondering how to create great Banner ads to maximize Display offers conversions? One of the most popular forms of Display advertising are Banners, which constitute an effective method for Advertisers to generate leads and create brand awareness. In fact, according to Statista, ad spending in the Banner advertising market globally is projected to reach US$174.4bn in 2024, with an annual growth rate (CAGR 2024-2028) of 5.69%, resulting in a projected... Read More

  • Meet ExoClick’s HR Team! Human Resources responsibilities in ad tech

    meet our hr team Human Resources responsibilities in ad tech hr team roles and responsibilities in ad tech An ad tech company's hr team is responsible for Find jobs in ad tech Find the best jobs in the ad tech industry How to get a job in ad tech Ad tech companies with best hr tech companies with best hr departments

    Wondering about Human Resources responsibilities in ad tech and how does hr support employee growth in ad tech? ExoClick’s HR Department takes care of our amazing team, supporting them from the very start as new joiners, and throughout their career within the company. ExoClick is a multicultural environment with team members from across the globe, the HR Department is paramount to promote a positive and inclusive company culture and working... Read More