Affiliates
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6 ways to maximise Christmas online sales
Giles Hirst — Head of Communication
November 23, 2021 — Advertisers, Affiliates, Fullpage Interstitial, Games, Native, Outstream, Pre-roll in-stream, Push Notifications, Video, Мобильные, Рекламные Форматы, Сайт, чаевые
Christmas is the biggest shopping event of the year, coming straight after BlackFriday/Cyber Monday. In this blog post we bring you 6 ways to maximise Christmas online sales, with Christmas strategy tips and network CTRs to help you generate better conversions on ExoClick's platform this holiday season. #1 Digital products will be huge this Christmas This year physical goods are being hit by supply chain issues, in fact American online... Read More
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Advertisers! Get The Ultimate Guide to LiveCams!
Giles Hirst — Head of Communication
November 16, 2021 — Advertisers, Affiliates, LiveCams, Members traffic, Native, Push Notifications, Pуководство, Мобильные, новичками, Рекламные Форматы, чаевые
ExoClick has produced it's latest PDF in its Ultimate Guide series, this time it's all about how to monetize LiveCam offers. The Ultimate Guide to LiveCams is explains: Why LiveCam offers are so profitable and different payout methods ExoClick's network statistics for CTRs of different ad formats and devices specifically for LiveCam offers Detailed ways to monetize LiveCam offers with Members Area and Free Content site traffic sources and creative... Read More
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7 ideas for Black Friday promotions
Giles Hirst — Head of Communication
November 4, 2021 — Advertisers, Affiliates, Business intelligence, чаевые
This year's Black Friday 26 November and Cyber Monday 29 November are just around the corner and they are the busiest online shopping days of the year, because product owners and affiliates give great discounts for their offers. Many consumers wait especially for this time period to make a purchase, so it is a great opportunity to build up big volume sales. Did you know? From 2018 to 2020, Cyber... Read More
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Media Buyers! 5 ways to convince your boss to use video advertising
Giles Hirst — Head of Communication
August 4, 2021 — Advertisers, Affiliates, Business intelligence, Video, Рекламные Форматы, чаевые
If you haven't tried video advertising to promote your offers yet, here we bring you 5 solid tips to convince your boss that you need to do it. #1 Statistics don’t lie According to industry sources, more and more marketers are using video advertising to drive sales. Check out these statistics: 84% of video marketers say video has been effective for generating leads, up 1% from 2020. (Wyzowl) Video ads... Read More
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Case study: 36% ROI for Dating offer with In-stream video
Giles Hirst — Head of Communication
July 7, 2021 — Advertisers, Affiliates, Case study, Dating, Native, Pre-roll in-stream, Video, Мобильные, Рекламные Форматы, Сайт
Campaign period: 1 October 2020 - 28 Feb 2021 Offer: Dating Ad Network: ExoClick Ad formats: In-stream video, Native, Banners GEOs: UK, Germany, Italy, Hungary, Romania, Poland, Czech Republic, Sweden, Norway Investment: 116,100 USD Total income: 157,896 USD Net profit: 41,796 USD ROI: 36% Introduction An ExoClick advertiser wanted to convert affiliate dating offers. He had never used In-stream Video advertising before and was advised by his account manager that... Read More
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Euro & Copa América: Sports Betting CTRs and tips
Giles Hirst — Head of Communication
June 14, 2021 — Advertisers, Affiliates, Business intelligence, Рекламные Форматы, чаевые
Football tournaments have kicked off, after 18 months of the pandemic, two of the worlds biggest will create a month of football frenzy, UEFA Euro 11 June – 11 July and Copa América 13 June - 10 July, making it the perfect time to promote your Sports Betting offers. This blog post is packed with tips to help you convert your campaigns score big! Sports Betting CTRs Our Business Intelligence... Read More
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Video Keywords Tags for Publishers & Advertisers
Juanma Cortes — Technical Coordinator
February 10, 2021 — Advertisers, Affiliates, Pуководство, Targeting, Рекламные Форматы, чаевые
ExoClick offers 3 different video ad formats: In-Stream, Outstream and Video Slider. Keyword targeting is especially useful for video formats because publishers tend to have lots of video content on their sites covering hundreds of different content genres. Keywords can then be used by an advertiser to target specific video content ad zones with relevant video ads. Why is keyword targeting useful? If you are an advertiser, Keyword targeting... Read More
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Advertiser Guide to using Outstream Video
Giles Hirst — Head of Communication
February 8, 2021 — Advertisers, Affiliates, Pуководство, Video, Рекламные Форматы, чаевые
According to HubSpot, 52% of marketers say video is the type of content with the best ROI. A Singlegrain report noted that 93% of marketers use video. This is because viewers claim they retain 95% of a message when obtained via video (Social Media Week) and Wyzolw states 84% of people say that they’ve been convinced to buy a product or service by watching a brand’s video. With the explosion... Read More
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Case study: 52% ROI for casino offer using Manga traffic in Thailand
Giles Hirst — Head of Communication
November 23, 2020 — Advertisers, Affiliates, Bidder, Case study, Manga & Anime, Мобильные, Рекламные Форматы, чаевые
ExoClick’s Manga and Anime category is a great high quality traffic source. One affiliate used this traffic source for a very successful campaign to promote a Casino offer in Thailand. Campaign period: May 2020 Offer: Ballthai999.com (Casino) Ad Network: ExoClick Ad format: Popunder GEO: Thailand Investment: $533.64 Total income: $1116 Net profit: $582.36 Conversions: 3,532 leads and 558 sales ROI: 52% Objective My goal was to get Thai leads and... Read More
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ExoClick Compliance Rules for 2020
We've been working hard this year to ensure users and publishers are protected from malvertising and ads that go against the user experience. As such we have added more rules to our advertising guidelines! Advertiser question: I want my campaign approved, how can I make sure it will be? Simple! Just make sure they are in full compliance with our guidelines at all times. Here is a list of what... Read More
