API

• How to convert UK Dating traffic with Email Clicks 

  

  Anna Quiroga — Marketing Content Creator

  August 24, 2023 — Advertisers, API, Business intelligence, CTA, Dating, email clicks, Members traffic, Targeting, Блог, Рекламные Форматы, чаевые
  

  Are you wondering how to convert UK Dating traffic with Email Clicks and why use ExoClick’s Email Clicks ad format to target Dating traffic? The United Kingdom is proving to be a very profitable GEO when it comes to the Dating vertical. In fact, according to Statista, revenue in the UK’s online Dating market is projected to reach US$192m in 2023, with a projected annual growth rate (CAGR 2023-2027) of... Read More

• How to protect your account credentials

  

  Juanma Cortes — Head of Technical Support

  January 19, 2022 — Advertisers, API, Вебмастера, Возможности Платформы, чаевые
  

  It is very important that your ExoClick account is kept secure. In this blog post we show you some best practices you can carry out to ensure your account credentials are protected.  1 - Password tips Hackers use specific software that goes through millions of dictionary words and searches for multiple character combinations. Potentially weak passwords are a security issue. These are some examples that you should definitely avoid: Don’t... Read More

• ExoClick and Voluum integration for campaign costs for advertisers

  

  Juanma Cortes — Head of Technical Support

  April 7, 2020 — Advertisers, Affiliates, API, Conversion tracking, Pуководство
  

  Integrating your ExoClick and Voluum account is quick and easy. This integration enables Voluum to periodically ping ExoClick for campaign cost information and update your campaign data.  Let’s get started! Before you can integrate with Voluum, you need to have an active ExoClick account in order to obtain your API Token. Creating your API token Log into your ExoClick admin panel and then open the drop down to the right... Read More

• API Masterclass #4: Zones Targeting

  

  Juanma Cortes — Head of Technical Support

  December 11, 2019 — Advertisers, API, Pуководство, Возможности Платформы, чаевые
  

  As an advertiser you can use the PUT /campaigns/{campaignid} Exoclick API endpoint in order to target or block zones in a campaign. The JSON structure provided includes the section where the zones and the zones targeting are defined, however, the setting is slightly different depending on which targeting option you choose. Zones Request Including Zones: [snippet slug=api-masterclass-4_1 lang=json] Request Excluding Zones: [snippet slug=api-masterclass-4_2 lang=json] Please note: when Excluding it is... Read More

• How to implement conversion tracking with ExoClick and third-party platforms

  

  Juanma Cortes — Head of Technical Support

  October 2, 2018 — Advertisers, Affiliates, API, Conversion tracking, Pуководство, Tracking, новичками
  

  What is conversion tracking? Conversion tracking allows you to identify how well your campaign is doing. It tells you exactly where you are generating sales, leads, sign-ups, etc in order to help you look at which areas of your campaign are working and not working. Once you have this knowledge you can optimize your bids, adapt your creatives and fine tune your targeting. ExoClick gives you access to global traffic sources,... Read More

• API Master Class #3 Campaign Performance

  

  Juanma Cortes — Head of Technical Support

  September 28, 2018 — Advertisers, Affiliates, API, Pуководство, Возможности Платформы, чаевые
  

  Welcome to our final API Masterclass! In Part 1 we covered Data Collection, in Part 2 we explained Zone Optimization. In this third API Masterclass, we show you how to evaluate the performance of your campaigns then automatically adjust (up or down) your bids for each one. The aim is for you as an advertiser to use our examples to help get you started using the API and then later,... Read More

• API Master Class #2 Zone Optimization

  

  Juanma Cortes — Head of Technical Support

  August 1, 2018 — Advertisers, Affiliates, API, Pуководство, Разработчики
  

  In part 2 of our 3 part API Masterclass we look at using our platform API for Zone Optimisation. Part 1 covered Data Collection (click here) The aim is for you as an advertiser to use our examples to help get you started using the API and then later, when you feel more confident you can start creating your own examples and tasks. Zone Optimization allows you to filter your... Read More

• API Masterclass #1: Data Collection

  

  Juanma Cortes — Head of Technical Support

  July 9, 2018 — Advertisers, API, Pуководство, Tracking, новичками, чаевые
  

  If you have never used ExoClick’s platform API this series of three blog posts will show you how to fetch and update data from our platform to help you analyse and optimise and automate campaigns, utilising examples from this spreadsheet which you must copy to your Google Drive. The aim is for you as an advertiser to use the examples to get you started using the API and then later, when you feel... Read More

• Third party conversion tracking

  

  Giles Hirst — Head of Communication

  April 26, 2018 — Advertisers, Affiliates, API, Conversion tracking, Возможности Платформы
  

  One of the key successes to an online campaign is the accurate measurement of metrics and conversions, sometimes across multiple campaigns and offers. You need to identify and evaluate the consumers that are interacting with your brand or product. A conversion is a click/positive action made by the consumer you are targeting, but there are many different 'conversions' depending on your business model. Here are some examples: Filling out a... Read More

• How to use ExoClick’s Platform API v2

  

  Juanma Cortes — Head of Technical Support

  October 18, 2017 — Advertisers, API, Pуководство, Вебмастера, Возможности Платформы, чаевые
  

  ExoClick has just updated its platform API to version 2. This latest version allows you to automate every single feature inside ExoClick’s admin panel. You can use the API for simple processes such as automating repetitive tasks to save you time to more complex projects such as changing banner creatives on the fly. This blog post will show you how to use ExoClick’s API along with some automation examples to... Read More

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