Рекламные Форматы
-
Advertisers! Increase revenue with Native Video Thumbnails
Here at ExoClick we are constantly growing and continuing to innovate in order to create higher revenue for our Advertisers. Our latest innovation is Native Video Thumbnails. This new format will help you to create more eye-catching creatives that still blend into the website’s look and feel. Read on to learn how you can increase revenue with Native Video Thumbnails and the benefits of using them in your campaigns. What... Read More
-
Publishers! Increase CTRs with Native Video Thumbnails
Here at ExoClick we are constantly growing and continuing to innovate in order to create higher revenue for our Publishers. Our latest innovation is Native Video Thumbnails. This new format will help Advertisers create more eye-catching creatives that still blend into your website’s look and feel. Read on to learn what are Native Video Thumbnails and the benefits of enabling this format on Publisher websites. What are Native Video Thumbnails?... Read More
-
Become an ExoClick Publisher and maximize your Advertising business
Anna Quiroga — Marketing Content Creator
November 22, 2024 — Publisher tips, Возможности Платформы, Рекламные Форматы
At ExoClick, we're dedicated to helping our Publishers grow their business. By becoming an ExoClick Publisher, you'll gain expert guidance on optimizing your ad zones, ensuring Google compliance, and implementing effective monetization strategies. Our goal is to maximize your revenue while preserving a positive user experience. So, ready to discover what’s in it for you? Continue reading to find out why join ExoClick ad network as a Publisher and what... Read More
-
Above and Below the fold Ad zone placement strategies for Publishers
Anna Quiroga — Marketing Content Creator
October 25, 2024 — Multi-Format Ads, Publisher tips, Рекламные Форматы
When looking at the overall layout of your site, there are two main sections to take into consideration: Above the Fold and Below the Fold. Because they are different parts of the end user journey, it is important to take them into consideration when thinking about ad zone placement, and to be strategic. In this article we tell you ad zone placement strategies for Publisher for Above and Below the... Read More
-
Increase watch time with Fluid Player’s new Suggested Videos feature
Anna Quiroga — Marketing Content Creator
September 13, 2024 — Fluid Player, Video, Рекламные Форматы
Fluid Player is a fully customizable and flexible HTML5 lightweight video player which has over the years become a favorite among website Publishers. Because view time has a huge impact on Advertising metrics and to help you enhance them, we have recently added a new feature to help you provide the best possible end user experience and further monetize your content: Suggested videos, which appear on a grid at the... Read More
-
The best ad formats to promote Sports Offers in 2024
This summer is big for sports with both the UEFA Euro Cup and the Olympics being held in Paris. These sporting events create a huge opportunity for your Sports offers. In our previous article, we delved into our top tips on creating Video ads for the UEFA Euros 2024 and the 2024 Olympics so now we will focus on answering the question 'What are the best ad formats to promote... Read More
-
How to create great Banner ads: Maximize Display offers conversions
Wondering how to create great Banner ads to maximize Display offers conversions? One of the most popular forms of Display advertising are Banners, which constitute an effective method for Advertisers to generate leads and create brand awareness. In fact, according to Statista, ad spending in the Banner advertising market globally is projected to reach US$174.4bn in 2024, with an annual growth rate (CAGR 2024-2028) of 5.69%, resulting in a projected... Read More
-
4 Essential display ad formats that every Publisher should be using
Anna Quiroga — Marketing Content Creator
May 13, 2024 — Banners, Fullpage Interstitial, Multi-Format Ads, Responsive Display Ads, Рекламные Форматы
Display advertising is an essential part of the digital landscape, with Display format ads growing in popularity year after year. So much so that, according to Statista, in 2024, Display advertising spending worldwide is forecast to expand by +6.9% to reach roughly 236 billion dollars. Display ads are a staple of digital Publishing and can help you successfully monetize your website traffic and unlock sustainable revenue streams by appealing to... Read More
-
How to convert Dating offers with Email Marketing in the US
Anna Quiroga — Marketing Content Creator
April 16, 2024 — Advertiser tips, email clicks, Рекламные Форматы
How to convert Dating offers with Email Marketing in the US? Online Dating in the US is booming as people turn to the internet to find romantic connections. It is a highly profitable market. And in fact, according to Statista, the number of online Daters in the US is expected to increase between 2024 and 2028 by 5.3 million (+8.76%), reaching 65.86 million in 2028. One of the best ad... Read More
-
Publisher Case Study: New Desktop and Mobile responsive display ads
Anna Quiroga — Marketing Content Creator
April 11, 2024 — Case Study: Publisher, Responsive Display Ads, Рекламные Форматы
Three new Desktop and Mobile Responsive Display Ads are available on ExoClick’s platform: Instant Message, Sticky Banners and Fullpage Interstitial. Since launch, many ExoClick Publishers have been benefiting from these three new RDA format options. To show you their effectiveness, we have worked on the Case Study below with 6 different Publishers who experienced noticeable revenue and metric increases after enabling RDAs on their ad zones. Keep on reading to... Read More
