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Home » О нас » Блог Page 3

Blog

  • Master ExoClick’s platform by joining the ExoClick Academy!

    Anna Quiroga — Marketing Content Creator

    November 25, 2024 — ExoClick Academy, Pуководство, Без категории
    Master ExoClick’s platform by joining the ExoClick Academy Why should I join the ExoClick Academy? elearning platform for media buyers  Elearning platform to improve my advertising skills Learn advertising skills online at your own pace What skills do I need to learn to achieve my advertising goals  Self-paced webmaster expert monetization online courses Elearning portal to learn webmaster skills What will I learn at the ExoClick Academy as an Advertiser What will I learn at the ExoClick Academy as a publisher Media buyer intermediate online advertising courses Media buyer beginner online advertising courses webmaster intermediate website monetization courses webmaster beginner website monetization courses How to become an expert Publisher or Webmaster What skills do I need to become a professional Advertiser

    ExoClick has launched the ExoClick Academy, a free online learning platform for Publishers and Advertisers with all levels of knowledge designed to help you reach your advertising goals, allowing you to learn advertising skills online at your own pace! Retraining in order to change industries or pursue higher wages has become a normal part of the average person’s working life. So much so that, according to Apollo Technical, approximately half... Read More

  • Become an ExoClick Publisher and maximize your Advertising business

    Anna Quiroga — Marketing Content Creator

    November 22, 2024 — Publisher tips, Возможности Платформы, Рекламные Форматы
    Become an ExoClick Publisher and maximize your Advertising business Why join ExoClick ad network as a Publisher revenue optimization tips for website Publishers maximize ad zone monetization with ad refresh Increase eCPMs by getting more competitive bids What are the key services that an ad network should offer Increase Popunder and In-Stream revenues with Frequency Capping Increase Popunder revenues with frequency capping Increase In-Stream revenues with frequency capping Beat Ad Blockers and recover my Adblock traffic How to optimize Video and Menu Tabs Ad placements Customize your Native ad zones and improve user experience

    At ExoClick, we're dedicated to helping our Publishers grow their business. By becoming an ExoClick Publisher, you'll gain expert guidance on optimizing your ad zones, ensuring Google compliance, and implementing effective monetization strategies. Our goal is to maximize your revenue while preserving a positive user experience. So, ready to discover what’s in it for you? Continue reading to find out why join ExoClick ad network as a Publisher and what... Read More

  • Black Friday eCommerce trends: How to increase sales on Black Friday

    Alice Naughton —

    November 12, 2024 — Advertiser tips, eCommerce, US traffic
    Black Friday Ecommerce Trends

    Black Friday is an American shopping event that gained international popularity in 2010 and will begin on November 29th, 2024 this year. In this article, we will explore Black Friday eCommerce trends and how to increase sales on Black Friday. This article is particularly useful for Advertisers promoting offers in Tier 1 countries in Europe and English-speaking regions like the United States. We will also examine internal data from our... Read More

  • Above and Below the fold Ad zone placement strategies for Publishers

    Anna Quiroga — Marketing Content Creator

    October 25, 2024 — Multi-Format Ads, Publisher tips, Рекламные Форматы
    Ad zone best practices for Below the Fold Ad zone placement strategies for Publishers  What are the best formats for top of page zones What ad formats to use below the fold above the fold ad zone placement tips  How to place first screen ad zones  high-impact ad zone tips for Publishers Publisher tips for attention-grabbing ad zones Best practices for scroll-triggered ads  bottom of page ad tips for Publishers below-the-fold ad strategies How to use in-content ads below the fold

    When looking at the overall layout of your site, there are two main sections to take into consideration: Above the Fold and Below the Fold. Because they are different parts of the end user journey, it is important to take them into consideration when thinking about ad zone placement, and to be strategic. In this article we tell you ad zone placement strategies for Publisher for Above and Below the... Read More

  • How ExoClick protects Publishers on our network

    Bryan McDonald — Director of Compliance

    October 4, 2024 — Ad security, Company, Compliance, Google, IAB, Publisher tips, Security
    Website publishers

    UPDATED 4, October 2024 - If you are wondering how ExoClick protects Publishers, our Compliance team is constantly working to guarantee ad chain flow security, ad quality and full industry compliance at all times to protect our Publishers. ExoClick’s mission is to ensure a great browsing experience and that all parties within the ad supply chain are protected, we have strict policies and guidelines that govern the kinds of ads... Read More

  • How to choose a pricing model in Online Advertising

    Alice Naughton —

    September 26, 2024 — Advertiser tips, Блог
    Which pricing model should I use for my advertising offer

    Are you an Advertiser looking to maximize your campaign reach? Then you are probably wondering, 'Which pricing model should I use for my advertising offer?' In this article, we will look at how to choose a pricing model in Online Advertising and compare the pricing models available for online Advertisers. Read on to learn what are the available pricing models in online advertising and how to make the most out... Read More

  • Increase watch time with Fluid Player’s new Suggested Videos feature

    Anna Quiroga — Marketing Content Creator

    September 13, 2024 — Fluid Player, Video, Рекламные Форматы
    Increase watch time with Fluid Player’s new Suggested Videos feature View time has a huge impact on advertising metrics How to increase watch time on my website Increase website video monetization opportunities Suggest interesting video content to website users Benefits of Suggested Videos feature How to set up Fluid Player on my website Best video player to monetize video on my website

    Fluid Player is a fully customizable and flexible HTML5 lightweight video player which has over the years become a favorite among website Publishers. Because view time has a huge impact on Advertising metrics and to help you enhance them, we have recently added a new feature to help you provide the best possible end user experience and further monetize your content: Suggested videos, which appear on a grid at the... Read More

  • Leverage Halloween for campaign creatives

    Alice Naughton —

    September 12, 2024 — Advertiser tips, Banners, Fullpage Interstitial, Native
    How to Leverage Halloween for campaign creatives

    Halloween is a fantastic holiday with people dressing up as ghosts, zombies, and vampires. It is very popular across Europe and America and a great way to boost your marketing efforts in October. In this article, we will answer the questions ´How to leverage Halloween for campaign creatives' and 'What are the advantages of Halloween marketing?'. We will also look into launching a seasonal marketing campaign to increase conversions, the... Read More

  • How targeting can help you reach your conversion goals!

    Alice Naughton —

    August 20, 2024 — Advertiser tips, Frequency Capping, Возможности Платформы
    everything you need to know about Targeting and Frequency Capping

    Targeting is a method used in advertising to ensure you are getting the best possible leads from your campaigns. It is a great way of narrowing your audience and increasing your campaign performance, ROI, and brand impact. This article will cover Advertisers biggest queries when tackling targeting like 'everything I need to know about Targeting and Frequency Capping in online advertising!' and the best practices for audience segmentation. We will... Read More

  • How to leverage AI for Marketing activities with Jenny Gonzalez

    Alice Naughton —

    August 13, 2024 — Advertiser tips, Artificial Inteligence, Без категории, Интервью
    How to leverage AI for your Marketing activities

    Let's talk to Jenny Gonzalez, a well-known industry figure and keynote speaker in Online Advertising. Jenny has spoken at important events such as Affiliate Summit East in New York in July 2024. She will also be attending TES in September to discuss leveraging AI for marketing activities in online advertising! Today we are going to delve into Jenny’s thoughts on AI by discovering how AI helps Advertisers maximize campaign profitability... Read More

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