Games
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8 ways to maximize your Christmas online sales 2023
Anna Quiroga — Marketing Content Creator
November 28, 2023 — Annonceurs, Astuces, Blog, Business intelligence, eCommerce, Formats publicitaires, Fullpage Interstitial, Games, In-Stream, Mobile, Native, Outstream, Push Notifications, Slider, Video, Web
The holiday season is just around the corner and it’s truly the best time of the year for both consumers and online retailers globally. Since the recession in 2008, Christmas holiday retail sales have grown steadily: According to Cision, across the 2022 holiday season, consumers spent a total of $1.14 trillion online globally and $270 billion in the U.S. In this article we bring you 8 ways to maximize Christmas... Read More
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How to convert online offers in South East Asia
Giles Hirst — Head of Communication
November 16, 2023 — Affiliates, Annonceurs, Business intelligence, Dating, eCommerce, Formats publicitaires, Games, Mobile, Native, Outstream, Pre-roll in-stream, Slider, Traffic Share, Video
Have you ever wanted to know how to convert online offers in South East Asia? And how do you reach the South Asian market? Well to coincide with Team ExoClick’s visit to Affiliate World Asia in Bangkok 7-8 December, we thought we would look at our network business intelligence data for South East Asia, looking at the top 6 countries who have the fastest growing online markets worldwide. Those countries... Read More
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Account manager tips to convert Black Friday and Cyber Monday offers
Anna Quiroga — Marketing Content Creator
November 8, 2023 — Astuces, Blog, Business intelligence, CTA, Dating, Devices, eCommerce, Étude de marché, Formats publicitaires, Fullpage Interstitial, Games, Mobile, Native, Outstream, Push Notifications, Slider, Targeting, Video, Web
Last year’s Black Friday and Cyber Monday we saw a global online sales spend of $1.14 trillion, with an increase of 3.5% on Black Friday sales alone - Everything seems to point out that the shopping season is geared to be highly lucrative in 2023! The days surrounding the 2 international shopping events focus a lot of traffic of highly engaged shoppers who are actively looking for deals and shopping... Read More
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How to convert your online offers in Brazil with ExoClick
Anna Quiroga — Marketing Content Creator
September 28, 2023 — Annonceurs, Astuces, Blog, Business intelligence, Dating, Devices, Direct Links, eCommerce, email clicks, Étude de marché, Formats publicitaires, Games, In Page Push Notification, In-Stream, Menu tabs, Mobile, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Slider, Sports Betting, Video, Web
Are you wondering how to convert online offers in Brazil? According to PwC’s report ‘Brazil - leading the digital media revolution in Latin America’, Brazil is the largest economy and online entertainment market in LATAM. Brazil’s increase in spending on online entertainment and media is linked to its growing middle class, the growth in internet access, and is also further boosted by this GEO’s generalized interest in sports events, mostly... Read More
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Adness Case Study: How to target Members Area sites with RTB programmatic ads
Anna Quiroga — Marketing Content Creator
August 2, 2023 — Annonceurs, Blog, Business intelligence, Case study, Dating, Devices, Direct Links, Formats publicitaires, Games, Members traffic, Mobile, RTB
Are you looking to easily reach huge volumes of Members Area traffic and automatically scale your campaigns? You can do it if you target Members Area websites with RTB programmatic ads! In today’s article we will explain to you why you should be using RTB ad zones to promote your offers on Members Area sites, and we will give your insights into Adness’ audience exclusive stats and expert tips to... Read More
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How to convert online games offers in China with ExoClick
Anna Quiroga — Marketing Content Creator
June 28, 2023 — Annonceurs, Astuces, Blog, Devices, Direct Links, Étude de marché, Formats publicitaires, Fullpage Interstitial, Games, In Page Push Notification, In-Stream, Menu tabs, Mobile, Native, Outstream, Pre-roll in-stream, Responsive Display Ads, Slider, Video, Web
In this article we will show you how to convert online games offers in China with ExoClick's Chinese premium traffic sources. China is one of Asia’s most important economies and has the largest online user base in the world, two-thirds of which play games online. So much so that this GEO's online game industry in China has now become one of the largest worldwide in terms of both number of... Read More
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Expert tips to help your campaigns convert in LATAM with Video Slider ads
Anna Quiroga — Marketing Content Creator
May 30, 2023 — Astuces, Blog, Dating, Devices, eCommerce, Étude de marché, Formats publicitaires, Games, Mobile, Slider, Targeting, Video, Web
The Latin American advertising industry seems to have been in constant expansion throughout the last decade. According to Statista’s estimation, LATAM's online ad spend will increase by almost 14%, to about 13.7 billion US dollars throughout 2023. If you want to be a part of this expansion, Video formats are ideal to promote your online offers - According to the most recent Hubspot survey, 92% of video marketers reported that... Read More
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Desktop publisher case study: How to increase ad revenue with Direct Links
Anna Quiroga — Marketing Content Creator
May 9, 2023 — Astuces, Case study, CTA, Dating, Devices, Direct Links, eCommerce, Éditeurs, Formats publicitaires, Games, Menu tabs, Web
Have you tried to monetise desktop traffic with Direct Links? Are you wondering how to increase ad revenue? Direct Link ads are a great way to convert advertiser offers, because they are designed to attract the attention of end users who are actively browsing for content. These end users are very likely to click and generate conversions, making your ad zones more competitive - Which translates into higher revenues for... Read More
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How to create a successful Native advertising campaign
Anna Quiroga — Marketing Content Creator
April 13, 2023 — Annonceurs, Astuces, Automation, Bidder, Blog, Business intelligence, Case study, Conversion tracking, Dating, Devices, eCommerce, Formats publicitaires, Games, Members traffic, Mobile, Multi-Format Ads, Native, Non classifié(e), The Bidder, Web
Are you wondering how to create a successful Native advertising campaign? Native ads are a very flexible format where you can get very creative in order to drive conversions. They look like the editorial content on a website - They do not look like ads! They perfectly merge with their environment, inviting the end user to click through to access editorial content that sparks their curiosity and matches their interests.... Read More
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Advertisers! Here are 11 top tips for video advertising in India
Anna Quiroga — Marketing Content Creator
March 20, 2023 — Annonceurs, Astuces, Blog, Dating, Devices, Étude de marché, Formats publicitaires, Games, In-Stream, Mobile, Outstream, Pre-roll in-stream, Targeting, Video, Web
Advertisers! If you are not targeting India with your offers you are missing out on massive potential revenue volumes! With a population of around 1.37 billion people, it is one of the world’s largest economies and it is growing fast. As of January 2022, and according to DataReportal, there were 658 million internet users in India, with a penetration rate of 47% of the total population at the start of... Read More