Compliance

  • Native Interstitial and Native Exit: Tips

    ExoClick continues to help publishers and advertisers maximise their revenues and adapt to to the current changes within the industry in response to Google’s new ad regulations. We have further developed our Native advertising widget to include 2 brand new formats. Go native now! 1 year ago we launched our Native widget for Native Display. It has been a great success with many premium publishers implementing the format on their... Read More

  • Advertisers: 2018 is the year of user experience

    Google's new restrictions are trying to ensure that 2018 is all about user experience and for publishers and advertisers, this will be the key to success in 2018. Advertisers should use Google compliant ad formats and creatives which are designed to enhance the user experience and not distract the user from viewing the content of a publisher's site. Two formats that are are totally compliant are native advertising and pre-roll... Read More

  • Publishers: 2018 is the year of user experience…

    With the new restrictions from Google kicking in, it is clear that user experience will be the key to publisher success in 2018. Google rewards publisher sites that provide value to users. Delivering high quality content and compliant ad formats ensures a publisher's site will remain in Google’s good books. This allows the publisher to receive high quality traffic, which every media buyer wants. Two formats that are are totally... Read More

  • How Google’s new restrictions affect you as an Advertiser

    Recently, Google released a new set of restrictions called "Abusive Ad Experience" that come into effect from 23rd January paired with the launch of Chrome version 64. Google will now consider as an "Abusive Ad Experience" ads which: Auto-redirect the page without user action Resemble system or site warnings or error messages Simulate messages, dialog boxes or request notifications Depict features which do not work Display a “close” button that... Read More

  • ExoClick Compliance in 2017

    We’ve listened to the concerns of all our clients over recent months and today we can introduce to you our new simplified guidelines! How do I ensure my campaigns get approved? If your campaigns contain Malware/Phishing, Browser Blockers/Ransomware, Auto Redirection or BackJacking then your campaigns will be rejected. These simply can not run on our network! We monitor campaigns 24/7 and we have sophisticated technology to help us prevent such... Read More

  • Why an ExoClick Affiliate gets Suspended/Banned?

    When we meet advertisers and especially affiliates at the many tradeshows we attend, we get some great feedback about our products and services. It also gives us a chance to meet face to face so we can discuss how our advertisers can improve their ROI and give them tips on how to get the most out of the ExoClick platform. Still, the topic that comes up the most is about... Read More