Native
-
Leverage Halloween for campaign creatives
Halloween is a fantastic holiday with people dressing up as ghosts, zombies, and vampires. It is very popular across Europe and America and a great way to boost your marketing efforts in October. In this article, we will answer the questions ´How to leverage Halloween for campaign creatives' and 'What are the advantages of Halloween marketing?'. We will also look into launching a seasonal marketing campaign to increase conversions, the... Read More
-
How to maximize your Members Area ad revenues with ExoClick
Are you a Members Area site Publisher looking to maximize your ad revenues? Then look no further! By joining ExoClick, you will gain access to a global network of verified Advertisers as well as exclusive Members Area zones, giving greater opportunities to maximize your website’s ad revenue. You will also gain full control of your ad space, the ability to optimize your zones with our wide range of features including... Read More
-
Why is ExoClick the best ad network to convert my Dating offers?
Dating is a highly profitable industry as connection is a fundamental part of our lives. The online Dating market caters to all sorts of preferences, with Dating sites for every interest, ranging from traditional platforms like eHarmony and Match.com to niche-focused sites such as Christian Mingle, or Country Match. It is a huge market used by billions of people! In fact, according to Statista, by 2028, the projected number of... Read More
-
Advertiser Case Study: Increase your Games offer’s ROI with Native Advertising in Brazil
Have you tested out ExoClick’s Native ad format yet? Read this Case Study to learn how to increase your Games offer’s ROI with Native Advertising in Brazil! Also, we will tell you how to optimize your advertising campaign in Brazil with Smart Bid. Native is a flexible ad format that matches the look and feel of the website content it is surrounded with, attracting the end user’s eyeballs with editorial... Read More
-
How to create a Native campaign from scratch in just 5 steps with ExoClick
According to Outbrain, Native advertising is expected to reach $98.59 billion by the end of 2023. This is a widely popular format because it is non intrusive, flexible, and brings lots of creative possibilities for advertisers to convert their offers. Native ads do not look like ads, but instead they mimic the website content they are surrounded with, catching the end user’s attention with their snappy titles and compelling visuals,... Read More
-
Advertiser Case Study: Smart Bid is an effective strategy to turn losing campaigns into winners
Before reading this Smart Bid advertiser campaign case study, if you are not familiar with the Smart Bid automated bidding feature for advertisers, we recommend that you first read this article to help you better understand the pricing model feature. Then in this Smart Bid advertiser campaign case study, we will demonstrate how an advertising campaign evolved over time using the Smart Bid feature to deliver the results desired by... Read More
-
How to create a successful Native advertising campaign
Are you wondering how to create a successful Native advertising campaign? Native ads are a very flexible format where you can get very creative in order to drive conversions. They look like the editorial content on a website - They do not look like ads! They perfectly merge with their environment, inviting the end user to click through to access editorial content that sparks their curiosity and matches their interests.... Read More
-
Native Advertising for Websites: ExoClick’s Flexible Ad Format
Native display advertising is one of the most flexible ad formats that Publishers can use to monetize their website’s content. Advertisers love Native because it is a really creative format for them to convert their offers which creates big demand from advertisers for Native ad zones. In this article we explain everything you need to know about Native advertising for websites, how to optimize Native ad zones using ExoClick’s platform... Read More
-
ExoClick’s Guide to The Bidder
Automatic Bidding Optimization - ExoClick's Guide to The Bidder Setting up your bidding for a test or full campaign is one of the most important steps of your campaign. Getting the right bid price has the following advantages: It will determine how much you pay for the traffic, therefore affecting your ROI How competitive your bids are will determine if you win the ad zone If you set a bid... Read More
-
Advertisers! How to stay compliant with your Dating offer creatives
In-Page Push Notifications and Native ad formats are a great way to generate leads for your Dating offers. Both format creatives allow an Image, Title text (50 characters), Description text (90 characters) and Brand text (30 characters). However, when creating campaigns for Dating offers there are some strict compliance rules for creatives of both these formats. These rules must be adhered to in order to have your campaigns approved to... Read More