Native
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Advertisers! ExoClick launches the Ultimate Guide to Online Casino Games Offers!
Anna Quiroga — Marketing Content Creator
September 14, 2022 — Annonceurs, Blog, Case study, Devices, Formats publicitaires, Fullpage Interstitial, In Page Push Notification, Members traffic, Mobile, Multi-Format Ads, Native, Outstream, Push Notifications, Responsive Display Ads, Social Messenger Traffic, Targeting, Tracking, Web
Online Casino games have become extremely popular over the last few years, growing to a multimillion dollar enterprise! This is why Casino offers can lead to a great ROI for advertisers, especially with ExoClick’s traffic. According to Grand View research, the global online Casino market size was valued at $57.54 billion USD in 2021. ExoClick serves 708 million daily impressions for the Casino vertical including Free Content, Members Area and... Read More
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Why you should be targeting China, US & India with online Games offers for Mobile
Anna Quiroga — Marketing Content Creator
July 6, 2022 — Astuces, Blog, Devices, Étude de marché, Formats publicitaires, Fullpage Interstitial, Games, In Page Push Notification, Mobile, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications
The online games segment generated approximately 21.1 billion U.S. dollars in revenues, being a huge segment of the overall Video Gaming industry. In this blog post we will give you some insights into the US, Chinese and India markets to help you maximize the performance of your offers using ExoClick's traffic sources. Whether you are promoting online games or mobile gaming apps, our aim is to inform you about each... Read More
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ExoClick’s Guide to The Bidder
Giles Hirst — Head of Communication
July 4, 2022 — Annonceurs, Astuces, Automation, Bidder, Case study, Dating, Games, Native
Automatic Bidding Optimization - ExoClick's Guide to The Bidder Setting up your bidding for a test or full campaign is one of the most important steps of your campaign. Getting the right bid price has the following advantages: It will determine how much you pay for the traffic, therefore affecting your ROI How competitive your bids are will determine if you win the ad zone If you set a bid... Read More
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ExoClick’s ad creative making service for Online Games offers
Anna Quiroga — Marketing Content Creator
June 20, 2022 — Annonceurs, Blog, Éditeurs, Formats publicitaires, Fullpage Interstitial, Games, In Page Push Notification, Native, Outstream, Push Notifications, Responsive Display Ads
According to Statista, in 2020, the global online gaming market generated approximately 21.1 billion U.S. dollars in revenues and the number of users is expected to rise to 1.3 billion users by 2026. ExoClick recently released its free to download Ultimate Guide to Online Games Offers to help advertisers maximize their ROI for Online Games offers using ExoClick’s traffic sources and large range of ad formats. The Guide also includes... Read More
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Advertisers! ExoClick launches the Ultimate Guide to Online Games Offers
Anna Quiroga — Marketing Content Creator
May 30, 2022 — Annonceurs, Astuces, Business intelligence, Formats publicitaires, Fullpage Interstitial, Games, In Page Push Notification, Members traffic, Mobile, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Targeting, Video
Online games have become one of the most popular forms of entertainment globally. This is why online games offers can lead to a great ROI for advertisers, especially with ExoClick’s traffic. According to Statista, online video games generated approximately 21.1 billion U.S. dollars in revenues in 2020. ExoClick serves 408,661,817 daily impressions for Games offers, including Free Content sites and Members area. If you are promoting and monetizing Games offers,... Read More
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Advertisers! How to stay compliant with your Dating offer creatives
Giles Hirst — Head of Communication
March 16, 2022 — Annonceurs, Compliance, Dating, In Page Push Notification, Native
In-Page Push Notifications and Native ad formats are a great way to generate leads for your Dating offers. Both format creatives allow an Image, Title text (50 characters), Description text (90 characters) and Brand text (30 characters). However, when creating campaigns for Dating offers there are some strict compliance rules for creatives of both these formats. These rules must be adhered to in order to have your campaigns approved to... Read More
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How ExoClick innovated in 2021
Giles Hirst — Head of Communication
December 22, 2021 — Annonceurs, Caractéristiquess de la plateforme, Company, Dating, Éditeurs, Formats publicitaires, In Page Push Notification, LiveCams, Members traffic, Multi-Format Ads, Native, Outstream, Video
As the online advertising industry continues to get more and more competitive, ExoClick’s platform and business assistance to clients provided several new features and revenue generation tips to help clients grow their businesses in 2021. Here are 7 ways ExoClick innovated in 2021. #1 Outstream Video ad format With the explosion of TikTok, Reels and the dominance of online video traffic the whole world is embracing short video content. Therefore... Read More
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6 ways to maximise Christmas online sales
Giles Hirst — Head of Communication
November 23, 2021 — Affiliates, Annonceurs, Astuces, Formats publicitaires, Fullpage Interstitial, Games, Mobile, Native, Outstream, Pre-roll in-stream, Push Notifications, Video, Web
Christmas is the biggest shopping event of the year, coming straight after BlackFriday/Cyber Monday. In this blog post we bring you 6 ways to maximise Christmas online sales, with Christmas strategy tips and network CTRs to help you generate better conversions on ExoClick's platform this holiday season. #1 Digital products will be huge this Christmas This year physical goods are being hit by supply chain issues, in fact American online... Read More
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Publisher Case Study: Creating Effective Native ads for a Multi-Format ad zone
In order to maximize your revenues from Native ads displayed within a Multi-Format ad zone, it is important that the ads displayed appear like the content on your site, or at least look good when displayed against your site’s content. This not only improves user experience but can generate more clicks which increases the value of your Native ad zone leading to higher CPMs and bigger revenues. Many Publishers are... Read More
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10 Native ad zone custom CSS ideas for Publishers
Improving how your Native ad zones are displayed can help the ads blend more into the style of your website. This creates a better user experience and can increase eCPMs, check out our Case Study: How 3 publishers increased Native ad zone CPMs. It's easy to use custom CSS code to improve the impact of how your Native ad zones are displayed and this blog post contains 10 ideas with... Read More
