Affiliates
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5 marketing tips for Email Click campaigns
Giles Hirst — Head of Communication
August 31, 2018 — Affiliates, Annonceurs, Astuces, Dating, email clicks, Formats publicitaires
Recently ExoClick introduced the Email Clicks ad format. This new ad format, available for dating offers, allows advertisers to bid on CPC emails that go directly to end users who have signed up to dating websites. Throughout the month of September ExoClick is running an exclusive 50% cash back promotion for flat deals on Traffic Mansion’s Email Click campaigns. Here are some email marketing facts and tips to help you... Read More
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Network statistics Q2: In-stream video
Giles Hirst — Head of Communication
August 8, 2018 — Affiliates, Annonceurs, Devices, Formats publicitaires, Pre-roll in-stream, Reports
As the industry adopts the in-stream video advertising format, ExoClick’s Business Intelligence team looked through our network data for Q2 to bring you some in-stream video insights. Growth of sites using in-stream video ad zones More and more websites have integrated in-stream ad zones on ExoClick’s network. Here you can see the growth over the last 3 quarters: Impression growth With more websites using the format naturally we have seen... Read More
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API Master Class #2 Zone Optimization
In part 2 of our 3 part API Masterclass we look at using our platform API for Zone Optimisation. Part 1 covered Data Collection (click here) The aim is for you as an advertiser to use our examples to help get you started using the API and then later, when you feel more confident you can start creating your own examples and tasks. Zone Optimization allows you to filter your... Read More
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The ExoClick Bidder promo video
Giles Hirst — Head of Communication
July 17, 2018 — Affiliates, Annonceurs, Astuces, Caractéristiquess de la plateforme, Non classifié(e), Tutoriel, Video
New for advertisers! The ExoClick Bidder is your smart assistant! It will revolutionise the automation of your campaign optimisation. Click here to check out the promo video which includes a platform walk through! Read More
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7 ExoClick network statistics for Q1 2018
Giles Hirst — Head of Communication
June 6, 2018 — Affiliates, Annonceurs, Dating, Devices, Étude de marché, Formats publicitaires, Mobile, Native, Pre-roll in-stream, Web
ExoClick's Business Intelligence department has been busy crunching numbers and we have some interesting traffic insights for Q1 2018. The focus of these statistics are ExoClick's Native advertising and In-stream video ad formats. Native advertising statistics Q1 2018 1.The top 5 GEOs serving Native impressions were: In fact the USA is the biggest market for Native ads with predictions from eMarketer stating that this year 58.3% of US digital display... Read More
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Third party conversion tracking
Giles Hirst — Head of Communication
April 26, 2018 — Affiliates, Annonceurs, API, Caractéristiquess de la plateforme, Conversion tracking
One of the key successes to an online campaign is the accurate measurement of metrics and conversions, sometimes across multiple campaigns and offers. You need to identify and evaluate the consumers that are interacting with your brand or product. A conversion is a click/positive action made by the consumer you are targeting, but there are many different 'conversions' depending on your business model. Here are some examples: Filling out a... Read More
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Apple’s Intelligent Tracking Prevention and behavioural retargeting
Giles Hirst — Head of Communication
December 21, 2017 — Affiliates, Annonceurs, Non classifié(e), Retargeting, Targeting
Safari's autumn release of macOS High Sierra included a feature called Intelligent Tracking Prevention, an initiative designed to beef up Apple’s efforts to block third-party trackers from capturing cross-site browsing data for ad targeting purposes. Intelligent Tracking Prevention collects statistics on resource loads as well as user interactions such as taps, clicks, and text entries. It then groups those statistics by top privately controlled domains. The system then determines which... Read More
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New targeting features for advertisers in our admin panel
Giles Hirst — Head of Communication
August 16, 2017 — Affiliates, Annonceurs, Caractéristiquess de la plateforme
Check out these new targeting features. More choices in the 'Network Selection' When creating or editing a campaign, under tab 4 – ‘Site Targeting’, there are now four options to choose from in the 'Network Selection': All – allows you target all Ad Zones RON – allows you to target all Ad Zones, excluding Premium and Members Area Zones Premium – allows you to only target Premium Ad Zones only... Read More
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How lucky to be an affiliate in June!
If you are an affiliate marketer June is THE month for you! First off, Charles Ngo has released his ‘Ultimate Guide To Affiliate Marketing’ e book which is packed with in depth tips and latest trends to help guide you through the affiliate world. Whether you are a newbie or seasoned affiliate this guide is from the affiliate guru Charles himself, so you are bound to learn a lot. It... Read More
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3 Affiliate Marketing Tools from ExoClick
Giles Hirst — Head of Communication
November 16, 2016 — Affiliates, Annonceurs, API, Astuces, Caractéristiquess de la plateforme
As ExoClick is attending Affiliate World Asia we thought we would show affiliates that we have some great tools that they can use on ExoClick's platform. The tools are designed to help affiliates save time, test campaigns, fine tune targeting and track conversions in real-time across 3rd party platforms. Here are three of them... Tool #1 - Landing page traffic automation When promoting an offer most affiliates test out different... Read More
