Affiliates

• ExoClick network statistics Q1

  

  Giles Hirst — Head of Communication

  April 25, 2019 — Affiliates, Annonceurs, Business intelligence, Dating, Formats publicitaires, Native, Push Notifications
  

  Each quarter our Business Intelligence team examines our network data. For Q1 2019 we looked at statistics for The Bidder and the ad formats: Push Notifications and Native.   The ExoClick Bidder Advertisers are continuing to use our Bidder tool to automate their bidding and blocking of under performing ad zones. Comparing Q4 2018 with Q1 2019 the number of unique active campaigns has increased by 62.67% with an increase of... Read More

• Get ready for new Mastercard rules for free-trial billing

  

  Giles Hirst — Head of Communication

  April 1, 2019 — Affiliates, Annonceurs, Compliance, Non classifié(e)
  

  Starting 16 April 2019, Mastercard will enforce new rules for free-trial conversion billing for advertisers who sell physical products with a free-trial billing model. This does not affect digital products. Mastercard’s new rules apply to vendors who meet all three of the following criteria: Sell physical merchandise, not digital goods or services Use a free-trial or negative option billing model Sell nutraceutical products e.g. vitamins, creams, etc If your business... Read More

• ExoClick’s Newbie Guide to Advertising

  

  Giles Hirst — Head of Communication

  March 13, 2019 — Affiliates, Annonceurs, Astuces, Caractéristiquess de la plateforme, Débutants, Formats publicitaires, Retargeting, Targeting, Tutoriel
  

  Download our 'Newbie Guide to Advertising' by ExoClick's Customer Services department. It's packed full of tutorials and tips to get you started! If you have any questions or you need more advice on campaign optimisation contact our Client Care Agents 24/7. We wish you lots of successful campaigns! Read More

• Enabling Two-Factor Authentication on ExoClick accounts

  

  Juanma Cortes — Technical Support Specialist

  January 24, 2019 — Affiliates, Annonceurs, Éditeurs, Security, Tutoriel
  

  Protecting your account information is a top priority for ExoClick, that is why we recommend that you activate Two-factor authentication. What is 2FA and why you should be using it? Two-factor authentication (2FA) is a highly efficient way to secure your accounts and digital assets. It works like an extra layer of security to better protect both user's credentials and the resources that the user can access. So when you... Read More

• 7 ExoClick innovations from 2018

  

  Giles Hirst — Head of Communication

  December 18, 2018 — Affiliates, Annonceurs, Caractéristiquess de la plateforme, Compliance, Dating, Devices, Éditeurs, email clicks, Formats publicitaires, Google, Members traffic, Mobile, Native, Targeting, Web
  

  As 2018 comes to a close, ExoClick introduced some great new platform features to help Advertisers convert their offers and help protect Publishers from Google penalisation. Check out these 7 ExoClick innovations we launched in 2018: 1. The ExoClick Bidder This new automation tool for advertisers works just like a smart assistant by automating the optimization of their campaigns. It has two functions: Automatic Bidding – allows advertisers to automatically... Read More

• How to create a Push Notifications campaign

  

  Giles Hirst — Head of Communication

  October 18, 2018 — Affiliates, Annonceurs, Caractéristiquess de la plateforme, Formats publicitaires, Tutoriel
  

  The Push Notification ad format is now available from ExoClick, in this platform walk through we show you how to start your first Push Notification campaign. But first some useful information: How do Push Notifications work? Users that visit a website can opt in to receive Push Notifications All website’s opted in users are now available to advertisers Users receive Push Notifications via their desktop, tablet or mobile devices, even... Read More

• How to implement conversion tracking with ExoClick and third-party platforms

  

  Juanma Cortes — Technical Support Specialist

  October 2, 2018 — Affiliates, Annonceurs, API, Conversion tracking, Débutants, Tracking, Tutoriel
  

  What is conversion tracking? Conversion tracking allows you to identify how well your campaign is doing. It tells you exactly where you are generating sales, leads, sign-ups, etc in order to help you look at which areas of your campaign are working and not working. Once you have this knowledge you can optimize your bids, adapt your creatives and fine tune your targeting. ExoClick gives you access to global traffic sources,... Read More

• API Master Class #3 Campaign Performance

  

  Juanma Cortes — Technical Support Specialist

  September 28, 2018 — Affiliates, Annonceurs, API, Astuces, Caractéristiquess de la plateforme, Tutoriel
  

  Welcome to our final API Masterclass! In Part 1 we covered Data Collection, in Part 2 we explained Zone Optimization. In this third API Masterclass, we show you how to evaluate the performance of your campaigns then automatically adjust (up or down) your bids for each one. The aim is for you as an advertiser to use our examples to help get you started using the API and then later,... Read More

• 5 marketing tips for Email Click campaigns

  

  Giles Hirst — Head of Communication

  August 31, 2018 — Affiliates, Annonceurs, Astuces, Dating, email clicks, Formats publicitaires
  

  Recently ExoClick introduced the Email Clicks ad format. This new ad format, available for dating offers, allows advertisers to bid on CPC emails that go directly to end users who have signed up to dating websites. Throughout the month of September ExoClick is running an exclusive 50% cash back promotion for flat deals on Traffic Mansion’s Email Click campaigns. Here are some email marketing facts and tips to help you... Read More

• Network statistics Q2: In-stream video

  

  Giles Hirst — Head of Communication

  August 8, 2018 — Affiliates, Annonceurs, Devices, Formats publicitaires, Pre-roll in-stream, Reports
  

  As the industry adopts the in-stream video advertising format, ExoClick’s Business Intelligence team looked through our network data for Q2 to bring you some in-stream video insights. Growth of sites using in-stream video ad zones More and more websites have integrated in-stream ad zones on ExoClick’s network. Here you can see the growth over the last 3 quarters: Impression growth With more websites using the format naturally we have seen... Read More

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