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A day in the life in Data Analytics and Data Science
In this article, we will explore a day in the life of a Data Analyst with Bella Lanczki and a day in the life of a Data Scientist with Miguel Silva. We will learn, what is the difference between Data Analytics and Data Science, how Data Scientists spend their time at work, What are the daily tasks of a Data Analytics professional, and explore Data Science and Data Analytics career... Read More
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ExoClick supports Safer Internet Day
ExoClick is an Ad Network that works hard to promote transparency and safety on the internet. One of the ways in which this is done is ExoClick supports “Safer Internet Day". Safer Internet Day is on Tuesday, the 6th February 2024 this year. The aim is to raise awareness about the current issues affecting internet users, especially young people. ExoClick is an Ad Network promoting ad compliance and end user... Read More
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ExoClick contributes to Adigital’s Report: 2024 Digital Trends for SME Growth
Giles Hirst — Head of Communication
January 16, 2024 — Business intelligence, In-Stream, Mobile, Outstream, Slider, Video, 未分类
Adigital, the leading business association representing the Digital Economy in Spain has released a report entitled: ‘2024 Digital Trends for SME Growth.’ The report is a collaboration with members of the Adigital ecosystem of Associates, which explores the paths that will be decisive in promoting the digital transformation of small and medium-sized companies in 2024. The report analyzes the key elements needed to enhance the digital strategy of SEMs, facilitating... Read More
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ExoClick Webinar: Everything you need to know about Conversion Tracking
Anna Quiroga — Marketing Content Creator
October 16, 2023 — Advertiser tips, Conversion tracking, Webinar, 未分类
Don’t miss our webinar “Everything you need to know about Conversion Tracking”. Learn how to use ExoClick’s Conversion Tracking feature or use third-party Conversion Tracking software with ExoClick’s platform. Register to the ExoClick Webinar now! You will find out how to monitor your conversions and make informed adjustments to optimize your campaigns in order to reach your advertising goals. Some of the great benefits of using Conversion Tracking include: Track... Read More
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ExoClick is now a member of WeProtect Global Alliance
ExoClick is now a member of WeProtect Global Alliance, an Alliance of over 200 members committed to ending child sexual exploitation and abuse online. We believe that every child deserves to grow up in a safe digital environment, free from harm and exploitation. WeProtect Global Alliance brings together governments, civil society, and the technology industry to tackle the growing threat of child sexual abuse online. By working together, the Alliance... Read More
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ExoClick becomes a member of Adigital
ExoClick, is now a member of Adigital. Adigital is the leading business association representing the Digital Economy in Spain. ExoClick is a Spanish company based in Barcelona and the company’s membership to Adigital will allow ExoClick to continue to strengthen its commitment to business innovation within the digital ecosystem. Adigital represents over 525 innovative and transformative companies that believe in and work for the development of the economy based on... Read More
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ExoClick launches high performing Multi-Format Ads
Giles Hirst — Head of Communication
May 13, 2021 — Advertiser tips, Multi-Format Ads, Platform features, Publisher tips, 未分类
13 May 2021, Barcelona, Spain. ExoClick has launched a new ad placement concept called Multi-Format Ads. The ad placement serves multiple ad formats: banners or native in just one placement, pitching different banner sizes and native ad widgets against each other and serving the highest paying ad in the Multi-Format ad zone. This ability to serve multiple formats can increase the number of eligible bids for a publisher's impressions while... Read More
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Tips for remote working
Due to the exceptional situation we are all experiencing, telework has become a must for many companies around the world. Working remotely means your home is now also your office, which can be quite challenging. Usually, you get up, go to work and then come home to switch off, relax or socialize. But, when you are working from home it is harder to separate the work environment from your home... Read More
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Is your marketing material compliant?
Bryan McDonald — Director of Compliance
November 25, 2019 — Ad formats, Ad security, Compliance, Native, Tutorial, 未分类
ExoClick does not accept marketing material that is considered to be deceptive or misleading. We have provided some examples of the types of marketing material that we don't accept to provide clarity and to help you avoid your campaigns getting rejected. Fake Messages: Ads or other elements that resemble chat apps, warnings, system dialogs, or other notifications that lead to an ad or landing page when clicked. Misleading Mouse Pointer/Tap/Swipe... Read More
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Publishers! How to increase your Native advertising traffic value
Giles Hirst — Head of Communication
October 21, 2019 — Ad formats, Business intelligence, Native, 未分类
By helping advertisers increase their CTR ratio your traffic becomes more valuable to them, which means they will pay a higher price for your ad zones. I’m talking specifically about Native advertising, and in this blog post I will explain one way you can optimise your Native ad zones. A Native ad consists of an image, a title and description. In your admin panel, when you are setting up a... Read More
