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  • 5 tips to generate passive income with ExoClick’s referral program

    Whether you are a company or an individual, referral programs can give you a great way to earn solid passive income, simply by recommending or promoting your referral URL to your contacts. Innovative ad network ExoClick has a great referral program with excellent earnings potential. Many companies will offer you just a 1 year commission or a one off payment, but ExoClick's offer is far more lucrative: 5% of all... Read More

  • Business: ExoClick expands into the Russian market

    ExoClick has been expanding its reach into the Russian market and is now a leading force for Russian channels who want to reach an international market and for foreign advertisers wanting to monetise the Russian market. ExoClick's Russian team attended two important online industry shows in Moscow, Russia 3 – 4 October 2014: the Russian Affiliate Congress and Expo (RACE) and the iDate Expo. RACE is an affiliate marketing event... Read More

  • Advice: 6 tips for retargeting campaigns

    Many ad networks, including ExoClick, offer retargeting or behavioural targeting, but what exactly is it? How does it work? What are the differences between positive, negative and personalized retargeting? How can you maximize the effectiveness of your retargeting campaigns? Read on... What is retargeting? Retargeting enables you to target specific users who have already shown some interest in your product or brand via one of your digital ads. It is... Read More

  • Advice: How to create a secure environment using HTTPS

    Google's Webmaster Central Blog announced that the search engine giant would start using HTTPS as a ranking signal. What does this mean? Basically Google is going to reward websites that offer users a browsing experience that is safe from the prying eyes of third parties. Traditionally HTTPS is used on e-commerce websites and online banking sites, sites where users are required to enter a username and password to login to... Read More

  • Advice: 7 tips for Real Time Bidding success

    Real Time Bidding (RTB) was first introduced to the online ad industry back in 2009. The aim was to create a more targeted way to advertise digital display ads (CPC, CPM). Advertisers are asked to bid for certain premium ad inventories supplied by publishers via ad networks, who act like a kind of stock exchange. Various advertisers offer different prices for the ad spots and the highest bid wins the... Read More

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