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8 ways to maximize your Christmas online sales 2023
Anna Quiroga — Marketing Content Creator
November 28, 2023 — Anunciantes, Blog, Business intelligence, Consejos, eCommerce, Formatos de anuncios, Fullpage Interstitial, Games, In-Stream, Móvil, Native, Outstream, Push Notifications, Slider, Video, Web
The holiday season is just around the corner and it’s truly the best time of the year for both consumers and online retailers globally. Since the recession in 2008, Christmas holiday retail sales have grown steadily: According to Cision, across the 2022 holiday season, consumers spent a total of $1.14 trillion online globally and $270 billion in the U.S. In this article we bring you 8 ways to maximize Christmas... Read More
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Account manager tips to convert Black Friday and Cyber Monday offers
Anna Quiroga — Marketing Content Creator
November 8, 2023 — Blog, Business intelligence, Consejos, CTA, Dating, Devices, eCommerce, Formatos de anuncios, Fullpage Interstitial, Games, Investigación de mercado, Móvil, Native, Outstream, Push Notifications, Slider, Targeting, Video, Web
Last year’s Black Friday and Cyber Monday we saw a global online sales spend of $1.14 trillion, with an increase of 3.5% on Black Friday sales alone - Everything seems to point out that the shopping season is geared to be highly lucrative in 2023! The days surrounding the 2 international shopping events focus a lot of traffic of highly engaged shoppers who are actively looking for deals and shopping... Read More
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3 reasons why ExoClick is the best video ad network for Advertisers
Anna Quiroga — Marketing Content Creator
October 25, 2023 — Anunciantes, Blog, Consejos, Devices, Formatos de anuncios, Google, IAB, In-Stream, Móvil, Outstream, Pre-roll in-stream, Slider, Video, Web
Are you an Advertiser looking for the best ad network to promote your video ad campaigns? ExoClick offers high performing video ad formats which are completely compliant with the IAB and Google, as well as a range of tools and features designed to help you easily and effectively create, promote and track your campaigns to help you reach your advertising and sales objectives. So, why is ExoClick the best video... Read More
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How to convert your eCommerce offers in China on Singles’ Day with Banners
Anna Quiroga — Marketing Content Creator
October 24, 2023 — Anunciantes, Blog, Business intelligence, Consejos, Devices, eCommerce, Formatos de anuncios, Investigación de mercado, Móvil, Responsive Display Ads, Targeting, Web
Learn how to convert your eCommerce offers in China from our experts! If you are an advertiser promoting eCommerce offers in China, you have probably heard about Singles' Day, which is one of China’s, and recently the world’s, biggest shopping events, with sales estimated at $157 billion USD (1.1 trillion yuan) in 2022, according to Queue It. Banner being a great format to promote eCommerce offers, it becomes ideal for... Read More
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How to convert your online offers in Brazil with ExoClick
Anna Quiroga — Marketing Content Creator
September 28, 2023 — Anunciantes, Blog, Business intelligence, Consejos, Dating, Devices, Direct Links, eCommerce, email clicks, Formatos de anuncios, Games, In Page Push Notification, In-Stream, Investigación de mercado, Menu tabs, Móvil, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Slider, Sports Betting, Video, Web
Are you wondering how to convert online offers in Brazil? According to PwC’s report ‘Brazil - leading the digital media revolution in Latin America’, Brazil is the largest economy and online entertainment market in LATAM. Brazil’s increase in spending on online entertainment and media is linked to its growing middle class, the growth in internet access, and is also further boosted by this GEO’s generalized interest in sports events, mostly... Read More
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How to create a Native campaign from scratch in just 5 steps with ExoClick
Anna Quiroga — Marketing Content Creator
July 5, 2023 — Anunciantes, Blog, Consejos, Conversion tracking, Dating, Devices, Formatos de anuncios, Keyword targeting, Móvil, Native, Responsive Display Ads, Retargeting, Smart Bid, Targeting, Tutorial, Web
How much does Native advertising cost and what benefits can it bring for advertisers? According to Outbrain, Native advertising is expected to reach $98.59 billion by the end of 2023, so it makes sense that advertiser clients look for the best Native ad networks for advertisers, as well as the best Native traffic sources and tools to make their Native advertising campaigns thrive - This format has become widely popular... Read More
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How to convert online games offers in China with ExoClick
Anna Quiroga — Marketing Content Creator
June 28, 2023 — Anunciantes, Blog, Consejos, Devices, Direct Links, Formatos de anuncios, Fullpage Interstitial, Games, In Page Push Notification, In-Stream, Investigación de mercado, Menu tabs, Móvil, Native, Outstream, Pre-roll in-stream, Responsive Display Ads, Slider, Video, Web
In this article we will show you how to convert online games offers in China with ExoClick's Chinese premium traffic sources. China is one of Asia’s most important economies and has the largest online user base in the world, two-thirds of which play games online. So much so that this GEO's online game industry in China has now become one of the largest worldwide in terms of both number of... Read More
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What is an adblocker? How does ad blocking work and how to beat ad blockers
Giles Hirst — Head of Communication
June 14, 2023 — Ad blocking, Anunciantes, Blog, Consejos, Devices, Formatos de anuncios, Google, Móvil, Neverblock, Neverblock, Sin categorizar, Web
What is an adblocker? Ad blocking refers to the process of using software or tools to prevent advertisements from being displayed on websites, mobile apps, or other digital platforms. Ad blocking tools work by identifying and blocking the scripts, codes, or content associated with online advertisements. Ad blocking has become popular due to several reasons. Some people find online ads intrusive, disruptive, or distracting while browsing the web. Others may... Read More
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Expert tips to help your campaigns convert in LATAM with Video Slider ads
Anna Quiroga — Marketing Content Creator
May 30, 2023 — Blog, Consejos, Dating, Devices, eCommerce, Formatos de anuncios, Games, Investigación de mercado, Móvil, Slider, Targeting, Video, Web
The Latin American advertising industry seems to have been in constant expansion throughout the last decade. According to Statista’s estimation, LATAM's online ad spend will increase by almost 14%, to about 13.7 billion US dollars throughout 2023. If you want to be a part of this expansion, Video formats are ideal to promote your online offers - According to the most recent Hubspot survey, 92% of video marketers reported that... Read More
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Desktop publisher case study: How to increase ad revenue with Direct Links
Anna Quiroga — Marketing Content Creator
May 9, 2023 — Case study, Consejos, CTA, Dating, Devices, Direct Links, eCommerce, Editores, Formatos de anuncios, Games, Menu tabs, Web
Wondering how to increase ad revenue? Direct Link ads are a great way to convert advertiser offers, because they are designed to attract the attention of end users who are actively browsing for content. These end users are very likely to click and generate conversions, making your ad zones more competitive - Which translates into higher revenues for you! Direct Links are a very versatile format which has many variations,... Read More