Self-Service, Programmatic or Managed Services: Which is best for your iGaming goals?

Here at ExoClick, we are seasoned experts in the iGaming sector. We partner with the industry’s leading brands to drive high-converting results for their most ambitious offers. If you are an iGaming Product Owner or Advertiser, we offer three streamlined ways to scale your performance: through our intuitive Self-Service platform, Programmatically via OpenRTB, or through our Managed Services. Let’s explore these options so you can choose the best fit for your iGaming advertising goals!

ExoClick’s Self-Service platform

ExoClick’s self-service platform is an automated advertising interface that allows iGaming advertisers to create, manage, and optimize ad campaigns in real-time.

Self-Service: Complete Control & Flexibility

• Easy Onboarding: New users can join and launch their first campaigns immediately with a streamlined setup process.
• Zero Commitment: Advertisers enjoy total freedom to start, pause, or adjust budgets at any time without long-term contracts.
• Educational Support: Whether you are a beginner or an expert, the ExoClick Academy provides the resources needed to master the platform.
• Advanced Optimization: Users have immediate access to the full suite of ExoClick targeting and automation tools to refine campaign performance.
• Full Transparency: Comprehensive dashboards provide real-time insights into statistics, marketplace trends, and traffic volumes.
• Total Autonomy: You maintain complete campaign control by managing every aspect of your campaigns from day one.

Not already working with ExoClick? Sign up with ExoClick now and watch your iGaming offers soar!

ExoClick’s Programmatic Buying through OpenRTB

ExoClick enables iGaming traffic purchasing through OpenRTB auctions, which facilitate the buying and selling of online ad impressions in real-time as a webpage loads.

Owning a Demand-Side Platform (DSP) allows you to perform your media buying more efficiently. You can connect various Supply-Side Platforms (SSPs) or Publisher sites, helping you to optimize traffic flows toward your conversion goals in a single platform.

Programmatic: Advanced Efficiency & Scale

• Centralized Media Buying: Advertisers gain full ownership of their media buying by managing acquisition, retargeting, and retention across multiple sources in one place.
• Resource Efficiency: This model significantly reduces overheads by saving time, lowering costs, and streamlining human resources.
• Expanded Reach: Advertisers benefit from massive inventory scale and deep audience reach across a global network.
• Pre-Impression Decision Making: Advertisers can make data-driven decisions at the pre-impression level for ultimate precision.
• Bidding Transparency: The programmatic route offers deeper visibility into the bidding process and the specific quality of incoming traffic.
• Granular Data Access: Advertisers can request specific data points, such as User IP and User Agent, for highly targeted analysis.
• Unified Reporting: Optimization and reporting are consolidated into a single interface to simplify complex workflows.
• Process Automation: Most manual tasks are eliminated through full automation, allowing for a more hands-off, high-volume approach.

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ExoClick’s Managed Services

Our Managed Services focus on ad operations and campaign management for Advertisers on ExoClick’s platform. It handles tasks like campaign setup, optimization, monitoring, reporting, and high converting ad creatives.

The service targets advertisers who want to use ExoClick’s platform but lack the expertise or resources, catering to business owners and large agencies. It also supports existing clients looking to expand their spending, such as those currently engaging in RTB or flat buying, complementing their media buying activities.

Managed Services for Expert Performance

• Time Savings: Our internal experts handle the entire setup and optimization process, freeing you to focus on your core business.
• Exclusive Inventory: Clients gain access to unique campaign setups and exclusive deals.
• Tailored Expertise: Benefit from customized strategies and industry-leading best practices developed by seasoned professionals.
• Collaborative Partnership: Clients receive regular, detailed reporting and maintain a close working relationship with their dedicated Media Buying Specialists.
• KPI-Driven Results: The service is focused entirely on the final outcome, ensuring every campaign is optimized toward the specific metrics that drive value for your brand.

Get in touch with us today, fill out this form, and let’s meet your KPIs.

Find out more about ExoClick and iGaming

No matter your need, ExoClick can help. If you would like to learn more about why ExoClick is the perfect network for iGaming offers, check out these iGaming Case Studies!