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Why maintaining a healthy CTR is key to maximizing your publisher revenue
Every click counts when it comes to growing your ad revenue. CTR (Click-Through Rate) directly impacts your eCPM (effective Cost Per Mille), which is how your earnings are calculated across different pricing models. Keeping your CTR healthy is therefore essential for maximizing your revenue. For more details, see our FAQ article: Calculating your earnings. In this post, we’ll walk you through how to check and monitor your CTR, as well... Read More
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Advertiser Tips for a Successful Black Friday & Cyber Monday 2025
Black Friday & Cyber Monday, the US shopping events that exploded internationally around 2010, are set to begin on Friday, November 28, 2025. It marks a pivotal moment for Advertisers looking to make a massive impact in the final quarter. So, let’s explore how you can make the most out of one of the biggest events of the year. We will look into the essential Black Friday eCommerce and Cyber... Read More
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Age verification is here and ExoClick has got you covered with AgeGO
The current state of online age verification laws Governments around the globe are introducing strict age verification laws to protect minors from age-restricted content and products. These laws don’t just apply to online businesses like iGaming and adult entertainment, but are also impacting social media, e-learning platforms and e-commerce websites that sell age-restricted products such as alcohol. Ignoring these laws can lead to significant penalties for businesses, along with reputational... Read More
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Стартовый бонус для владельцев Телеграмм Мини Приложений (TMA)!
ExoClick, глобальная рекламная сеть, запускает специальное предложение: $100/€100 бонуса который вы сможете потратить на рекламу своего TMA. Всё, что нужно сделать: зарегистрироваться в ExoClick как Паблишер Telegram Mini App и начать монетизировать свои рекламные зоны. Как только вы заработаете $20/€20 рекламного дохода, мы начислим вам бонус в $100 или €100! Как это работает Настройка аккаунта Publisher Шаг 1. Зарегистрируйтесь как Publisher в ExoClick тут. Шаг 2. В настройках выберите Telegram... Read More
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Publisher question: How can I increase my website’s eCPMs?
Cost Per Mille (CPM) is a pricing model in digital advertising where Advertisers pay a set amount for every 1,000 times their ad is displayed (an impression) on a webpage. The "Mille" comes from the Latin word for "thousand" and is a highly effective way for advertisers to make an impression. If you are a Publisher wondering how to increase revenues with eCPMs on your platform, read on for our... Read More
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Boost your website revenue with Video ads
Are you a Publisher looking to monetize your website traffic? In this article, we will look at how to boost your website revenue with Video ads. We will also dive into all the available Video ad formats on ExoClick and our Publishing Account Managers’ best practices for Publishers using Video ad placements that larger volume traffic sites also use. Why use Video ad formats? The ad spend in global Digital... Read More
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Join us in supporting Safer Internet day 2025
ExoClick’s Ad Network strives to promote ad compliance and end user online safety. Our in-house dedicated Compliance team works hard to promote a safer internet environment and pleasant browsing experience. One of the ways in which ExoClick does so is by supporting Safer Internet Day 2025, which will happen on the 11th February 2025 this year. The aim of this initiative is to raise awareness about issues affecting internet users,... Read More
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How ExoClick Innovated in 2024!
Alice Naughton —
December 13, 2024 — Async tags, ExoClick Academy, Responsive Display Ads, Без категории
ExoClick is a company that strives to lead the way in the Ad Tech industry. We do so by continuing to perfect our network, adding new features, and expanding on the ones we currently have through constant innovation. Read on to see how ExoClick innovated in 2024. #1 New Feature for Advertisers! Third Party Tracking URLs One of the best ad network feature updates and innovations of 2024 was the... Read More
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Master ExoClick’s platform by joining the ExoClick Academy!
Anna Quiroga — Marketing Content Creator
November 25, 2024 — ExoClick Academy, Pуководство, Без категории
ExoClick has launched the ExoClick Academy, a free online learning platform for Publishers and Advertisers with all levels of knowledge designed to help you reach your advertising goals, allowing you to learn advertising skills online at your own pace! Retraining in order to change industries or pursue higher wages has become a normal part of the average person’s working life. So much so that, according to Apollo Technical, approximately half... Read More
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How to leverage AI for Marketing activities with Jenny Gonzalez
Let's talk to Jenny Gonzalez, a well-known industry figure and keynote speaker in Online Advertising. Jenny has spoken at important events such as Affiliate Summit East in New York in July 2024. She will also be attending TES in September to discuss leveraging AI for marketing activities in online advertising! Today we are going to delve into Jenny’s thoughts on AI by discovering how AI helps Advertisers maximize campaign profitability... Read More
