Author: Maria Serra

• How to convert E-commerce offers with video ads in the United States

  

  Maria Serra — Marketing Content Creator

  October 4, 2023 — Advertiser tips, eCommerce, In-Stream, Outstream, Slider, US traffic, Video
  

  The E-commerce vertical has experienced a significant revenue growth over the last ten years - So much so that the US E-commerce market is estimated to reach 1.4 trillions U.S. dollars by 2027. This means that promoting E-commerce offers in the US is a great opportunity to generate high revenues. And the best format to do so? Video. In order to help you convert your E-commerce offers in the United... Read More

• Get the most out of your data with ExoClick’s customizable dashboards

  

  Maria Serra — Marketing Content Creator

  September 21, 2023 — Advertiser tips, Funcionalidades de la plataforma, Publisher tips
  

  Data analytics is a priceless tool for both Publishers and Advertisers, helping them better understand their market in order to create an overall picture of what is happening with their customers and business, and, ultimately, maximize profit: With the right insights, Publishers can create direct connections with end users and Advertiser ads that have been tailored to reach the right audiences - Which are carefully targeted by the latter, thanks... Read More

• Publisher case study: Earn extra revenue with Post-Roll In-Stream video ads

  

  Maria Serra — Marketing Content Creator

  September 7, 2023 — Case Study: Publisher, Fluid Player, In-Stream, Publisher tips, Video
  

  Implementing ExoClick’s Post-Roll In-Stream video ads on your video zones is a quick and easy way to boost your ad revenues! Are you a publisher monetizing your website traffic with video advertising? According to Wyzowl, 92% marketers say they get a great ROI from video advertising: This form of advertising provides a great user experience, increasing engagement, a positive brand awareness, and maximizing sales, thus allowing brands to massively increase... Read More

• Advertisers! How to convert online games offers with video advertising in Europe

  

  Maria Serra — Marketing Content Creator

  August 3, 2023 — Advertiser tips, Business intelligence, European traffic, Games, In-Stream, Outstream, Slider, Smart Bid, Video
  

  As the internet has become increasingly more accessible across the world, and the pandemic forced people to turn to digital ways of entertainment, the online gaming industry has become largely popular in the past few years. This is especially noticeable in Europe, with more than half of the population playing online games on a regular basis. This means that promoting online gaming offers is a great way to achieve high... Read More

• How to convert Dating offers in China with ExoClick

  

  Maria Serra — Marketing Content Creator

  July 20, 2023 — Advertiser tips, Business intelligence, Chinese traffic, Dating
  

  China is a fast-growing country with a thriving economy and a particular focus on developing advanced technologies that shape the future, as well as the population’s day to day life. People’s living standards and lifestyles are evolving and improving every year, with general interests shifting increasingly more towards socializing and dating - And a big part of their socializing and dating activities happen online! As a result, the online dating... Read More