Targeting
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Account manager tips to convert Black Friday and Cyber Monday offers
Anna Quiroga — Marketing Content Creator
November 8, 2023 — Ad formats, Blog, Business intelligence, Consigli, CTA, Dating, Desktop, Devices, eCommerce, Fullpage Interstitial, Games, Mobile, Native, Outstream, Push Notifications, Ricerca di mercato, Slider, Targeting, Video
Last year’s Black Friday and Cyber Monday we saw a global online sales spend of $1.14 trillion, with an increase of 3.5% on Black Friday sales alone - Everything seems to point out that the shopping season is geared to be highly lucrative in 2023! The days surrounding the 2 international shopping events focus a lot of traffic of highly engaged shoppers who are actively looking for deals and shopping... Read More
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How to convert your eCommerce offers in China on Singles’ Day with Banners
Anna Quiroga — Marketing Content Creator
October 24, 2023 — Ad formats, Blog, Business intelligence, Consigli, Desktop, Devices, eCommerce, Inserzionisti, Mobile, Responsive Display Ads, Ricerca di mercato, Targeting
Learn how to convert your eCommerce offers in China from our experts! If you are an advertiser promoting eCommerce offers in China, you have probably heard about Singles' Day, which is one of China’s, and recently the world’s, biggest shopping events, with sales estimated at $157 billion USD (1.1 trillion yuan) in 2022, according to Queue It. Banner being a great format to promote eCommerce offers, it becomes ideal for... Read More
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ExoClick Webinar: Everything you need to know about Conversion Tracking
Anna Quiroga — Marketing Content Creator
October 16, 2023 — Blog, Consigli, Conversion tracking, Inserzionisti, Non categorizzato, Targeting, Tracking, Webinar
Don’t miss our webinar “Everything you need to know about Conversion Tracking”. Learn how to use ExoClick’s Conversion Tracking feature or use third-party Conversion Tracking software with ExoClick’s platform. Register to the ExoClick Webinar now! You will find out how to monitor your conversions and make informed adjustments to optimize your campaigns in order to reach your advertising goals. Some of the great benefits of using Conversion Tracking include: Track... Read More
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How to convert UK Dating traffic with Email Clicks
Anna Quiroga — Marketing Content Creator
August 24, 2023 — Ad formats, API, Blog, Business intelligence, Consigli, CTA, Dating, email clicks, Inserzionisti, Members traffic, Targeting
Are you wondering how to convert UK Dating traffic with Email Clicks and why use ExoClick’s Email Clicks ad format to target Dating traffic? The United Kingdom is proving to be a very profitable GEO when it comes to the Dating vertical. In fact, according to Statista, revenue in the UK’s online Dating market is projected to reach US$192m in 2023, with a projected annual growth rate (CAGR 2023-2027) of... Read More
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How to create a Native campaign from scratch in just 5 steps with ExoClick
Anna Quiroga — Marketing Content Creator
July 5, 2023 — Ad formats, Blog, Consigli, Conversion tracking, Dating, Desktop, Devices, Inserzionisti, Keyword targeting, Mobile, Native, Responsive Display Ads, Retargeting, Smart Bid, Targeting, Tutorial
How much does Native advertising cost and what benefits can it bring for advertisers? According to Outbrain, Native advertising is expected to reach $98.59 billion by the end of 2023, so it makes sense that advertiser clients look for the best Native ad networks for advertisers, as well as the best Native traffic sources and tools to make their Native advertising campaigns thrive - This format has become widely popular... Read More
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Expert tips to help your campaigns convert in LATAM with Video Slider ads
Anna Quiroga — Marketing Content Creator
May 30, 2023 — Ad formats, Blog, Consigli, Dating, Desktop, Devices, eCommerce, Games, Mobile, Ricerca di mercato, Slider, Targeting, Video
The Latin American advertising industry seems to have been in constant expansion throughout the last decade. According to Statista’s estimation, LATAM's online ad spend will increase by almost 14%, to about 13.7 billion US dollars throughout 2023. If you want to be a part of this expansion, Video formats are ideal to promote your online offers - According to the most recent Hubspot survey, 92% of video marketers reported that... Read More
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Advertisers! Here are 11 top tips for video advertising in India
Anna Quiroga — Marketing Content Creator
March 20, 2023 — Ad formats, Blog, Consigli, Dating, Desktop, Devices, Games, In-Stream, Inserzionisti, Mobile, Outstream, Pre-roll in-stream, Ricerca di mercato, Targeting, Video
Advertisers! If you are not targeting India with your offers you are missing out on massive potential revenue volumes! With a population of around 1.37 billion people, it is one of the world’s largest economies and it is growing fast. As of January 2022, and according to DataReportal, there were 658 million internet users in India, with a penetration rate of 47% of the total population at the start of... Read More
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Target Dating Sites with Members Area Traffic for your Valentine’s Day offers
Anna Quiroga — Marketing Content Creator
February 8, 2023 — Ad formats, Blog, Case study, Dating, Desktop, Devices, Inserzionisti, Members traffic, Menu tabs, Mobile, Native, Reports, Targeting
Around Valentine’s Day time, lots of daters looking for a special someone will increase their activity on Members Area dating sites. This is the ideal time for advertisers across the globe to target dating sites to promote streaming, games and dating offers. Members Area is one of the best traffic sources to target these verticals, because your ads are placed inside the Members Area section of dating sites, where opted-in... Read More
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Online campaign trends for Chinese New Year 2023
Anna Quiroga — Marketing Content Creator
January 9, 2023 — Ad formats, Affiliates, Bidder, Blog, Consigli, Desktop, Devices, eCommerce, Fullpage Interstitial, Games, In Page Push Notification, In-Stream, Inserzionisti, Menu tabs, Mobile, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Social Messenger Traffic, Targeting, The Bidder, Video
Chinese New year 2023 is just around the corner, it starts on Sunday January 22nd and lasts a full 16 days of celebration, but only the first 7 days are considered a public holiday (January 22nd–January 29th, 2023). This highly popular festival celebrates the beginning of a new year on the traditional lunar Chinese calendar, and it is one of the most important calendar events for the Chinese population. It... Read More
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Advertisers! ExoClick launches the Ultimate Guide to Online Casino Games Offers!
Anna Quiroga — Marketing Content Creator
September 14, 2022 — Ad formats, Blog, Case study, Desktop, Devices, Fullpage Interstitial, In Page Push Notification, Inserzionisti, Members traffic, Mobile, Multi-Format Ads, Native, Outstream, Push Notifications, Responsive Display Ads, Social Messenger Traffic, Targeting, Tracking
Online Casino games have become extremely popular over the last few years, growing to a multimillion dollar enterprise! This is why Casino offers can lead to a great ROI for advertisers, especially with ExoClick’s traffic. According to Grand View research, the global online Casino market size was valued at $57.54 billion USD in 2021. ExoClick serves 708 million daily impressions for the Casino vertical including Free Content, Members Area and... Read More