Dynamic tokens or tags

ExoClick has dynamic tags that you can use to track interesting data through your URL and your own tracking system:

{campaign_id}
ID of the campaign.

{variation_id}
ID of the variation. (Banner or landing page)

{src_hostname}
Domain name where the ad is displayed.

{site_id}
ID of the site where the ad is displayed.

{zone_id}
ID of the ad zone where the ad is displayed.

{category_id}
ID of the category detected.

{country}
3-char country code of the visitor.

{time}
Timestamp, used as a cache buster.

{format}
Banner size. Example: 300×250.

{pricing_model}
Pricing model of the campaign. (1 = CPC, 2 = CPM, 3 = CPA, 4 = Smart CPM)

{cost}
Cost of click or impression.

{keyword}
The keyword that was matched in case of campaigns targeting specific keywords. Empty if there is no match.

{tags}
The list of keywords that have been identified for that ad impression.

 

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