Manga & Anime
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Case study: 52% ROI for casino offer using Manga traffic in Thailand
Giles Hirst — Head of Communication
November 23, 2020 — Ad formats, Affiliates, Bidder, Case study, Consigli, Inserzionisti, Manga & Anime, Mobile
ExoClick’s Manga and Anime category is a great high quality traffic source. One affiliate used this traffic source for a very successful campaign to promote a Casino offer in Thailand. Campaign period: May 2020 Offer: Ballthai999.com (Casino) Ad Network: ExoClick Ad format: Popunder GEO: Thailand Investment: $533.64 Total income: $1116 Net profit: $582.36 Conversions: 3,532 leads and 558 sales ROI: 52% Objective My goal was to get Thai leads and... Read More
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3 reasons why you should be targeting Manga users on mobile
Ana Belen — Manga expert
June 18, 2020 — Ad formats, Affiliates, Business intelligence, Consigli, Inserzionisti, Manga & Anime, Mobile, Native, Video
ExoClick's Business Intelligence department has been looking into the Manga category in order to provide advertisers with relevant data to help them convert their offers to Manga users, here are three reasons why advertisers need to target mobile. Reason #1 - Manga users are increasingly consuming Manga on their mobile devices Since January 2020 to May 2020 we have seen a 24.5% increase in users switching from desktop to mobile... Read More
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Manga users favourite verticals for ads
Giles Hirst — Head of Communication
March 26, 2020 — Ad formats, Business intelligence, Consigli, Dating, Devices, Inserzionisti, Manga & Anime
ExoClick launched their successful Manga and Anime category back in August 2019. So we got our Business Intelligence department to evaluate impressions volumes, what the CTRs were for the top GEOs and the CTRs of the top ad formats and verticals that advertisers are targeting at Manga and Anime users. We have also added some tips for your campaigns to help you convert better. ExoClick’s average daily impression volumes for... Read More
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Target mobile gamers with your gaming offers this holiday season
Giles Hirst — Head of Communication
December 3, 2019 — Ad formats, Consigli, Games, Manga & Anime, Mobile, Pre-roll in-stream, Video
During Christmas mobile gaming is huge! New research from Tapjoy states mobile gamers are planning to relax and use their free time to playing games on their devices. Tapjoy surveyed 8,000 mobile gamers and found that 68% have plans to get in some serious additional gaming time over the holiday break. 41% of respondents intend to play three additional hours or more during the holidays, going above and beyond their... Read More
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Advertiser tips to convert Manga and Anime users
Giles Hirst — Head of Communication
October 22, 2019 — Ad formats, Affiliates, Consigli, Dating, Games, Inserzionisti, Manga & Anime, Mobile, Native, Video
Have you tested our recently added Manga and Anime category yet? This is a great source of traffic for advertisers and in this blog post we will give you some tips on how to convert this high quality traffic source. Source: https://www.similarweb.com/ Verticals This segment is ideal if you have offers that appeal to both a male and female audience aged 18-35 year old. Manga and Anime websites accept SFW... Read More
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The Manga and Anime Market is Big Business
Giles Hirst — Head of Communication
August 20, 2019 — Consigli, Editori, Funzionalita della piattaforma, Games, Manga & Anime, Neverblock, Pre-roll in-stream, Ricerca di mercato, Targeting, Video
ExoClick has introduced a new category in the admin panel called Manga & Anime, in this blog post we will give you a market analysis of this globally popular entertainment genre and some tips on how publishers and advertisers can generate revenues from Manga & Anime. Manga and Anime explained You might instantly think of Manga as THE definitive name for cartoons and animation content in Japan, however, did you... Read More