{"id":108054,"date":"2025-10-23T14:20:14","date_gmt":"2025-10-23T12:20:14","guid":{"rendered":"https:\/\/www.exoclick.com\/?p=108054"},"modified":"2025-10-23T14:20:14","modified_gmt":"2025-10-23T12:20:14","slug":"celebrating-1-year-of-exoclick-academys-career-boosting-courses","status":"publish","type":"post","link":"https:\/\/www.exoclick.com\/fr\/celebrating-1-year-of-exoclick-academys-career-boosting-courses\/","title":{"rendered":"Celebrating 1 Year of ExoClick Academy’s career boosting courses!"},"content":{"rendered":"

ExoClick Academy<\/b><\/a> is celebrating its 1-year anniversary!<\/b> Since its launch, our <\/span>100% free<\/b> learning video courses have been providing Advertisers and Publishers with deep insights into maximizing knowledge of the ExoClick network and <\/span>top tips<\/b> directly from our experts.\u00a0<\/span><\/p>\n

Let\u2019s look at some stats!\u00a0<\/span><\/p>\n

ExoClick Academy course completions!<\/span><\/h2>\n

So far this year, 552 ExoClick Academy courses have been completed. Congratulations to all of you who received your course completion certificates! Out of those 552, 75% were advertisers\/media buyers and 25% were publishers\/webmasters.<\/span><\/p>\n

Top 5 GEOs for ExoClick Academy students<\/span><\/h3>\n

Because ExoClick is a global ad network, ExoClick Academy courses appeal to an international audience. Below is the percentage spread of the top 5 countries for ExoClick Academy students:<\/span><\/p>\n

India: 44%<\/span><\/p>\n

USA: 22%<\/span><\/p>\n

Spain: 16%<\/span><\/p>\n

Canada: 10%<\/span><\/p>\n

China: 8%<\/span><\/p>\n

Now, let\u2019s explore the key benefits of the ExoClick Academy for both Advertisers and Publishers and highlight some must-take courses on our platform.<\/span><\/p>\n

What is the ExoClick Academy?<\/span><\/h2>\n

The ExoClick Academy is a free online learning portal offering video-based courses to develop your advertising and publishing skills at your own pace. With three levels\u2014basic, intermediate, and advanced\u2014it helps Advertisers and Publishers better understand ExoClick\u2019s platform and our industry leading features like Ad Refresh and Smart Bid.\u00a0<\/span><\/p>\n

Once you complete a course, you can test your knowledge with the end-of-course test. New tutorials are added regularly, allowing you to learn anytime, anywhere, on any device. You’ll also be among the first to discover new features as they\u2019re released.<\/span><\/p>\n

Certification and social sharing<\/span><\/h2>\n

Once you get a passing grade of 70% or higher, you will receive your <\/span>certificate of completion.<\/b> This test ensures you understand all the course fundamentals. On average, over 50% of students achieve a pass grade the first time, and about 40% on the second attempt. You can share your certificate with your network on LinkedIn (don\u2019t forget to tag us), and add the course to your CV to showcase your expertise, giving you deeper insights into the ExoClick platform and making you a more desirable candidate for job prospects.\u00a0<\/span><\/p>\n

Career boosting courses available with the ExoClick Academy<\/span><\/h2>\n

Signing up is free, so let\u2019s look at some of the most popular career boosting courses that you can dive into now:<\/span><\/p>\n

Advertising Advanced Advertiser Course<\/span><\/h2>\n

This<\/span> Advanced Advertiser course<\/span><\/a> has been highly popular with Advertisers. It provides a comprehensive overview of sophisticated campaign management techniques on ExoClick. The course focuses on Traffic Budgeting Mastery to optimize daily spend and traffic estimation. It delves into Optimization Algorithms like Landing Page groups and Variation Optimization to accurately direct traffic and mitigate banner blindness. Furthermore, the course teaches leveraging features like iframe campaigns, Custom Tracking URLs, and VAST Tags for advanced metric tracking and deeper performance insights, especially for video traffic. Finally, it covers specialized strategies such as Email Passing for audience understanding from email traffic and mastering the negotiation and implementation of <\/span>Flat Deals<\/span><\/a> for scaling campaigns. <\/span>66.3% of enrolled students have already gotten their certificate,<\/b> so what are you waiting for?<\/span><\/p>\n

ExoClick\u2019s Publisher Intermediate Course<\/span><\/h2>\n

This ExoClick Publisher Intermediate Course focuses on essential strategies for optimizing website monetization. It teaches <\/span>General Publishing Optimization Steps<\/b> to boost overall performance, highlights the <\/span>Advantages of using Keywords<\/b> to attract more relevant, high-value advertising demand, and guides publishers on <\/span>Customizing Native ad zones<\/b> to seamlessly integrate ads with their site’s content. Finally, the course covers the practical <\/span>Use cases for Sub IDs<\/b>, enabling publishers to segment their traffic for more granular reporting and better optimization. 40% of our enrolled students have received their certificate of completion. Think you can pass the first time? <\/span>Try it now for free!<\/span><\/a><\/p>\n

Data Protection and the TCF course\u00a0<\/span><\/h2>\n

This career boosting course provides crucial knowledge on meeting privacy and ad-tech compliance standards. It thoroughly explains the regulatory environment, specifically the <\/span>GDPR and the ePrivacy Directive<\/b>, and details the industry solution, <\/span>The Transparency and Consent Framework (TCF)<\/b>, which ensures lawful collection and use of user data for advertising. The course also offers practical guidance on implementation, including <\/span>how to add a Cookie Banner to your site<\/b>, along with essential <\/span>General Data Protection tips<\/b> to maintain compliance and a strong user experience. <\/span>Over<\/b> 50% of enrolled students<\/b> have already received their certificate of completion for this course. If you are a Publisher, why not sign up and <\/span>try it for yourself now!<\/span><\/a><\/p>\n

Elevate your Online Advertising skills!\u00a0<\/span><\/h2>\n

Join ExoClick Academy, our free online learning hub. With concise video courses from Basic, Intermediate, and Advanced, designed for Publishers and Advertisers. You will learn how to maximize your knowledge and skills using ExoClick\u2019s excellent platform features. Once you complete each course,\u00a0 you will receive an official certificate of completion! Start your journey for online advertising success today! <\/span>Sign up for free now!<\/b><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

ExoClick Academy has been providing career boosting courses for over a year now. Read on to discover our most popular free courses available!<\/p>\n","protected":false},"author":1247,"featured_media":108046,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1123,1243,1131],"tags":[],"yoast_head":"\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\t\n\t\n\t\n