{"id":78165,"date":"2020-05-11T12:46:54","date_gmt":"2020-05-11T10:46:54","guid":{"rendered":"https:\/\/www.exoclick.com\/publishers-try-our-mobile-fullpage-interstitial-popunder-combinations\/"},"modified":"2022-06-03T12:10:42","modified_gmt":"2022-06-03T10:10:42","slug":"publishers-try-our-mobile-fullpage-interstitial-popunder-combinations","status":"publish","type":"post","link":"https:\/\/www.exoclick.com\/es\/publishers-try-our-mobile-fullpage-interstitial-popunder-combinations\/","title":{"rendered":"Publishers! Try our Fullpage Interstitial & Popunder combinations"},"content":{"rendered":"

The Fullpage Interstitial is a postitial ad that appears between page loads on a website. You can set various criteria set within ExoClick\u2019s admin panel to trigger the ad on a user’s click, which then displays the ad to the end user. The large format is fully responsive and takes up the full screen of the user\u2019s device making it a popular choice for advertisers. It is available on the CPM and CPC payment model and because it is a large format it has a higher CTR, therefore it generates great results for advertisers and higher bid prices for publishers.<\/p>\n

A great user experience<\/strong>
\nThe interstitial is fully compliant with Google and The Better Ads Coalition because it features a \u2018Close Ad\u2019 button in the top right hand corner, allowing the user to close the interstitial and continue to view the website’s content. Additionally, there is a small transparent padding around the interstitial that allows the user to partially see the publishers site underneath the ad format, this improves the user experience because the user maintains the visual connection with the website\u2019s brand\/page. ExoClick does not allow misleading elements in any marketing material and the maximum image weight is set at 300K, aligning the ad format with Google and the IAB<\/a>.<\/p>\n

Triggering and frequency capping flexibility<\/strong>
\nExoClick\u2019s admin panel gives publishers lots of flexibility with various trigger options for the Fullpage Interstitial and it can be used in combination with the Popunder ad format. Both the Interstitial and the Popunder are large format ads with high CPMs and our triggering tools allow you to increase your revenues while creating a great user experience on your mobile site.<\/p>\n

When setting up a Fullpage Interstitial ad zone, in the Frequency section, you can use the radio button to choose between Time <\/strong>and Clicks<\/strong>.<\/p>\n

The Frequency based on Time allows you to set how much time a user should have spent on your website before showing him the Fullpage Interstitial and how many minutes or hours it will take to trigger the ad again to the same user.<\/p>\n

The Frequency based on Clicks allows you to set how many clicks a user will make before triggering the Fullpage Interstitial ad, and how many additional clicks will it take to trigger the ad again to the same user.<\/p>\n

Here are some example settings, with the first display of the ad after 3 user clicks, and then again after every 15 clicks:<\/p>\n

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4 revenue boosting combinations you can try<\/strong>
\nAll of this flexibility allows you to try different combinations of the Fullpage Interstitial and the Popunder ad formats on a website\u2019s page.<\/p>\n

Trigger combo #1<\/strong>: You can set a webpage to trigger both ad formats at different stages of the user journey on your website. So you could set the frequency capping of the Popunder to show the ad to a user once every 24 hours (1×24), then set the interstitial to be shown after the user\u2019s 3rd click. This way you can show 2 different large format ads to the same user doubling your revenues for the user.
\nTrigger combo #2<\/strong>: But why not try monetising his visit even further by adding an extra impression. ExoClick\u2019s admin panel allows you to set two trigger points for the Fullpage Interstitial. So if you repeat the set up in \u2018double your revenue\u2019, but add a second trigger for the Interstitial, say after the user\u2019s 15th click, that way you can show 3 large format ads to the same user.
\nTrigger combo #3<\/strong>: You can also place triggers within the webpage to show both ad formats when a user clicks on specific places on your web page such as: thumbnails, tabs, video player play, pause, stop buttons, etc. This gives you more opportunities to show combinations of the two ad formats to end users. It works by using the feature clicking on links with a specific class<\/strong> by setting up the classes accordingly for each ad format. HTML example Popunder & Interstitial Page in the same page and using subID<\/strong> and keywords<\/strong>:<\/p>\n

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<html>\r\n<head>\r\n<\/head>\r\n<body>\r\n\r\n<!-- Popunder -->\r\n<script type="text\/javascript">\r\n    var ad_idzone = "1234567",\r\n    ad_tags = "humour,general,games",\r\n    ad_sub = "100001",\r\n    ad_popup_fallback = false,\r\n    ad_popup_force = false,\r\n    ad_chrome_enabled = true,\r\n    ad_new_tab = false,\r\n    ad_frequency_period = 5,\r\n    ad_frequency_count = 1,\r\n    ad_trigger_method = 2,\r\n    ad_trigger_class = "triggerpop";\r\n<\/script>\r\n<script type="text\/javascript" src="https:\/\/adservingdomain.com\/popunder1000.js"><\/script>\r\n\r\n<!-- Mobile Full Page -->\r\n<script type="application\/javascript" data-idzone="8910112" data-ad_sub="20001" data-ad_tags="humour,general,games" data-ad_frequency_period="5" data-ad_frequency_count="1" data-browser_settings="1" data-ad_trigger_method="2" data-ad_trigger_class="triggerfull" src="https:\/\/a.exosrv.com\/fp-interstitial.js"><\/script>    \r\n\r\n\r\n<a class="triggerpop" href="#">Popunder<\/a>\r\n\r\n<a class="triggerfull" href="#">Mobile Full Page<\/a>\r\n\r\n\r\n\r\n<\/body>\r\n<\/html>\r\n<\/pre>\n\t\t\t<\/div>\n
Note:<\/p>\n