{"id":105378,"date":"2025-02-10T13:08:54","date_gmt":"2025-02-10T12:08:54","guid":{"rendered":"https:\/\/www.exoclick.com\/join-us-in-supporting-safer-internet-day-2025\/"},"modified":"2025-02-10T16:37:24","modified_gmt":"2025-02-10T15:37:24","slug":"join-us-in-supporting-safer-internet-day-2025","status":"publish","type":"post","link":"https:\/\/www.exoclick.com\/es\/join-us-in-supporting-safer-internet-day-2025\/","title":{"rendered":"Join us in supporting Safer Internet day 2025"},"content":{"rendered":"

ExoClick\u2019s Ad Network strives to promote ad compliance and end user online safety. Our in-house dedicated Compliance team works hard to promote a safer internet environment and pleasant browsing experience. One of the ways in which ExoClick does so is by supporting Safer Internet Day 2025<\/a><\/strong>, which will happen on the 11th February 2025 this year. The aim of this initiative is to raise awareness about issues affecting internet users, especially young people. Another way in which we promote online transparency and safety is by being a member of WeProtect Global Alliance<\/a> since 2023, and regularly donate to and work with the Internet Watch Foundation<\/a> (IWF). Read this article to find out what is Safer Internet Day 2025 and where you can find our DSA policies and Trust and Safety resources!<\/p>\n

What is Safer Internet Day 2025 and why is it important?<\/b><\/h2>\n

What is Safer Internet Day 2025? This event is celebrated globally every year to promote the safe and positive use of digital technology for young people. The topic for this year is \u201cTogether for a better internet\u201d, and the global focus day will take place on Tuesday 11th February. More celebratory events will take place across the globe, throughout the entire month. Coordinated by the UK Safer Internet Centre, the event will take place in over a hundred countries coordinated by the joint Insafe\/INHOPE network. The initiative is supported by the European Commission, and national Safer Internet Centres across Europe. A way in which you can support Safer Internet Day and online safety as an advertising professional is by joining an Ad Network which uses verified traffic sources. Read on to find out how ExoClick\u2019s Compliance team develops strategies and uses in-house ad safety software to promote online transparency and safety!<\/p>\n

How ExoClick promotes compliance and end user protection<\/b><\/h2>\n

One of the ways in which we support Safer Internet Day 2025 and how ExoClick enforces Compliance and end user protection, our Compliance Team works 24\/7 to review all advertising campaigns as well as Publisher websites to ensure that all ads meet our strict rules and guidelines ensuring ad compliance and end user protection. The Compliance Team carries out very important work to protect our Publishers<\/b><\/a> and our Advertisers<\/b><\/a> on the platform including: Ad campaign checks before they go live and whilst they are running to ensure no malicious or non-compliant changes are made. We also verify Publisher sites before going on our network to ensure quality and compliance at all times.<\/p>\n

As well as offering high quality verified traffic sources, ExoClick uses automated tools including ad security and ad quality solution AdSecure<\/b><\/a>, used to scan ad creatives and all parts of the ad supply chain in order to detect potential malvertising attacks and suspicious activity. By automating the detection of links being flagged as malicious by antivirus vendors via an API connecting to AdSecure, our Compliance Team detected and instantly blocked 4535 malvertising attempts during 2024.\u00a0<\/b><\/b><\/p>\n

The table below shows a breakdown of the types of non-compliant ads that were detected and the amount that the different types represented:<\/p>\n

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DSA policies and Trust and Safety Resources Pages<\/b><\/h3>\n

At ExoClick we are committed to ensuring a safe and pleasant user experience when viewing and interacting with the ads that we serve on our global network of Publisher websites. We also aim to keep all parties informed on DSA policies and Trust and Safety resources and practices:<\/p>\n