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• Online campaign trends for Chinese New Year 2023

  

  Anna Quiroga — Marketing Content Creator

  January 9, 2023 — Affiliates, Anunciantes, Bidder, Blog, Consejos, Devices, eCommerce, Formatos de anuncios, Fullpage Interstitial, Games, In Page Push Notification, In-Stream, Menu tabs, Móvil, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Social Messenger Traffic, Targeting, The Bidder, Video, Web
  

  Chinese New year 2023 is just around the corner, it starts on Sunday January 22nd and lasts a full 16 days of celebration, but only the first 7 days are considered a public holiday (January 22nd–January 29th, 2023). This highly popular festival celebrates the beginning of a new year on the traditional lunar Chinese calendar, and it is one of the most important calendar events for the Chinese population. It... Read More

• Publishers! Meet Fluid Player: The lightweight free HTML video player

  

  Anna Quiroga — Marketing Content Creator

  November 22, 2022 — Blog, CTA, Fluid Player, Formatos de anuncios, IAB, In-Stream, Pre-roll in-stream, Video
  

  Video advertising is currently one of the most profitable forms of advertising for publishers. If you are a publisher wondering what is the best way to monetize video content, you should use a powerful free HTML video player such as Fluid Player, which is free and open source. It’s also lightweight, and fully compatible with video ad formats. Additionally, it allows features such as CTA and Live Stream video ads... Read More

• The fundamentals of video advertising campaigns with ExoClick

  

  Giles Hirst — Head of Communication

  November 16, 2022 — Affiliates, Anunciantes, Bidder, Case study, Consejos, Outstream, Pre-roll in-stream, Video
  

  "I have never seen such a high CTR!" That’s how one ExoClick advertiser described our Instream video ad format for his video advertising campaign, which you can read in his video advertising campaign case study here. Video advertising is perhaps the most important conversion tool in your arsenal to convert your offers. Finding the best video advertising traffic will help you maximize your video campaigns with ExoClick. In this blog... Read More

• ExoClick’s traffic sources for Online Dating offers

  

  Anna Quiroga — Marketing Content Creator

  November 9, 2022 — Anunciantes, Blog, Consejos, Dating, Devices, email clicks, Formatos de anuncios, Fullpage Interstitial, In Page Push Notification, Members traffic, Móvil, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Social Messenger Traffic, Video, Web
  

  Email Clicks, Members Area, Free Content Sites and, very recently added on our Marketplace, Social Media, are ExoClick’s best traffic sources for online dating offers. Which one is the most appropriate for your campaigns will depend on the nature of your product or service, its niche, and what audience you are looking to target - So, if you are ready to jump ahead and buy dating traffic, continue reading to... Read More

• Use Video advertising voiceovers to improve conversions

  

  Giles Hirst — Head of Communication

  October 13, 2022 — Anunciantes, Consejos, Outstream, Pre-roll in-stream, Video
  

  If you are an advertiser looking to use video advertising to convert your offers but you don’t have the tools to create video ads, ExoClick’s free video ad making service can help you. Now we have added video advertising voiceovers to the video ads we can make for advertisers in several different languages. Many ExoClick advertiser clients have been using our free video making service since we launched it back... Read More

• Call To Action & Friendly URL for video formats!

  

  Anna Quiroga — Marketing Content Creator

  July 21, 2022 — Anunciantes, Blog, CTA, Editores, Formatos de anuncios, Outstream, Pre-roll in-stream, Video
  

  Recently, ExoClick has added a new feature for video ads: the Video Call To Action (CTA). This feature allows advertisers to add a CTA text on their video ads (In-Stream, Outstream, and Slider), to easily direct the user towards their service landing page or site. Continue reading to learn more about the benefits of this new feature, and how to set it up from your ExoClick ad platform admin panel!... Read More

• Why you should be targeting China, US & India with online Games offers for Mobile

  

  Anna Quiroga — Marketing Content Creator

  July 6, 2022 — Blog, Consejos, Devices, Formatos de anuncios, Fullpage Interstitial, Games, In Page Push Notification, Investigación de mercado, Móvil, Multi-Format Ads, Native, Outstream, Pre-roll in-stream, Push Notifications
  

  The online games segment generated approximately 21.1 billion U.S. dollars in revenues, being a huge segment of the overall Video Gaming industry. In this blog post we will give you some insights into the US, Chinese and India markets to help you maximize the performance of your offers using ExoClick's traffic sources. Whether you are promoting online games or mobile gaming apps, our aim is to inform you about each... Read More

• Video Advertising Campaign Case Study: 220% ROI for eCommerce Nutra Offer

  

  Giles Hirst — Head of Communication

  June 14, 2022 — Anunciantes, Case study, Consejos, eCommerce, Formatos de anuncios, Pre-roll in-stream, Video
  

  Using ExoClick's video ad making service  In this Instream video advertising campaign case study, an ExoClick advertiser wanted to convert a Nutra offer to the Indian market via his eCommerce website, Nutra is a very popular vertical with consumers in India. The advertiser had never tried video advertising before and was advised by his account manager that In-stream video could convert well for his product as it has a high... Read More

• Fluid Player New Update! Live Stream Video Ads

  

  Anna Quiroga — Marketing Content Creator

  June 10, 2022 — Anunciantes, Case study, Editores, Pre-roll in-stream, Sin categorizar, Video
  

  Ever since YouTube LIVE and Twitch, live stream video ads have become extremely popular to promote brands. Brands get to connect in real-time with their audience, achieving immediate engagement. This format has been proven to achieve a higher and more positive response from target consumers, which makes it very attractive both for publishers and advertisers alike.  The free open source HTML 5 video player Fluid Player has been serving streaming... Read More

• Advertisers! ExoClick launches the Ultimate Guide to Online Games Offers

  

  Anna Quiroga — Marketing Content Creator

  May 30, 2022 — Anunciantes, Business intelligence, Consejos, Formatos de anuncios, Fullpage Interstitial, Games, In Page Push Notification, Members traffic, Móvil, Native, Outstream, Pre-roll in-stream, Push Notifications, Responsive Display Ads, Targeting, Video
  

  Online games have become one of the most popular forms of entertainment globally. This is why online games offers can lead to a great ROI for advertisers, especially with ExoClick’s traffic. According to Statista, online video games generated approximately 21.1 billion U.S. dollars in revenues in 2020. ExoClick serves 408,661,817 daily impressions for Games offers, including Free Content sites and Members area. If you are promoting and monetizing Games offers,... Read More

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