{"id":85222,"date":"2021-09-08T11:27:57","date_gmt":"2021-09-08T09:27:57","guid":{"rendered":"https:\/\/www.exoclick.com\/publisher-benefits-of-in-page-push-notifications\/"},"modified":"2024-03-21T11:00:02","modified_gmt":"2024-03-21T10:00:02","slug":"publisher-benefits-of-in-page-push-notifications","status":"publish","type":"post","link":"https:\/\/www.exoclick.com\/de\/publisher-benefits-of-in-page-push-notifications\/","title":{"rendered":"Publisher Benefits of In-Page Push Notifications"},"content":{"rendered":"<p><b>What is an In-Page Push Notifications<\/b> <b>ad?\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.exoclick.com\/de\/exoclick-launches-in-page-push-notifications-ad-format\/\">In-Page Push Notifications<\/a>, sometimes called Native Push, it is a type of display ad that is designed to look like a Push Notification, however unlike traditional Push Notifications, In-Page Push Notifications ads are not displayed within a website\u2019s browser, but directly on the publisher\u2019s site, just like banner ads.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s compare the differences between Traditional Push Notifications and In-Page Push Notifications:<\/span><\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-85203\" src=\"https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/table-inpage-push-1.jpg\" alt=\"Traditional versuse In-Page Push Notifications\" width=\"1022\" height=\"421\" srcset=\"https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/table-inpage-push-1.jpg 1022w, https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/table-inpage-push-1-300x124.jpg 300w, https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/table-inpage-push-1-150x62.jpg 150w, https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/table-inpage-push-1-768x316.jpg 768w, https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/table-inpage-push-1-720x297.jpg 720w, https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/table-inpage-push-1-530x218.jpg 530w, https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/table-inpage-push-1-320x132.jpg 320w, https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/table-inpage-push-1-820x338.jpg 820w, https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/table-inpage-push-1-526x217.jpg 526w\" sizes=\"(max-width: 1022px) 100vw, 1022px\" \/><\/p>\n<p><b>Publisher benefits\u00a0<\/b><\/p>\n<p><span style=\"font-weight: 400;\">The In-Page Push Notifications format has many benefits for Publishers wanting to boost their revenues from display ads on their websites.<\/span><\/p>\n<p><b>Fully responsive<\/b><span style=\"font-weight: 400;\">: Displays seamlessly on desktop, tablet or mobile devices<\/span><\/p>\n<p><b>Totally compliant:<\/b> Our Compliance team manually checks every In-Page Push Notification creative to ensure there are no misleading elements before campaigns are approved.<\/p>\n<p><span style=\"font-weight: 400;\"><strong>Great end user experience:<\/strong> The ad features a large close ad button, so the end user can remove the ad while viewing your site&#8217;s content.\u00a0<\/span><\/p>\n<p><b>Your Push Notifications now get 100% reach<\/b><span style=\"font-weight: 400;\">: Because no subscription is needed in order for the end user to see the In-Page Push Notification, you can now monetize 100% of your visitors with In-Page Push Notifications.<\/span><\/p>\n<p><b>You are in control:<\/b><span style=\"font-weight: 400;\"> Decide where the In-Page Push Notifications are displayed on your website. On the horizontal Top (Default), Center, Bottom and on the vertical Right (Default), Center, Left. Additionally you can set a delay in seconds after the webpage loads before the In-Page Push Notification is shown to the end user. You can also choose between showing 1 or 2 In-Page Push Notifications and set the timing in seconds of when to show the second In-Page Push Notification after the first ad has been displayed on the webpage to the end user, the end user will not see the second ad until they have closed the first ad. Test the positions and timings to see which bring you the best engagement and highest revenues. Be careful with user experience<\/span><\/p>\n<p><b>Generate more revenues from each site visitor:<\/b><span style=\"font-weight: 400;\"> Because you can show two In-Page Push Notifications ads to an end user on one page, you have the chance of doubling your revenues for your In-Page Push Notifications ad zone per end user.<\/span><\/p>\n<p><b>Prevent banner blindness:<\/b><span style=\"font-weight: 400;\"> Because of In-Page Push Notification\u2019s design, being slightly curved at the edges and featuring an image on the left and text on the right, it really stands out to the end user in comparison to banner ads. This brings a much higher CTR and avoids banner blindness.<\/span><\/p>\n<p><b>Qualified clicks:<\/b><span style=\"font-weight: 400;\"> Because the user is aware it is an ad, this increases the value of the ad zone as it will bring high quality clicks only, ensuring advertisers get better quality conversions because the end user who clicks the ad is interested in the offer. This increases the value of your ad zone bringing higher eCPMs.<\/span><\/p>\n<p><b>Check out our Tutorial: <\/b><a href=\"https:\/\/docs.exoclick.com\/docs\/tutorials\/publishers-tutorials\/how-set-up-in-page-push-notification-ad-zone\/\"><span style=\"font-weight: 400;\">How to set up an In-Page Push Notification ad zone<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our new In-Page Push Notifications ad format has many advantages for Publishers , check out our list of benefits and an ad zone set up tutorial.<\/p>\n","protected":false},"author":5,"featured_media":85215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[806,142,1132],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v19.4 (Yoast SEO v19.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Publisher Benefits of In-Page Push Notifications - ExoClick<\/title>\n<meta name=\"description\" content=\"Our new In-Page Push Notifications ad format has many advantages for Publishers , check out our list of benefits and an ad zone set up tutorial.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.exoclick.com\/de\/publisher-benefits-of-in-page-push-notifications\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Publisher Benefits of In-Page Push Notifications\" \/>\n<meta property=\"og:description\" content=\"Our new In-Page Push Notifications ad format has many advantages for Publishers , check out our list of benefits and an ad zone set up tutorial.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.exoclick.com\/de\/publisher-benefits-of-in-page-push-notifications\/\" \/>\n<meta property=\"og:site_name\" content=\"ExoClick\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-08T09:27:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-21T10:00:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.exoclick.com\/wp-content\/uploads\/2021\/09\/publisher-push.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Giles\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Giles\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.exoclick.com\/de\/publisher-benefits-of-in-page-push-notifications\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.exoclick.com\/de\/publisher-benefits-of-in-page-push-notifications\/\"},\"author\":{\"name\":\"Giles\",\"@id\":\"https:\/\/www.exoclick.com\/#\/schema\/person\/570aa016756953936dd367ea17cb2e59\"},\"headline\":\"Publisher Benefits of In-Page Push Notifications\",\"datePublished\":\"2021-09-08T09:27:57+00:00\",\"dateModified\":\"2024-03-21T10:00:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.exoclick.com\/de\/publisher-benefits-of-in-page-push-notifications\/\"},\"wordCount\":484,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.exoclick.com\/#organization\"},\"articleSection\":[\"In Page Push Notification\",\"Plattformfunktionen\",\"Publisher tips\"],\"inLanguage\":\"de-DE\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.exoclick.com\/de\/publisher-benefits-of-in-page-push-notifications\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.exoclick.com\/de\/publisher-benefits-of-in-page-push-notifications\/\",\"url\":\"https:\/\/www.exoclick.com\/de\/publisher-benefits-of-in-page-push-notifications\/\",\"name\":\"Publisher Benefits of In-Page Push Notifications - 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