Month: June 2018

  • 3 easy steps to integrate in-stream advertising with Fluid Player

    ExoClick’s in-stream video ad format works with all major HTML5 video players. Here we show you how to integrate the format using Fluid Player, a free, open source, fully customisable  HTML5 video player. It is lightweight, easy to integrate and has advanced VAST capabilities.   If you are a publisher showing video content on your site and want to take advantage of monetising your content with video advertising, you can... Read More

  • ExoClick introduces CPM for its popular in-stream video ad format

    Barcelona 12 June 2018. ExoClick, the innovative ad company, has introduced the CPM payment model for its popular in-stream video ad format. This allows advertisers to bid on CPM and Smart CPM in addition to CPV and CPC. For advertisers who need clarification of each payment model for ExoClick’s in-stream format, here are some tips: CPM (cost per mille) - Suitable for all campaigns with a high CTR & View... Read More

  • 7 ExoClick network statistics for Q1 2018

    ExoClick's Business Intelligence department has been busy crunching numbers and we have some interesting traffic insights for Q1 2018. The focus of these statistics are ExoClick's Native advertising and In-stream video ad formats. Native advertising statistics Q1 2018 1.The top 5 GEOs serving Native impressions were: In fact the USA is the biggest market for Native ads with predictions from eMarketer stating that this year 58.3% of US digital display... Read More

  • ExoClick promotes Evangelos Zirdelis to Director of Sales & Ad Operations

    Barcelona, Spain June 4, 2018: ExoClick, the innovative ad company, today announced that it has promoted Evangelos Zirdelis to Director of Sales & Ad Operations. Evangelos’ previously held positions at the company include Head of Performance, Director of Business Intelligence and Network Director. Evangelos will work to further integrate the sales, marketing, business intelligence, client care and compliance departments in order to optimise the workflow and increase opportunities both for... Read More