Month: May 2017
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Italian mobile internet users overtake desktop only users
According to data captured by comScore, in March 2017 9.3 million (24.9%) of the country’s 37.3 million internet users accessed the internet exclusively via smartphone or tablet in March. By comparison, 9.1 million (24.3%) did so solely from a desktop or laptop computer. Just over half (51%) of Italy’s internet users employed both mobile and desktop devices to go online during the month, up 4 percentage points from the 47%... Read More
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New survey reveals publishers are seeing rapid rise in Native ad revenues
A recent survey by AdsNative entitled 'The State of Native Advertising 2017 (According to Publishers)' has revealed some very interesting statistics. The survey is based on the analysis of 7,500 web and mobile publishers during Q1 2017. As the Native ad format becomes more available a staggering 92.3% of the publishers in the survey have seen their native ad revenues increase in the last year, additionally, 68.9% have been monitoring... Read More
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ExoClick adds new features to its Native Advertising format and extends its 50% cash back promotion
Giles Hirst — Head of Communication
May 4, 2017 — Uncategorized
Barcelona, Spain. May 4, 2017: ExoClick, the innovative ad network, today announced that it has added five new features to its Native Advertising format. The company has also extended its 50% cash back promotion to run throughout the month of May. New features for Publishers Custom CSS: Publishers now have more control over the widget's customisation with a new Custom CSS configuration. This allows any kind of customization, so that... Read More
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ExoClick rolls out its Pre-Roll In-Stream video ad format and several platform updates
Giles Hirst — Head of Communication
May 2, 2017 — Uncategorized
Barcelona, Spain. May 2, 2017: ExoClick, the innovative ad network, today announced that it has taken it's Pre-Roll In-Stream video format out of beta and it is now available across its entire network. Additionally, there is a major update to the company's Admin Panel (version 3.2.0.) which contains some useful new features. ExoClick's Pre-Roll In-Stream video ad format is inserted at the beginning of existing video content on a publisher’s... Read More