Month: October 2014
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PR: ExoClick launches its free ‘Admin Panel Android App’ with Big Data tools
Barcelona, Spain. 30 October 2014: ExoClick, the innovative ad network, today announced that it has launched an ExoClick Admin Panel app specifically developed for Android devices available now on Google Play. Further to ExoClick's recent launch of their Version 3 Admin Panel, the company has now incorporated Big Data analysis tools in a free Android app which allows advertisers and publishers to access their accounts and view a selection of... Read More
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Advice: Version 3 update Part 2 Filters and Workflow Enhancements
Part 2: Filters and Workflow Enhancements In our last blog post we explained ExoClick's implementation of Big Data statistics in its Version 3 Admin Panel update and went through the parameters and filters and how you can use the new ‘time’ related data filters to help you evaluate and understand campaign performances better and how to setup timed campaigns using the new Day Parting function. Click here to see Part... Read More
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PR : ExoClick to exhibit at ad:tech New York, 5-6 November 2014
Barcelona, Spain. October 14, 2014: ExoClick, the innovative ad network for the entertainment market, today announced that the company will be exhibiting at the international digital advertising technology conference and exhibition ad:tech, in New York 5-6 November 2014. The hugely popular show features panels and educational sessions on a range of subjects: online advertising strategies, performance-based marketing, emerging advertising platforms, integrated marketing, social media, search, mobile, analytics and brand marketing.... Read More
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Advice: 5 tips for split testing banner ad campaigns
Before you give up on an ad campaign that isn't delivering the CTR or conversions you want, have you tried some split testing? You can do this by testing different variables on your ads to determine which perform the best. Here are some ideas on what variables to test. 1. Ad headline Playing around with the wording of your headline can make a big difference. Can you create a slogan... Read More
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PR: ExoClick continues its mobile carrier expansion in LatAm and Australia
Barcelona, Spain. October 6, 2014: ExoClick, the innovative ad network for the entertainment market, today announced that the company has further expanded its network of mobile carriers in LatAm and Australia. The company has grown its mobile reach in 11 LatAm territories with 14 mobile carriers:- Bolivia - Viva, Entel, Telecel Chile - Bellsouth, Movistar, Smartcom, Entel Colombia - Ola, Movistar, Comcel Ecuador - Movistar, Porta Guatemala - Tigo, Movistar,... Read More
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Advice: Version 3 update Part 1 Big Data and Perfect Timing
Part 1 : Big Data and Perfect Timing ExoClick has launched Version 3 of its Admin Panel and it comes with a host of improvements that give both Publishers and Advertisers access to Big Data statistics. To see an overview of the Version 3 improvements click here Welcome to Part 1 in our series of tips that will show you how to use the new features in our Version 3... Read More
